Jobs.ca
Jobs.ca
Language
Canadian Tire Corporation, Ltd. logo

Senior Promotional Planner

Toronto, ON
Senior Level
full_time

Top Benefits

Competitive salaries and wages
Store discounts
Supported learning through our Triangle Learning Academy

About the role

What you’ll do

We are taking our iconic brand to new heights with a marketing program. Join our team and you will be a part of our group selecting innovative and inspirational products for our flyer that our customers will fall in love with and drive CTR (Canadian Tire Retail) sales and profitability. Our CTR flyer is the most read general merchandise flyer in the country and drives over 40% of our total sales volumes. As Senior Promotional Planner:

  • You will be accountable for selecting product offers for the CTR flyer.
  • Responsible for analyzing existing assortment /newly introduced products, Merchandising briefs and category strategy to understand any seasonal changes that should be incorporated into content selection decisions.
  • Decide anchor weeks based on calendar events, competitor activity, IEP’s, destination guide and seasonality and select product and price for all promotional items in flyer by analyzing historical sales, price sensitivity, competitor sales while ensuring products adhere to flyer/page theme and adjacencies.
  • Using strong analytical skills to assimilate detailed financial information to enable you to optimize the seasonal forecast roll-up and identify gaps in POS /margin to determine changes required.
  • Additional responsibilities also include validating content during flyer production, managing in season late changes, leading weekly and seasonal post mortems and analyzing sales and competitor information.

What you bring

  • You have strong analytical skills with the ability to assimilate detailed financial information, draw conclusions and make recommendations
  • You are a proven deliverer of exceptional results
  • You are a natural influencer and can work with others to drive results
  • You have a strong knowledge of promotional planning principles, techniques and proven approaches and an understanding of Merchandising practices and assortments
  • You have the ability to effectively balance art and science when selecting content
  • You evaluate alternatives and recommend solutions
  • You are passionate about our customers

#LI-UH1

About Us

Canadian Tire Corporation, Limited (“CTC”) is one of Canada’s most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging! Join us, where there's a place for you here.

Our Commitment to Diversity, Inclusion and Belonging

We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.

Accommodations

We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.

About Canadian Tire Corporation, Ltd.

Retail
10,000+

Canadian Tire Corporation, Limited ("CTC") is one of Canada's most admired and trusted companies. With world-class owned brands and exciting market-leading merchandising strategies, we are continually innovating with purpose: to be there for Canadians from coast-to-coast.

We are a group of companies that includes a retail segment, a financial services division and CT REIT. Our retail business is led by Canadian Tire, which was founded in 1922 and provides Canadians with products for life in Canada across its Living, Playing, Fixing, Automotive and Seasonal & Gardening categories. Party City, PartSource and Gas+ are key parts of the Canadian Tire network. Our retail segment also includes Mark's, a leading source for casual and industrial wear, Pro Hockey Life, a hockey speciality store catering to elite athletes, and SportChek, Hockey Experts, Sports Experts, and Atmosphere, which offer the best active wear brands. Our 1,700 retail and gasoline outlets are supported and strengthened by our Financial Services division and the tens of thousands of people employed across the country by our Company, local Dealers, franchisees and petroleum retailers. In addition, CTC owns and operates Helly Hansen, a leading technical outdoor brand based in Oslo, Norway.

CTC is an integral part of the communities in which we operate and our legacy of community support, through national and local programs, is initiated and executed by our Corporation, Dealers, franchisees, store operators and employees. Since 2005, our Canadian Tire Jumpstart Charities has been helping kids overcome financial and accessibility barriers to sport and recreation in an effort to provide inclusive play for all kids of all abilities.

For more information, visit corp.canadiantire.ca.