Assistant Catering & Events Sales Manager
About the role
Support the growth of corporate catering and banquet business through sales development, client relationship management, event planning, and operational support. This role is responsible for generating new business, maintaining client relationships, coordinating events, and ensuring exceptional customer service.
Key Responsibilities
Proactively generate new corporate catering and banquet business through prospecting, networking, cold calling, email outreach, referrals, and community engagement. Conduct outside sales calls and in-person visits to businesses, corporations, government organizations, associations, event planners, and community partners to develop new business opportunities. Build and maintain strong relationships with existing and prospective clients to drive repeat business, annual contracts, and referrals. Respond promptly to inquiries, qualify opportunities, and guide clients through the booking process from initial contact to confirmed event. Conduct client meetings and sales presentations, showcasing the Club's event spaces, catering services, and event packages. Prepare proposals, quotations, contracts, event agreements, invoices, and billing documentation. Manage leads, client databases, CRM records, and follow-up activities to convert inquiries into confirmed bookings. Coordinate with the banquet, culinary, and operations teams to ensure successful event planning and execution. Support all aspects of events, including planning, setup, service, client communication, and post-event follow-up. Respond to client inquiries, provide venue and package information, and ensure customer satisfaction before, during, and after events. Represent the Club at networking events, trade shows, business associations, and community functions to promote catering services and build brand awareness. Assist with marketing initiatives by supporting promotional campaigns, special events, and digital marketing efforts that increase catering awareness and bookings. Monitor market trends and competitor activities to identify growth opportunities. Perform administrative duties including filing, reporting, processing invoices, handling phone calls, and maintaining event records. Achieve monthly and annual sales targets while delivering exceptional customer service.
Requirements & Experience
High school diploma or equivalent; post-secondary education in hospitality, business, sales, or event management. 2–5 years of experience in hospitality, event sales, business development, or hotel operations. Proven track record of generating new business and achieving sales goals. Experience with corporate events, meetings, conferences, banquets, and catering services. Strong prospecting, lead-generation, negotiation, and relationship-building skills. Excellent verbal, written, presentation, and customer service skills. Proficient in Microsoft Office and CRM software. Strong organizational, administrative, and time-management abilities. Ability to work independently and thrive in a fast-paced environment. Flexibility to work evenings and weekends for member events. Background check will be required upon hire.
Not the right fit? Search for Assistant Catering & Events Sales Manager jobs in Edmonton, Alberta, Canada
About Royal Glenora Club
The Royal Glenora Club is the Family-Oriented Athletic and Social Club that people want to be a part of for life.
Quietly situated in the heart of Edmonton's iconic river valley, the Royal Glenora Club is the Family-Oriented Athletic and Social club that people want to be a part of for life. We provide a complete approach to sports and wellness in addition to providing a lifestyle that no other club can match.
Offering a wide range of athletic programs and facilities, delectable dining options, social events, and banquet rental spaces, the Royal Glenora Club caters to a wide variety of individuals and groups with differing needs.
Life is richer at the Royal Glenora Club – join us and find your life enriched!
Similar Jobs
Assistant Catering & Events Sales Manager
About the role
Support the growth of corporate catering and banquet business through sales development, client relationship management, event planning, and operational support. This role is responsible for generating new business, maintaining client relationships, coordinating events, and ensuring exceptional customer service.
Key Responsibilities
Proactively generate new corporate catering and banquet business through prospecting, networking, cold calling, email outreach, referrals, and community engagement. Conduct outside sales calls and in-person visits to businesses, corporations, government organizations, associations, event planners, and community partners to develop new business opportunities. Build and maintain strong relationships with existing and prospective clients to drive repeat business, annual contracts, and referrals. Respond promptly to inquiries, qualify opportunities, and guide clients through the booking process from initial contact to confirmed event. Conduct client meetings and sales presentations, showcasing the Club's event spaces, catering services, and event packages. Prepare proposals, quotations, contracts, event agreements, invoices, and billing documentation. Manage leads, client databases, CRM records, and follow-up activities to convert inquiries into confirmed bookings. Coordinate with the banquet, culinary, and operations teams to ensure successful event planning and execution. Support all aspects of events, including planning, setup, service, client communication, and post-event follow-up. Respond to client inquiries, provide venue and package information, and ensure customer satisfaction before, during, and after events. Represent the Club at networking events, trade shows, business associations, and community functions to promote catering services and build brand awareness. Assist with marketing initiatives by supporting promotional campaigns, special events, and digital marketing efforts that increase catering awareness and bookings. Monitor market trends and competitor activities to identify growth opportunities. Perform administrative duties including filing, reporting, processing invoices, handling phone calls, and maintaining event records. Achieve monthly and annual sales targets while delivering exceptional customer service.
Requirements & Experience
High school diploma or equivalent; post-secondary education in hospitality, business, sales, or event management. 2–5 years of experience in hospitality, event sales, business development, or hotel operations. Proven track record of generating new business and achieving sales goals. Experience with corporate events, meetings, conferences, banquets, and catering services. Strong prospecting, lead-generation, negotiation, and relationship-building skills. Excellent verbal, written, presentation, and customer service skills. Proficient in Microsoft Office and CRM software. Strong organizational, administrative, and time-management abilities. Ability to work independently and thrive in a fast-paced environment. Flexibility to work evenings and weekends for member events. Background check will be required upon hire.
Not the right fit? Search for Assistant Catering & Events Sales Manager jobs in Edmonton, Alberta, Canada
About Royal Glenora Club
The Royal Glenora Club is the Family-Oriented Athletic and Social Club that people want to be a part of for life.
Quietly situated in the heart of Edmonton's iconic river valley, the Royal Glenora Club is the Family-Oriented Athletic and Social club that people want to be a part of for life. We provide a complete approach to sports and wellness in addition to providing a lifestyle that no other club can match.
Offering a wide range of athletic programs and facilities, delectable dining options, social events, and banquet rental spaces, the Royal Glenora Club caters to a wide variety of individuals and groups with differing needs.
Life is richer at the Royal Glenora Club – join us and find your life enriched!