About the role
Company Description
We’re Entain. Powered by our very own technology and building products that push boundaries, Entain is home to a global family of more than 25 well-known brands (including Sports Interaction) and over 24,000 people, but we all play for the same team. When we win, we win together.
Our vision is to be the world leader in betting, gaming and interactive entertainment by bringing moments of excitement into people’s lives. We will achieve this through our focus on sustainability and growth, driving change in the fast-paced world of entertainment.
Job Description
Reporting to the CRM Manager, the CRM Executive will play a crucial role in executing the communication and promotions plan for Sports Interaction. The primary focus of this role is to drive customer engagement, retention, and reactivation through the creation, segmentation, and execution of targeted campaigns, as well as reporting on our main KPIs.
Key Responsibilities
Execute Communication and Promotion Strategies: Implement the CRM marketing plan to effectively engage and retain our audience.
Create Campaigns Using Tools and Software: Utilize various tools and software to develop and deploy marketing campaigns.
Leverage Communication Tools for Targeted Campaigns: Execute targeted campaigns and promotions via email, SMS, push notifications, etc.
Adhere to Communication Guidelines: Ensure all communications follow established guidelines and best practices across various email, SMS, push notifications, etc.
Monitor and Continuously Improve Campaign Performance: Focus on tracking campaign and promotion performance, and work with the CRM Intelligence Team to analyze data and gain insights for continuous improvement.
Regular Reporting: Provide regular updates on campaign performance and other assigned initiatives.
Collaborate with Creative Department: Work with the creative department to develop compelling campaigns and promotions.
Qualifications
Specialist Skills and Experience
Execute Communication and Promotion Strategies: Implement the CRM marketing plan to effectively engage and retain our audience.
Create Campaigns Using Tools and Software: Utilize various tools and software to develop and deploy marketing campaigns.
Leverage Communication Tools for Targeted Campaigns: Execute targeted campaigns and promotions via email, SMS, push notifications, etc.
Adhere to Communication Guidelines: Ensure all communications follow established guidelines and best practices across various email, SMS, push notifications, etc.
Monitor and Continuously Improve Campaign Performance: Focus on tracking campaign and promotion performance, and work with the CRM Intelligence Team to analyze data and gain insights for continuous improvement.
Regular Reporting: Provide regular updates on campaign performance and other assigned initiatives.
Collaborate with Creative Department: Work with the creative department to develop compelling campaigns and promotions.
#LI-Hybrid
Additional Information
At Entain, we do what's right. It's one of our core values and that's why we're taking the lead when it comes to creating a diverse, equitable and inclusive future - for our people, and the wider global sports betting and gaming sector. However you identify, our ambition is to ensure our people across the globe feel valued, respected and their individuality celebrated.
We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate, ensuring ethical and compliant hiring practices globally.
About Entain
Welcome to Entain.
Our journey as Entain began when we evolved from GVC Holdings on 9th December 2020, but our brands have been paving the way and making history since the 1880s.
Today, we’re one of the world’s largest sports betting and gaming entertainment groups – a FTSE 100 company that is home to more than 25 widely recognised brands, such as bwin, Coral, Foxy, Gala, Ladbrokes and partypoker.
But that’s just the beginning. We’re constantly broadening our horizons and expanding our global influence. For example, our partnership with MGM Resorts International has allowed us to make waves in the US by powering BetMGM with our bespoke and top-of-the-line technology.
It’s with this unique technology that we’re revolutionising our industry, and we’re boldly working towards being THE world leader in sports betting and gaming. Really though, it’s the people that truly make us who we are. There’s over 30,000 of us around the world and counting, but we all play for the same team.
We’re proud to promote a culture that shatters barriers to unite, and encourages uncompromised diversity of background, thought and experience. When we win, we win together.
If you share our values and want to be part of the revolution, we want you on our team. With offices across 19 different countries, we have an excellent history of identifying and nurturing the finest talent on a global scale. We’re all about putting our customers at the heart of the action and, with us, you can help bring moments of excitement into people’s lives.
At Entain, it’s your game. We’re ready to play – are you?
About the role
Company Description
We’re Entain. Powered by our very own technology and building products that push boundaries, Entain is home to a global family of more than 25 well-known brands (including Sports Interaction) and over 24,000 people, but we all play for the same team. When we win, we win together.
Our vision is to be the world leader in betting, gaming and interactive entertainment by bringing moments of excitement into people’s lives. We will achieve this through our focus on sustainability and growth, driving change in the fast-paced world of entertainment.
Job Description
Reporting to the CRM Manager, the CRM Executive will play a crucial role in executing the communication and promotions plan for Sports Interaction. The primary focus of this role is to drive customer engagement, retention, and reactivation through the creation, segmentation, and execution of targeted campaigns, as well as reporting on our main KPIs.
Key Responsibilities
Execute Communication and Promotion Strategies: Implement the CRM marketing plan to effectively engage and retain our audience.
Create Campaigns Using Tools and Software: Utilize various tools and software to develop and deploy marketing campaigns.
Leverage Communication Tools for Targeted Campaigns: Execute targeted campaigns and promotions via email, SMS, push notifications, etc.
Adhere to Communication Guidelines: Ensure all communications follow established guidelines and best practices across various email, SMS, push notifications, etc.
Monitor and Continuously Improve Campaign Performance: Focus on tracking campaign and promotion performance, and work with the CRM Intelligence Team to analyze data and gain insights for continuous improvement.
Regular Reporting: Provide regular updates on campaign performance and other assigned initiatives.
Collaborate with Creative Department: Work with the creative department to develop compelling campaigns and promotions.
Qualifications
Specialist Skills and Experience
Execute Communication and Promotion Strategies: Implement the CRM marketing plan to effectively engage and retain our audience.
Create Campaigns Using Tools and Software: Utilize various tools and software to develop and deploy marketing campaigns.
Leverage Communication Tools for Targeted Campaigns: Execute targeted campaigns and promotions via email, SMS, push notifications, etc.
Adhere to Communication Guidelines: Ensure all communications follow established guidelines and best practices across various email, SMS, push notifications, etc.
Monitor and Continuously Improve Campaign Performance: Focus on tracking campaign and promotion performance, and work with the CRM Intelligence Team to analyze data and gain insights for continuous improvement.
Regular Reporting: Provide regular updates on campaign performance and other assigned initiatives.
Collaborate with Creative Department: Work with the creative department to develop compelling campaigns and promotions.
#LI-Hybrid
Additional Information
At Entain, we do what's right. It's one of our core values and that's why we're taking the lead when it comes to creating a diverse, equitable and inclusive future - for our people, and the wider global sports betting and gaming sector. However you identify, our ambition is to ensure our people across the globe feel valued, respected and their individuality celebrated.
We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate, ensuring ethical and compliant hiring practices globally.
About Entain
Welcome to Entain.
Our journey as Entain began when we evolved from GVC Holdings on 9th December 2020, but our brands have been paving the way and making history since the 1880s.
Today, we’re one of the world’s largest sports betting and gaming entertainment groups – a FTSE 100 company that is home to more than 25 widely recognised brands, such as bwin, Coral, Foxy, Gala, Ladbrokes and partypoker.
But that’s just the beginning. We’re constantly broadening our horizons and expanding our global influence. For example, our partnership with MGM Resorts International has allowed us to make waves in the US by powering BetMGM with our bespoke and top-of-the-line technology.
It’s with this unique technology that we’re revolutionising our industry, and we’re boldly working towards being THE world leader in sports betting and gaming. Really though, it’s the people that truly make us who we are. There’s over 30,000 of us around the world and counting, but we all play for the same team.
We’re proud to promote a culture that shatters barriers to unite, and encourages uncompromised diversity of background, thought and experience. When we win, we win together.
If you share our values and want to be part of the revolution, we want you on our team. With offices across 19 different countries, we have an excellent history of identifying and nurturing the finest talent on a global scale. We’re all about putting our customers at the heart of the action and, with us, you can help bring moments of excitement into people’s lives.
At Entain, it’s your game. We’re ready to play – are you?