Description & Requirements Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

The EA SPORTS Publishing team blends Commercial, Marketing, Communications, and Creative disciples into a unified powerhouse. The combined strength enables us to accelerate our long-term EA SPORTS ambition to be a leading Sports Entertainment Brand by Championing a New Culture of Play and redefining the future of sports fandom and participation.

Across many experiences, platforms, and geographies, we drive ambitious 5-year growth strategies, oversee consumer growth, and deliver go-to-market plans that foster product and experience engagements amongst our beloved fan communities.

We are seeking a dynamic and results-driven Marketing Enablement & Transformation Manager that sits at the intersection of strategic planning, performance enablement, and business operations. As part of EA SPORTS Operations and Enablement team, you will play an integral part of the team by optimizing how we plan, measure, and scale impact across the EA SPORTS portfolio. You will help align strategic initiatives to measurable outcomes, optimize investment effectiveness, enable decision-making through actionable insights, and operationalize various groups towards outcome-driven results. The ideal candidate brings a strong blend of data-fluency, financial acumen, process discipline, and has a strong bias for action.

What You’ll Do

• Strategic Planning & Performance Enablement

• Support maximization of operating investments by identifying strategic opportunities, efficiencies, and performance levers across teams and projects

• Monitor, surface, and help optimize marketing investment performance, attribution, and ROI.

• Action long-term goals into executable workback plans and quarterly priorities

• Cross-Functional Integrations

• Lead execution plans around EA SPORTS strategic priorities to ensure clarity and cohesion across shared goals and deliverables

• Facilitate OKR alignment, creation, and tracking across departments to ensure measurable progress toward strategic goals

• Support development of repeatable processes that support planning, tracking, and workflow management across the organization

• Act as a connective tissue across departments—facilitating cross-functional clarity and shared accountability.

• Operational Excellence & Tool Implementation

• Own development of workflow systems and tools to enable operational consistency and speed

• Deploy AI-enabled insights, test-and-learn systems, and automation tools that empower teams with scalable efficiencies

• Coordinate cross-functional workback plans for major strategic initiatives, ensuring clarity of scope, owners, and timelines

• Team & Culture Building

• Foster an inclusive, connected, and high-performing community of employees through development and culture-driven initiatives tied to business outcomes

Requirements

• 3-5 Years of experience in strategic operations, business performance, or program management
• Demonstrated experience leading cross-functional initiatives, improving operational investments, and cross-functional process development
• Strategic systems thinker with a passion for building operational frameworks and optimizing performance.
• Data-fluent—able to work across dashboards, analytics tools, and attribution models to drive actionable insight and prime leaders for decision making
• Tech-savvy, especially around AI, automation, MarTech, or marketing intelligence platforms.
• Strong project management skills with ability to manage complex initiatives end-to-end
• Excellent written and verbal communication; comfortable presenting to executives and diverse stakeholders

Nice To Haves

• Experience managing budgets or workforce transformation planning
• Familiarity in tools such as Tableau, Looker, Smartsheet, Asana, or similar analytics and project platforms
• Passion for sports and EA SPORTS’ mission to redefine fandom and participation

Compensation And Benefits The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

• British Columbia (depending on location e.g. Vancouver vs. Victoria) *$91,100 - $126,900 CAD

In British Columbia, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

About Electronic Arts We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.