Paid Media Specialist (Google Ads Expert) | Full-Time | Laval
Top Benefits
About the role
Company Description Paid Media Specialist (Google Ads Expert) | Full-Time | Laval Linen Chest is one of Canada’s leading home goods retailers, known for exceptional quality, personalized service, and a curated selection of products for every room in the home. We operate with a passion for delivering beautiful living solutions and creating a memorable customer experience, both in-store and online. Job Description We are looking for an experienced Paid Media Specialist with proven expertise in Google Ads to take ownership of our paid campaigns and push them to the next level. This role is ideal for a strategic thinker who combines analytical precision with creative testing and thrives in a results-driven environment. Key Responsibilities Strategic Campaign Leadership Lead strategy, execution, and optimization of Google Ads campaigns across Search, Shopping, Display, YouTube, and Performance Max. Implement advanced targeting, segmentation, and remarketing strategies to maximize ROAS and customer lifetime value. Optimization & Innovation Continuously refine bidding strategies, audience targeting, ad copy, and creatives based on data insights. Identify opportunities for campaign expansion and leverage automation while maintaining high-level manual oversight. Stay ahead of Google Ads innovations and industry trends. Analytics, Insights & Reporting Track and analyze KPIs (CTR, CPC, CPA, ROAS, conversion rate, impression share) to guide decisions. Deliver actionable recommendations and growth strategies to the Marketing Director. Collaboration Partner with e-commerce, merchandising, and creative teams to ensure campaigns align with product priorities and promotions. Integrate Google Ads within omnichannel marketing initiatives. Budget Management Oversee significant monthly Google Ads budgets, ensuring efficient allocation and continuous ROI improvement. Qualifications 3+ years of hands-on, high-budget Google Ads management experience in e-commerce or retail. Google Ads Certifications required; additional Google Analytics or Display/Shopping certifications are an asset. Expertise in PPC, attribution models, conversion tracking, remarketing, and audience segmentation. Proficient in GA4, Google Tag Manager, and data visualization tools. Strong analytical and problem-solving skills. Bilingual (English/French) preferred, but not mandatory. Additional Information Why Join Us? Competitive salary. Comprehensive benefits package. Employee discounts on Linen Chest products. Flexible, collaborative work environment with remote convenience. The opportunity to lead impactful campaigns for a respected Canadian retail brand. Remote-first role with 1 day per week required in-office at our Laval, QC headquarters for collaboration and team alignment.
Not the right fit? Search for Paid Media Specialist jobs in Laval (administrative region), Quebec, Canada
About Linen Chest
Our Culture
Our shared passion and dynamic collaboration provide our employees with the greatest work environment that will allow them to grow and reach their full potential.
An environment where we ensure our people reach their full potential are passionate and well trained, while being offered support every step of their journey.
Linen Chest is there to support our employees with rewarding pay, perks, training, and advancement opportunities during each step of their career journey. Our aim is to foster an environment that is FUN, ENTERTAINING and FULFILING. By empowering our employees and sales associates, our aim is to create a happy and “homelike” atmosphere that each our customers can enjoy.
After all, ‘Home is who we are.”
Our Mission
Our Mission is to Delight our Customers and Create Great Experiences, Raving Fans, and Ambassadors of the Linen Chest Brand.
Our objective is to bring inspiration, pride and happiness into the Home and to be the most recognized and innovative leader in our industry in terms of value, style, selection and customer experience.
Our employees are the key to our success, we are a proudly Canadian company that incorporates diversity, unique sets of skills, and a common passion for DÉCOR , KITCHEN and HOME. Caring for our employees, our customers and the communities that they live in is the core of who we are as a company.
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Paid Media Specialist (Google Ads Expert) | Full-Time | Laval
Top Benefits
About the role
Company Description Paid Media Specialist (Google Ads Expert) | Full-Time | Laval Linen Chest is one of Canada’s leading home goods retailers, known for exceptional quality, personalized service, and a curated selection of products for every room in the home. We operate with a passion for delivering beautiful living solutions and creating a memorable customer experience, both in-store and online. Job Description We are looking for an experienced Paid Media Specialist with proven expertise in Google Ads to take ownership of our paid campaigns and push them to the next level. This role is ideal for a strategic thinker who combines analytical precision with creative testing and thrives in a results-driven environment. Key Responsibilities Strategic Campaign Leadership Lead strategy, execution, and optimization of Google Ads campaigns across Search, Shopping, Display, YouTube, and Performance Max. Implement advanced targeting, segmentation, and remarketing strategies to maximize ROAS and customer lifetime value. Optimization & Innovation Continuously refine bidding strategies, audience targeting, ad copy, and creatives based on data insights. Identify opportunities for campaign expansion and leverage automation while maintaining high-level manual oversight. Stay ahead of Google Ads innovations and industry trends. Analytics, Insights & Reporting Track and analyze KPIs (CTR, CPC, CPA, ROAS, conversion rate, impression share) to guide decisions. Deliver actionable recommendations and growth strategies to the Marketing Director. Collaboration Partner with e-commerce, merchandising, and creative teams to ensure campaigns align with product priorities and promotions. Integrate Google Ads within omnichannel marketing initiatives. Budget Management Oversee significant monthly Google Ads budgets, ensuring efficient allocation and continuous ROI improvement. Qualifications 3+ years of hands-on, high-budget Google Ads management experience in e-commerce or retail. Google Ads Certifications required; additional Google Analytics or Display/Shopping certifications are an asset. Expertise in PPC, attribution models, conversion tracking, remarketing, and audience segmentation. Proficient in GA4, Google Tag Manager, and data visualization tools. Strong analytical and problem-solving skills. Bilingual (English/French) preferred, but not mandatory. Additional Information Why Join Us? Competitive salary. Comprehensive benefits package. Employee discounts on Linen Chest products. Flexible, collaborative work environment with remote convenience. The opportunity to lead impactful campaigns for a respected Canadian retail brand. Remote-first role with 1 day per week required in-office at our Laval, QC headquarters for collaboration and team alignment.
Not the right fit? Search for Paid Media Specialist jobs in Laval (administrative region), Quebec, Canada
About Linen Chest
Our Culture
Our shared passion and dynamic collaboration provide our employees with the greatest work environment that will allow them to grow and reach their full potential.
An environment where we ensure our people reach their full potential are passionate and well trained, while being offered support every step of their journey.
Linen Chest is there to support our employees with rewarding pay, perks, training, and advancement opportunities during each step of their career journey. Our aim is to foster an environment that is FUN, ENTERTAINING and FULFILING. By empowering our employees and sales associates, our aim is to create a happy and “homelike” atmosphere that each our customers can enjoy.
After all, ‘Home is who we are.”
Our Mission
Our Mission is to Delight our Customers and Create Great Experiences, Raving Fans, and Ambassadors of the Linen Chest Brand.
Our objective is to bring inspiration, pride and happiness into the Home and to be the most recognized and innovative leader in our industry in terms of value, style, selection and customer experience.
Our employees are the key to our success, we are a proudly Canadian company that incorporates diversity, unique sets of skills, and a common passion for DÉCOR , KITCHEN and HOME. Caring for our employees, our customers and the communities that they live in is the core of who we are as a company.