Job Posting Title:

Senior Consultant, Opinion Research

The position is open to candidates in Vancouver, Toronto, Ottawa and Montreal.

Our Data, Digital & Design team brings together opinion researchers, digital strategists, analytics specialists, and creative thinkers. We blend rigorous research with modern tools and technology to help clients understand audiences, test ideas, and make better decisions.

As a Senior Consultant, Opinion Research , you will play a central role in delivering high-quality quantitative and qualitative research. You’ll manage day-to-day project execution, support quantitative and qualitative study design, analyze data, and translate insights into clear, compelling narratives for clients. This role is ideal for someone with a strong quantitative and analytical foundation, who is curious about people, passionate about evidence-based decision-making, and eager to grow in a fast-paced, collaborative environment.

Responsibilities & Duties

• Drive and support client mandates through the day-to-day execution of research projects, ensuring timelines, deliverables, and quality standards are met.
• Play a major role in proposal writing/assembly, research design, data collection, data analysis, reporting writing and preparation, including proofreading and formatting.
• Support the design of quantitative and qualitative methodologies, including surveys, recruitment screeners, discussion guides, sampling approaches, and recruitment strategies.
• Support senior team members with the day-to-day management of clients on assigned files, helping clarify needs, manage expectations, and ensure smooth coordination.
• Prepare clear, engaging client-ready deliverables, including topline reports, research reports, data summaries, charts, and presentations.
• Mentor and guide junior team members to support their development and ensure high performance.

Influence & Impact

• Operates as a fully proficient consultant, managing advanced tasks within projects or leading smaller-scale client initiatives.
• Tackles more complex client problems and provides strategic input beyond standard project execution.
• Builds trusted relationships with clients, assessing their needs and contributing to longer-term partnership opportunities.
• Supports the growth of internal capacity through mentorship and collaboration.

Areas of Focus (Research & Analysis)

• Coordinate timelines, fieldwork, vendor communication, and logistics for studies.
• Maintain strong internal communication with senior team members to ensure alignment with scope, methodology, and client needs.
• Collaborate to achieve consistency, alignment and continuous improvement in processes, work quality and effectiveness.
• Uphold high standards of accuracy, consistency, and process.
• Lead the design of quantitative and mixed-methods studies, including sampling plans, weighting strategies, questionnaire design, and experimental or quasi-experimental approaches.
• Ensure methodological rigour across surveys, trackers, segmentation studies, mixed-method studies, and qualitative approaches (e.g., focus groups, in-depth interviews, online communities).
• Advise internal teams and clients on best practices on the appropriate use of quantitative and qualitative approaches.
• Conduct and oversee advanced statistical and multivariate analyses such as: regression modeling; factor analysis; cluster/segmentation analysis; driver and key-influence analysis; trend and longitudinal analysis.
• Work confidently with large datasets and complex weighting schemes.
• Quality-check analytical outputs and ensure findings are statistically robust, defensible, and clearly explained.

Education & Experience

• Educational background
• Bachelor's degree in in social sciences, statistics, data science, and/or market and opinion research, considered an asset.; and 5-10 years of experience in opinion research, market research, public affairs research,
• Solid understanding of both quantitative and qualitative research methods.
• Demonstrate expertise in advanced statistical and multivariate techniques.
• Focus group, interview moderation experience an asset.

Knowledge, Skills & Abilities

• Demonstrates expertise in relevant focus areas and applies it to strategic client work.
• Experience with emerging research technologies including AI-assisted tools, mobile-first survey platforms, social listening tools, and digital dashboards.
• Experience contributing ideas to improve workflow efficiency, insight generation, and client storytelling.
• Produces polished, insightful, and professional content tailored to client objectives and audiences.
• Balances competing priorities and manages multiple projects or deliverables concurrently.
• Applies critical thinking to identify and address multifaceted challenges in client and project contexts.
• Develops and maintains strong, trust-based relationships with clients, stakeholders, and team members.
• Strong command of statistical software (e.g., SPSS, R, Stata, SAS, Python, Q or equivalent), fluent in Microsoft Office suite (Word, PowerPoint etc.) and proficiency with survey platforms (Survey Monkey, Qualtrics, etc.) an asset.
• Excellent writing and storytelling skills - able to turn data into clear, concise insights. Proven ability to move seamlessly between technical analysis and strategic interpretation.
• Strong organizational skills, attention to detail, and ability to manage multiple projects simultaneously.
• Fluency in English required; French considered an asset.

This position is an existing role. The role is being posted due to current vacancy.

This employer uses artificial intelligence technology to assist in screening, assessing, or selecting applicants for this position