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Manager, Sport Partnerships

WinSport15 days ago
Calgary, AB
Senior Level
Full-Time

About the role

Key Responsibilities

Strategic Alignment and Partnership Development

  • Support the Senior Vice President in the implementation of WinSport’s sport partnership strategy, ensuring alignment with organizational goals and outcomes.
  • Monitor and ensure the completion of all partnership agreements ensuring requirements and deliverables are met.
  • Identify opportunities to enhance partnerships, increase utilization, and improve partner experience.
  • Contribute to proposals, partnership agreements, and reporting documents.

Partner Relationship Management

  • Serve as the primary operational contact for assigned sport organizations, maintaining consistent and professional communication.
  • Lead onboarding, orientationand ongoing management of sport partners, including athletes, coaches, and clubs.
  • Own the end-to-end partner experience from arrival through to departure, ensuring scheduling clarity and resource availability.
  • Proactively manage expectations, resolve issues, and maintain high satisfaction across all partner groups.
  • Coordinate regular check-ins, partnership reviews, and feedback sessions.
  • Maintain coach handbooks, support materials, and event participation logistics.

Training, Competition, and Event Planning

  • Lead the development and execution of a comprehensive training and competition strategy, including a 1-year event calendar and 4-year forward plan.
  • Define and plan athlete pathways from beginner to high performance.
  • Coordinate schedules, bookings, and facility allocation across all user groups, including access for training spaces, venues, and partner programs.
  • Oversee event planning and execution, including contracts, logistics, and partner coordination.
  • Support delivery of partner programs, camps, competitions, and events in collaboration with internal departments.
  • Assist partners in navigating internal processes, policies, safety standards, and operational requirements.
  • Manage event participation logistics including passes, waivers, tickets, and volunteers.
  • Gather post-event evaluations and partner feedback to inform continuous improvement.

Operations Integration & Hill Management

  • Collaborate with Operations to manage seasonal opening and closing of the hill and park, including safety, access, and hours.
  • Oversee facility lifecycle planning, including maintenance, capital projects, and new infrastructure in coordination with the Operations team.
  • Contribute to terrain planning, standards, and safety compliance (e.g., NASSA, terrain manuals).
  • Ensure quality control and continuous improvement of on-hill training environments.

Strategic Planning & Growth

  • Contribute to master hill planning and long-term infrastructure strategy.
  • Identify and develop new business opportunities, including international training camps, event-based revenue, and accommodation partnerships.
  • Support right-sizing of major events (e.g., World Cups) for long-term sustainability and impact.
  • Collaborate across Sport, Guest Relations, Events, Sales, and Operations on strategic initiatives and cross-functional projects.

Contract Management

  • Support the development, review, and execution of partnership agreements, MOUs, and service contracts.
  • Track contract timelines, renewal dates, deliverables, and compliance requirements.
  • Liaise with internal partners to ensure contract terms are accurately implemented.
  • Maintain organized, accurate records of all partnership documentation.

Financial Management

  • Develop and oversee budgets for partnership activity, training, and competition.
  • Lead rate and fee strategy, ensuring alignment with market conditions and utilization goals.
  • Monitor and manage event financials, including quotes, invoicing, and collections.
  • Conduct utilization, revenue, and cost analysis to support decision-making and evaluate feature viability.

Measurement, Reporting, and Continuous Improvement

  • Maintain accurate records of partnership agreements, usage data, and key metrics.

  • Track and report on KPIs including facility usage, partner satisfaction, and retention.

  • Prepare reports and presentations for senior leadership on partnership health and growth opportunities.

  • Gather feedback from partners and internal teams to continuously improve service delivery.

Special Projects & Organizational Support

  • Lead or support strategic initiatives and cross-functional projects
  • Collaborate across Sport, Guest Relations, Events, Sales, and Operations
  • Support broader organizational needs during transition periods or key initiatives

Qualifications and Experience

  • Diploma or degree in Sport Management, Business Administration, Project Management, or related field.
  • Minimum of 5 years of experience in sport partnerships, sport development, or partnership management, preferably within a multi‑sport or not‑for‑profit environment.
  • Demonstrated experience working with NSOs, PSOs, and clubs.
  • Proven ability to manage complex relationships with diverse partners.
  • Experience negotiating and managing partnership agreements and budgets.

Skills and Competencies

  • Exceptional written and verbal communication, organizational and interpersonal skills.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and experience with data analysis and reporting tools.
  • Excellent people leadership, communication, and problem-solving skills
  • Exceptional ability to prioritize and manage multiple projects in a fast-paced environment.

WinSport Manager Behaviour Expectations

  • Collaboration
    • Coordinates work across teams and consults key partners early to deliver outcomes.
    • Removes barriers and roadblocks to progress, including partner-related issues.
    • Balances priorities and resources.
  • Safety
    • Identifies patterns and recurring safety risks.
    • Adjusts plans, staffing, or resources to reduce risk.
    • Ensures teams are trained and prepared.
  • Integrity
    • Holds teams accountable for commitments and performance.
    • Makes fair, ethical, and transparent decisions with teams and partners.
    • Addresses underperformance and builds trust through honest, transparent dialogue and genuine care.
  • Sustainability
    • Aligns work and resources to achieve goals using performance data and trends.
    • Makes trade-offs based on outcomes, capacity, and metrics.
    • Builds team capacity through planning, pacing, and recovery.
  • Inspiration
    • Creates environments where teams deliver confident, consistent guest experiences.
    • Uses guest insight and feedback to guide improvements and innovation.
    • Acts with urgency to turn ideas into better experiences.
  • Belonging
    • Ensures team members are included in decisions that affect their work.
    • Uses feedback to reduce barriers, frustration, and disengagement.
    • Builds trust through consistent, fair, and respectful leadership.

Working Conditions

  • Work Environment:

    • Primarily office-based, working in a professional, fast-paced environment.
    • Ability to work indoors and outdoors in variable weather conditions, including cold temperatures, snow, wind, and rain.
    • Frequent use of computer systems, phones, and other standard office equipment.
    • Regular meetings and collaboration with internal and external partners, in person or virtually.
  • Work Hours:

    • Generally full-time, Monday to Friday with some variation based on operational needs and the events calendar
    • Occasional overtime may be necessary based on operational needs.
  • Physical Demands:

    • Prolonged sitting, walking, and standing.
    • Occasional lifting of office supplies, files, or equipment weighing up to 10-15 pounds may be required.

About WinSport

Sports and Recreation Instruction
201-500

The Bill Warren Training Centre (BWTC) opened in January 1994. The facility provides fitness training and support services to Nordic athletes and the public. The BWTC is located at the Canmore Nordic Centre. It was the host site of the cross-country skiing and biathlon events at the 1988 Olympic Winter Games.

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