The Opportunity

We are seeking highly motivated marketing background Scrum Master / Consultant, Marketing Project Management to manage 1 McDonald’s Way of Marketing (1MWM). This position will directly report into Senior Manager, National Media Strategy.  Please note this is a 12 month contract .

Who You Are

 You can build strong relationships and lead collaboratively in a team environment with both internal and external parties. You understand marketing and campaign launch processes across different media channels and experience with project management tools (e.g., Asana, JIRA, Confluence, etc). You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment.

Duties

The Scrum Master / Consultant, Marketing Project Management will use agile methodology values, principles, and practices to plan, manage, and deliver the entire Marketing Calendar (i.e., all marketing campaigns including product launches, brand campaigns or loyalty program). They need to ensure all stakeholders are interacting & collaborating in a meaningful way. Specifically, the role will be responsible planning, coordinating with various teams & agencies, managing teamwork, goal alignment & delivering work in due deadlines.

• Lead the adoption of 1 McDonald’s Way of Marketing and project management tools
• Be committed to continuously optimizing marketing campaign process
• Coach and drive agile principles and ways of working into the cross-functional team for delivering the entire annual marketing calendar
• Establish agile ceremonies and sprint plan to define, monitoring & track progress to ensure delivery of all marketing campaigns on time
• Work with market and channel leads on the overall Marketing strategic objectives and support them to layout the entire project plan
• Foster close cooperation across all team members and encourage cross-training
• Facilitate communication and ensure collaboration between stakeholders and agencies and remove roadblocks that may impact the delivery of the project
• Identify the key dependencies and coach cross-functional team members to remove impediments to ensure they are communicated
• Track project performance within the agile tool, analyse the successful completion of short and medium-term goals

Qualifications

• Desired a minimum 3-5 years background in Marketing (e.g., CRM, Media, Digital, CX, Analytics), or experience in Project Management for Marketing teams
• Bachelor’s degree in a related field (e.g., Digital, Business, Marketing)
• Preferred: Scrum Master or PMP certification

Additional Information:

McDonald’s Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.