Top Benefits
About the role
Caseware is one of Canada's original Fintech companies, having led the global audit and accounting software industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages. While you might not have heard of us (yet) over 36,000 accounting and audit professionals list Caseware as a skill on their LinkedIn profiles!
As the Manager Channel Marketing, you will be responsible for driving revenue growth through our partner ecosystem. This role combines strategic marketing, partner enablement, and sales-focused programs to accelerate pipeline generation and close deals. The ideal candidate has a strong understanding of channel sales dynamics, a results-oriented mindset, and the ability to translate marketing initiatives into measurable revenue impact
**.
Key Responsibilitie**
- s:Develop and execute channel marketing programs that drive partner-led sales and revenue growt
- h.Collaborate with sales leadership to align marketing initiatives with partner targets and quota
- s.Create co-branded campaigns, promotions, and demand-generation initiatives that accelerate the sales pipelin
- e.Collaborate with internal teams (e.g., Marketing, Product Management) to develop partner-specific material
- s.Design partner enablement programs including training, sales tools, and content to help partners close deals effectivel
- y.Track and measure campaign performance, partner engagement, and ROI, providing actionable insights to optimize result
- s.Manage partner communications and engagement strategies to build loyalty and drive adoption of marketing program
- s.Support strategic partner events, trade shows, and roadshows to increase visibility and drive sales opportunitie
- s.Prepare regular reports on partner performance and progress toward cloud goal
- s.Develop and monitor KPIs for revenue growth, cloud adoption, and partner satisfactio
**n.
Qualificatio**
- ns:Bachelor’s degree in Marketing, Business, or related field (MBA preferre
- d).7+ years in channel marketing or partner-focused B2B marketing in SaaS, accounting, auditing, or financial softwa
- re.Demonstrated success in developing programs that drive measurable partner sales grow
- th.Strong understanding of partner ecosystems including VARs, resellers, and system integrato
- rs.Experience collaborating closely with sales teams to generate pipeline and meet revenue targe
- ts.Excellent analytical, project management, and communication skil
- ls.Comfortable in a fast-paced, high-performance environment with a focus on resul
**ts.
What's in it for**
**you:
▪️Innovation is at our** core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solut
ions.▪️We are committed to a collaborative cul ture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive
team.▪️Work-life balance is important t o us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life bal
ance.▪️We offer competitive compensa tion, including a competitive salary and comprehensive benefits such as health insurance and retirement p
lans.▪️We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their suc
cess.▪️Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career gr
owth.▪️We embrace global opportun ities. Work on international projects and collaborate with a diverse, global
**team.
About Cas**
eware:Caseware's cutting-edge software products are meticulously designed for accounting firms, corporations, and governments. Our teams are continually collaborating, innovating, and building upon our existing suite of products. With a customer-focused mindset, we are building technology that is shaping what the future of audits, financial reporting, and financial data analytics will look
like.
With a recent strategic investment from Hg Capital in 2020, Caseware is now in its next major growth phase as we double down on the people and products that have made Caseware so successful t
o date.
One of Caseware's core values is Many Voices, One Team and with that in mind, we're dedicated to building teams as diverse as our customers in an equitable and inclusive way. We welcome and encourage candidates of all backgrounds to apply. Should you require accommodations or have any questions at any point during the application or interview process, please e-mail our People Operations team at talent@casew
**are.com.
Backgrou**
nd Check:Any candidates successful in obtaining an offer for a position will need to successfully complete a background check through Certn.co which typically includes an Identity Verification and Criminal Record Check. Executives and Senior Managers will undergo a Soft Credit Check as well. Candidates residing in the Netherlands and Germany are excluded from undergoing background checks via
**Certn.co
Security**
and Fraud:Caseware takes the security of candidates seriously. All legitimate communication from us will come from email addresses ending in @caseware.com and our open positions are always listed on reputable job boards and on our website https://jobs.lever.co/caseware. We will NEVER ask for payment or financial information from you. If you receive an unsolicited job offer, proceed with extreme
caution. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please c
ontact us.
About CaseWare International
Caseware is the leading global provider of cloud-enabled audit, financial reporting and data analytics solutions for accounting firms, corporations and government regulators. Caseware's innovative tools and platforms help more than half a million customers in 130 countries work smarter, dig deeper and see further as they transform insights into impact.
Top Benefits
About the role
Caseware is one of Canada's original Fintech companies, having led the global audit and accounting software industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages. While you might not have heard of us (yet) over 36,000 accounting and audit professionals list Caseware as a skill on their LinkedIn profiles!
As the Manager Channel Marketing, you will be responsible for driving revenue growth through our partner ecosystem. This role combines strategic marketing, partner enablement, and sales-focused programs to accelerate pipeline generation and close deals. The ideal candidate has a strong understanding of channel sales dynamics, a results-oriented mindset, and the ability to translate marketing initiatives into measurable revenue impact
**.
Key Responsibilitie**
- s:Develop and execute channel marketing programs that drive partner-led sales and revenue growt
- h.Collaborate with sales leadership to align marketing initiatives with partner targets and quota
- s.Create co-branded campaigns, promotions, and demand-generation initiatives that accelerate the sales pipelin
- e.Collaborate with internal teams (e.g., Marketing, Product Management) to develop partner-specific material
- s.Design partner enablement programs including training, sales tools, and content to help partners close deals effectivel
- y.Track and measure campaign performance, partner engagement, and ROI, providing actionable insights to optimize result
- s.Manage partner communications and engagement strategies to build loyalty and drive adoption of marketing program
- s.Support strategic partner events, trade shows, and roadshows to increase visibility and drive sales opportunitie
- s.Prepare regular reports on partner performance and progress toward cloud goal
- s.Develop and monitor KPIs for revenue growth, cloud adoption, and partner satisfactio
**n.
Qualificatio**
- ns:Bachelor’s degree in Marketing, Business, or related field (MBA preferre
- d).7+ years in channel marketing or partner-focused B2B marketing in SaaS, accounting, auditing, or financial softwa
- re.Demonstrated success in developing programs that drive measurable partner sales grow
- th.Strong understanding of partner ecosystems including VARs, resellers, and system integrato
- rs.Experience collaborating closely with sales teams to generate pipeline and meet revenue targe
- ts.Excellent analytical, project management, and communication skil
- ls.Comfortable in a fast-paced, high-performance environment with a focus on resul
**ts.
What's in it for**
**you:
▪️Innovation is at our** core. We work with cutting-edge technology in accounting and financial reporting, constantly pushing the boundaries to create impactful software solut
ions.▪️We are committed to a collaborative cul ture, where your ideas are valued, and knowledge sharing is encouraged within a supportive, inclusive
team.▪️Work-life balance is important t o us. We offer flexible work options, remote opportunities, and generous time-off policies to ensure a healthy work-life bal
ance.▪️We offer competitive compensa tion, including a competitive salary and comprehensive benefits such as health insurance and retirement p
lans.▪️We are driven by impactful work. Your contributions directly affect how our clients manage financial processes and drive their suc
cess.▪️Recognition and rewards matter to us. We celebrate hard work through recognition programs, performance bonuses, and opportunities for career gr
owth.▪️We embrace global opportun ities. Work on international projects and collaborate with a diverse, global
**team.
About Cas**
eware:Caseware's cutting-edge software products are meticulously designed for accounting firms, corporations, and governments. Our teams are continually collaborating, innovating, and building upon our existing suite of products. With a customer-focused mindset, we are building technology that is shaping what the future of audits, financial reporting, and financial data analytics will look
like.
With a recent strategic investment from Hg Capital in 2020, Caseware is now in its next major growth phase as we double down on the people and products that have made Caseware so successful t
o date.
One of Caseware's core values is Many Voices, One Team and with that in mind, we're dedicated to building teams as diverse as our customers in an equitable and inclusive way. We welcome and encourage candidates of all backgrounds to apply. Should you require accommodations or have any questions at any point during the application or interview process, please e-mail our People Operations team at talent@casew
**are.com.
Backgrou**
nd Check:Any candidates successful in obtaining an offer for a position will need to successfully complete a background check through Certn.co which typically includes an Identity Verification and Criminal Record Check. Executives and Senior Managers will undergo a Soft Credit Check as well. Candidates residing in the Netherlands and Germany are excluded from undergoing background checks via
**Certn.co
Security**
and Fraud:Caseware takes the security of candidates seriously. All legitimate communication from us will come from email addresses ending in @caseware.com and our open positions are always listed on reputable job boards and on our website https://jobs.lever.co/caseware. We will NEVER ask for payment or financial information from you. If you receive an unsolicited job offer, proceed with extreme
caution. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please c
ontact us.
About CaseWare International
Caseware is the leading global provider of cloud-enabled audit, financial reporting and data analytics solutions for accounting firms, corporations and government regulators. Caseware's innovative tools and platforms help more than half a million customers in 130 countries work smarter, dig deeper and see further as they transform insights into impact.