About the role
Senior Account Manager, Events
Who are we looking for?
As a Sr Account Manager (Events), you’ll work closely with the Events Lead, client’s Events and Experiences Team to manage and execute multi-day, large scale, marquee events throughout the year. You’ll also partner cross-functionally with teams within our client’s portfolio, including marketing, PR, product, UX teams as needed.
We're looking for an experienced and passionate event marketer who has extreme attention to detail, a knack for executional logistics, and is the ultimate cat herder. This self-starter is a great communicator and organizer who is comfortable jumping in to navigate complex issues, work through ambiguity, and design compelling event programs and solutions that showcase our client’s innovations.
Responsibilities:
- Lead operations for multiple multi-day, large scale in-person and digital branded events from concept phase through to production, post-event reporting and ROI analysis; ex. tradeshows with 1000s of attendees
- Build attendee excitement and generate broader event awareness by leveraging existing channels for amplification, thinking creatively about new touch points
- Orchestrate end-to-end creative pipelines by partnering with brand and design teams to deliver digital assets, motion graphics, and localized content packages, ensuring brand consistency across all virtual touchpoints
- Architect integrated cross-functional channel strategies (ex. CRM, Social, PR, and Developer Marketing) to synchronize messaging across tease, launch, and recap campaign phases, maximizing audience retention and driving post-event conversion cycles
- Interact with and manage multiple vendors, partners, company executives and a wide range of functional groups within Google
- Develop and provide clear and proactive internal comms that ensure cross-functional and stakeholder buy-in every step of the way
- Provide structure and organization by developing an efficient operational model, managing multiple workstreams, driving project timelines, and collaborating cross-functionally
- Create and maintain project documentation such as project bill of materials, tracking, reporting, learnings, and recaps, and managing efficient meetings and capturing workstream next steps
- Drive a through line between events to align strategies across multiple events, finding efficiency gains across events and identify time savings for the wider team
- Manage and implement all attendee-facing proactive and reactive comms and set audience acquisition strategies
Minimum qualifications
You must meet these minimum qualifications to apply for this job:
- 7+ relevant years of event management; Bachelor's degree (BA/BS)
- Experience coordinating across large cross-functional organizations and navigating a multitude of stakeholders
- Ability to work smart in a fast-paced, high-pressure, high-growth environment and must be willing to travel and work long, flexible hours
- Excellent written and verbal communication skills, with the ability to adapt based on audience and/or communication channel(s)
- Highly organized, with a strong attention to detail
Preferred qualifications
Having as many of these specific qualifications is a plus, but transferable skills/experiences may be equally valuable:
- Experience planning, managing, and delivering global marketing programs and events
- Self-starter who can drive multiple projects spontaneously, jump in with strategic recos, is a collaborative thought leader, and is willing to step in to help as needed
- Team player who can work calmly and quickly in high-stress and can be adaptive in a fast paced environment
- Project management experience working with stakeholders including: regional teams, cross-functional teams, internal leadership, and external agencies (managing expectations, updates, etc)
- Proficiency and experience managing and drafting cross-functional team and stakeholder comms and updates (status notes, exec updates, newsletters, etc)
- Exceptional budget management and negotiation skills
- Experience presenting to and interacting with cross-functional stakeholders and senior leaders (across marketing, PR, product, engineering, UX, BD, Finance)
About Mosaic North America
Mosaic is a leading North American Integrated Agency, specializing in Experiential Marketing, Sales and Merchandising, and Interactive. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas and new ways to help our clients build their brands, amidst the evolving dynamic of empowered consumers leveraging new technologies.
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About the role
Senior Account Manager, Events
Who are we looking for?
As a Sr Account Manager (Events), you’ll work closely with the Events Lead, client’s Events and Experiences Team to manage and execute multi-day, large scale, marquee events throughout the year. You’ll also partner cross-functionally with teams within our client’s portfolio, including marketing, PR, product, UX teams as needed.
We're looking for an experienced and passionate event marketer who has extreme attention to detail, a knack for executional logistics, and is the ultimate cat herder. This self-starter is a great communicator and organizer who is comfortable jumping in to navigate complex issues, work through ambiguity, and design compelling event programs and solutions that showcase our client’s innovations.
Responsibilities:
- Lead operations for multiple multi-day, large scale in-person and digital branded events from concept phase through to production, post-event reporting and ROI analysis; ex. tradeshows with 1000s of attendees
- Build attendee excitement and generate broader event awareness by leveraging existing channels for amplification, thinking creatively about new touch points
- Orchestrate end-to-end creative pipelines by partnering with brand and design teams to deliver digital assets, motion graphics, and localized content packages, ensuring brand consistency across all virtual touchpoints
- Architect integrated cross-functional channel strategies (ex. CRM, Social, PR, and Developer Marketing) to synchronize messaging across tease, launch, and recap campaign phases, maximizing audience retention and driving post-event conversion cycles
- Interact with and manage multiple vendors, partners, company executives and a wide range of functional groups within Google
- Develop and provide clear and proactive internal comms that ensure cross-functional and stakeholder buy-in every step of the way
- Provide structure and organization by developing an efficient operational model, managing multiple workstreams, driving project timelines, and collaborating cross-functionally
- Create and maintain project documentation such as project bill of materials, tracking, reporting, learnings, and recaps, and managing efficient meetings and capturing workstream next steps
- Drive a through line between events to align strategies across multiple events, finding efficiency gains across events and identify time savings for the wider team
- Manage and implement all attendee-facing proactive and reactive comms and set audience acquisition strategies
Minimum qualifications
You must meet these minimum qualifications to apply for this job:
- 7+ relevant years of event management; Bachelor's degree (BA/BS)
- Experience coordinating across large cross-functional organizations and navigating a multitude of stakeholders
- Ability to work smart in a fast-paced, high-pressure, high-growth environment and must be willing to travel and work long, flexible hours
- Excellent written and verbal communication skills, with the ability to adapt based on audience and/or communication channel(s)
- Highly organized, with a strong attention to detail
Preferred qualifications
Having as many of these specific qualifications is a plus, but transferable skills/experiences may be equally valuable:
- Experience planning, managing, and delivering global marketing programs and events
- Self-starter who can drive multiple projects spontaneously, jump in with strategic recos, is a collaborative thought leader, and is willing to step in to help as needed
- Team player who can work calmly and quickly in high-stress and can be adaptive in a fast paced environment
- Project management experience working with stakeholders including: regional teams, cross-functional teams, internal leadership, and external agencies (managing expectations, updates, etc)
- Proficiency and experience managing and drafting cross-functional team and stakeholder comms and updates (status notes, exec updates, newsletters, etc)
- Exceptional budget management and negotiation skills
- Experience presenting to and interacting with cross-functional stakeholders and senior leaders (across marketing, PR, product, engineering, UX, BD, Finance)
About Mosaic North America
Mosaic is a leading North American Integrated Agency, specializing in Experiential Marketing, Sales and Merchandising, and Interactive. At Mosaic, we are never satisfied with the status quo and are in constant search for new ideas and new ways to help our clients build their brands, amidst the evolving dynamic of empowered consumers leveraging new technologies.