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Associate Program Director

Critical Mass1 day ago
Toronto, Ontario, Canada
Senior Level
Full-Time

Top Benefits

Global Maternity And Parental Leave
Competitive Benefits Packages
Vacation

About the role

As an Associate Program Director within our team, you are a strategic leader with deep expertise in media program and project management. You thrive in fast paced, collaborative environments and bring a sophisticated understanding of media workflows—including campaign delivery, partner contracts, financials, and staffing—across integrated marketing initiatives. Your assertiveness, adaptability, and proactive problem solving ensure project success and continuous improvement, while your collaborative spirit helps foster a supportive, high performing team environment.

You are ready to provide oversight, mentorship, and act as a reliable, knowledgeable partner to clients and internal teams. You understand the nuances of media operations, including RFPs, SOW management, spend tracking, partner agreements, and campaign activation, and are comfortable navigating both client and agency partner relationships

You will: Serve as the primary point of contact for clients, internal teams, and agency partners, ensuring clear and proactive communication and seamless delivery of integrated media solutions Oversee program level operations, including staffing, revenue forecasting, financial management, SOW and contract oversight, and process compliance Guide and mentor project managers, fostering team development and maintaining high standards of professionalism, quality, and communication Monitor and manage all aspects of media project delivery, including RFPs, MAFs, campaign activation, financial operations, and deliverable tracking Collaborate cross functionally with media planning, activation, Ad Ops, finance, billing, and external agency partners to ensure timely and accurate execution of campaigns Identify and mitigate program risks, resolve challenges, and continuously refine processes for operational efficiency and improved client outcomes Maintain robust project plans and trackers, leveraging tools such as Smartsheet, Mediaocean (preferred), Microsoft Teams, and SharePoint

You have: 7–10 years’ experience in media project/program management, ideally with integrated digital advertising, performance marketing, or media operations Strong understanding of media processes, including SOW management, partner contracts and agreements, spend management, RFPs, campaign activation, and financial oversight Experience managing staffing, budgets, revenue forecasting, and contract tracking for large scale media programs Proficiency with Smartsheet, Microsoft Teams, and SharePoint Proven track record of collaboration with multidisciplinary teams—media planning, activation, Ad Ops, finance, and agency partners Excellent organizational, communication, facilitation, and negotiation skills; confident and assertive in client and partner interactions Ability to mentor and guide team members, with a solution oriented and proactive mindset

What We Offer: Global maternity and parental leave Competitive benefits packages Vacation, compassionate leave, sick days, and flex days Access to online services for families and new parents Diversity and Inclusion Board with 12 affinity groups Internal learning and development programs Enterprise-wide employee discounts

About Critical Mass

Advertising Services
1001-5000

Critical Mass is a team of 1,800 inspired folks based in 12 offices around the world, providing full-service digital capabilities for the greatest brands on Earth. Our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients.

We work with the best—Apple, Nike, Mars Wrigley, Nissan, Diageo, Airbnb, BMW, BNY Mellon, Johnson & Johnson, and many more—brands who strive for connected digital ecosystems and unparalleled experiences. We help them get there by gaining deep insight into their consumers and orchestrating data, AI, design, media, and tech stacks around human stories.

We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a special, quirky place that attracts big talent and tiny egos. (We actually give out a “so f-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. And we live our values. We’re Critical Mass, but our friends call us CM. Please call us CM!

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