I. H. Asper School of Business

Position number: 37578

Date posted: March 17, 2026

Advertised until: March 31, 2026

##Job details

Communications Manager - Level 7 (EMAPS)

Continuing Full-Time

Full-time:

Yes

Permanent:

Yes

Work schedule:

35 Hours/week (Monday to Friday, 8:30 am to 4:30 pm)

Salary:

$36.85 to $55.27 per hour

Expected Start Date

April 20, 2026

Trial/Probation period:

1820 hours worked

For more information please contact: Elaine Chipongian - Elaine.chipongian@umanitoba.ca

##Qualifications

MINIMUM FORMAL EDUCATION/TRAINING REQUIRED:

• University degree in marketing, communications or related field is required.

EXPERIENCE:

• Minimum ten (10) years of directly related experience in digital communications and strategies including website design, content management and social media.
• Experience writing and editing for various platforms, across all channels (e.g. web, social) .
• Thorough understanding of information architecture, web navigation, user interface, usability, accessibility and user experience, metrics and analytics.
• Previous work experience in a post-secondary institution preferred.
• Ability to manage multiple concurrent projects, define and deliver against organizational priorities, and build and maintain expectations for delivery amongst stakeholder groups.
• Directly related experience in leading, developing and executing operational priorities and projects oversight.
• Extensive experience in developing, implementing, and evaluating complex marketing and communications operations and strategy is required.
• Proven project management experience, including managing multiple concurrent projects and ensuring timely, high-quality delivery is required.
• Significant experience leading and supervising cross-functional teams, including mentoring, workload allocation, and performance management.
• Experience overseeing budgets, authorizing expenditures, and responsibly allocating resources for programs or projects.
• Demonstrated ability to provide operational and strategic advice and guidance to senior stakeholders and internal clients.
• Experience in public relations, digital and print communications, brand management, and stakeholder engagement.
• Knowledge of trends, best practices, and innovations in marketing, communications, and post-secondary education.
• Strong organizational, analytical, and problem-solving skills to independently coordinate programs and initiatives.
• Experience translating organizational priorities into actionable plans and ensuring alignment across multiple stakeholders.
• Experience using digital media to enhance and support communications strategies.
• Proven ability to foster staff development, including coaching, on-the-job training, and career growth planning.
• Previous experience in staff supervision and management.
• Experience in working under Agile project management methodology is an asset.
• An equivalent combination of education and experience may be considered.

SKILLS AND ABILITIES:

• Demonstrates the ability to think forward, take a broad strategic perspective, and apply world-class thinking to drive innovative, high-impact marketing and communications initiatives is required.
• Maintains a deep understanding of emerging trends, innovations, and best practices in marketing, communications, and higher education, applying this knowledge to keep the faculty’s initiatives current, competitive, and impactful is required.
• A satisfactory work record, including satisfactory attendance and punctuality, is required

##Key responsibilities

Responsibilities:

COMMUNICATIONS AND CONTENT MANAGEMENT

• Oversees the creation of communications that becomes the “voice of the dean” for different target audiences, in a wide range of formats, ensuring the message aligns with the school’s vision & mission and the dean’s office indications. This position selects the tone and wording appropriate for each stakeholder to be addressed through different communications channels (e.g, speeches for specific events, website messages and updates, etc.)
• Writes and edits for a variety of communication channels including online content, ensuring adherence to best practices and web accessibility requirements; ensures content is relevant, timely and aligns with the Faculty’s strategic and institutional goals.
• Creates and manages editorial calendars and communication planning tools that align with the overall communications strategy for ASB as well as institutional goals and priorities.
• Ensures consistency, accuracy and excellence in quality and content of communication materials that facilitate regular communication with internal and external stakeholders, including the business community.
• Oversees internal and external communication needs, including providing editorial and writing best practices, in alignment with institutional frameworks and accessibility requirements.
• Connected to University’s emergency and crisis communication to ensure ASB channels are in compliance with institutional guidelines.
• Writes and edits content for the Dean and Senior-Leadership, Communications and Strategic Initiatives and other ASB stakeholders to ensure consistent tone and branding to facilitate strategic alignment.
• Produces and implements action plans in response to accreditation requirements e.g., “Branding. The unit seeking to be recognized independently of the larger parent organization must demonstrate and document that it is branded separately to the level that external stakeholders clearly distinguish between degrees offered within the unit and those within other academic units in the university.” (AACSB) “The institutional unit is expected to predominantly offer management qualifications and aclear and distinct identityfrom any other units that may exist within a wider organizational framework.” (BGA). The implementation of accreditation requirements branding, messaging and identity will be the responsibility of this position.

PROJECT AND RELATIONSHIP MANAGEMENT

• Using the agile project management methodology the incumbent will be responsible for ensuring that all Asper’s Communications Projects follow the following steps: -Project Planning & Scope Definition: Establishing clear goals and boundaries for the project. This involves creating a detailed roadmap that outlines what work will be done (and what will not) to prevent "scope creep". -Time & Schedule Management: Creating realistic timelines and setting milestones. The incumbent must constantly monitor progress to ensure the team hits deadlines and resolves any delays. -Budgeting & Cost Control: Estimating the required funding and tracking expenses daily or weekly to ensure the project does not exceed its financial limits. -Resource Allocation: Identifying and securing the necessary people, equipment, and materials. This includes assigning the right tasks to the right team members based on their specific skills. -Stakeholder Communication: Serving as the primary information hub. The communications manager must keep clients, executives, and team members informed through regular updates and reports to manage expectations. -Risk Management: Proactively identifying potential problems (like supplier delays or technical issues) and developing contingency plans to minimize their impact. -Team Leadership: Motivating and guiding the project team. The communications manager will practice "servant leadership" by removing blockers and fostering a collaborative environment to help the team perform at its best across Asper’s units and departments. -Quality Assurance: Ensuring that the final deliverables meet the required standards and fulfill the initial requirements set by the stakeholders.

• Creates and updates annual tactics/process documents that detail communication activities (e.g. content calendar), and co-ordinates those activities with internal and external stakeholders.

• Adopts established and effective project management methodology that ensures successful project integration with all stakeholders, ensuring thorough and open communication with all teams involved to deliver on project goals.

• Works with a range of stakeholders who create and maintain web/email/digital content on a regular basis; facilitates a collaborative and supportive approach to foster and encourage creativity, excellence, and personal accountability; provides opportunities for regular sharing of best practices.

• In-charge of Communications and Strategic Initiatives on communication-related matters.

DIGITAL STRATEGY

• Manages ASB websites; acts as the primary ‘Point of Contact’ for the faculty’s Content Management System and oversees information architecture and user experience for the websites.
• Responsible for creating and executing social media strategies, in partnership with internal and external stakeholders.
• Measures and reports on performance of strategies and makes recommendations for future modifications and improvements.
• Proactively manages and implements multi-channel communications strategies, in collaboration with internal and external stakeholders, and monitors engagement of strategies.
• Provides appropriate communication templates and training to the Marketing and Communications team, internal and external stakeholders to ensure compliance across all channels.
• Remains current on all issues, trends, technologies, and approaches in the digital landscape; advises the Dean, Senior Leadership, internal and external stakeholders on best communication strategy tactics.
• Coordinates website projects including implementation of a regular website audit schedule; provides guidance, training, strategic direction and writing/editorial support for website enhancements.
• Ensures that ASB websites and communication channels reflect current, timely and quality activities of the faculty and its stakeholders.
• Creates opportunities to raise the profile of ASB locally, nationally and internationally.

RESEARCH AND BEST PRACTICES

• Defines and sets measurable goals and regularly tracks and reports against goals to determine effectiveness of communication strategies.
• Monitors, and translates performance metrics of strategic communication initiatives; provides reports to stakeholders to help facilitate an understanding of how initiatives performed and to identify future opportunities.
• Actively monitors and reviews activities on ASB website(s) to ensure optimal user experience; engages with stakeholder groups to elicit, define, and implement improvements to user experience goals.
• Provides regular and ongoing training and research dissemination to internal and external stakeholders on best practices for communication/digital campaigns, websites, social, etc.

TEAM LEADERSHIP AND STAFF MANAGEMENT

• Supervises and mentors the communications team: Communications Specialist, Copywriter and Graphic Designer providing guidance, workload allocation, and performance oversight.
• Supports staff development through coaching, on-the-job training, performance management, and career growth planning. - Recommends hiring, discipline, and promotion decisions within the communications team as appropriate, ensuring alignment with the faculty’s operational goals and organizational standards.
• Oversee, allocation and delegation of tasks to the communications team as it relates to operational requirements, including the collection of information to review and analyze task/project request/status for preparation, execution and deliverable to various internal stakeholders.
• Provide training and guidance to staff, ensuring they are equipped with the necessary skills and knowledge.
• Povide guidance and feedback when required on performance issues and conflicts to ensure effective resolution strategy.
• May be required to perform related duties not exceeding skills and capabilities as required.

##Additional information

The University of Manitoba is committed to the principles of equity, diversity & inclusion and to promoting opportunities in hiring, promotion and tenure (where applicable) for systemically marginalized groups who have been excluded from full participation at the University and the larger community including Indigenous Peoples, women, racialized persons, persons with disabilities and those who identify as 2SLGBTQIA+ (Two Spirit, lesbian, gay, bisexual, trans, questioning, intersex, asexual and other diverse sexual identities).

If you require accommodation supports during the recruitment process, please contact UM.Accommodation@umanitoba.ca or 204-474-7195. Please note this contact information is for accommodation reasons only.

Application materials, including letters of reference, will be handled in accordance with the protection of privacy provisions of "The Freedom of Information and Protection of Privacy Act" (Manitoba). Please note that curriculum vitae will be provided to participating members of the search process.