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Experiential Marketing Specialist, Sea-Doo

BRP22 days ago
Hybrid
Montreal, Quebec, Canada
Senior Level
Full-Time

Top Benefits

Annual Bonus
Paid Time Away
Pension Plan

About the role

The Experiential Marketing Specialist, Sea-Doo is responsible for the strategic development, execution, and optimization of immersive brand experiences that drive awareness, engagement, and conversion across key markets. Their focus is primarily on Sea-Doo experiential initiatives and events. YOU’LL HAVE THE OPPORTUNITY TO: Define and own the experiential marketing strategy for Sea-Doo across North America: Define KPIs (engagement, leads, conversion) Analyze performance and improve programs Implement reporting tools Lead end-to-end execution of the Boatshows, and other experiential initiatives for Sea-Doo. Oversee concept development, production, logistics, and on-site delivery Ensure consistency and excellence across all touchpoints Responsible for the operational efficiency and budget management, with a focus on ROI and optimized resource allocation Collaborate with multiple internal stakeholders such as product, brand, sales, partnerships, and PR teams Manage relationships with agencies, vendors and promoters. YOU'LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES: 5+ years in experiential marketing or events Experience in project management Budget management experience Exceptional organizational skills and attention to detail. Comfortable working in fast‐paced environments with changing priorities. Strong written and verbal communication skills. Proficiency with Microsoft Office Suite (Excel, Word, PowerPoint) Ability to work flexible hours and travel for events when required. ACKNOWLEDGING THE POWER OF DIVERSITY BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead! For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning. AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN. Let’s start with a strong foundation — You want it, we have it: Annual bonus based on the company’s financial results Generous paid time away Pension plan Collective saving opportunities Industry leading healthcare fully paid by BRP What about some feel good perks: Flexible work schedule A summer schedule that varies by department and location Holiday season shutdown Educational resources Discount on BRP products WELCOME TO BRP We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 17,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination: It’s about the journey. #LI-Hybrid #LI-EF1

About BRP

Manufacturing
5001-10,000

Our distinctive brands are icons in their industry: Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and pontoons, Can-Am vehicles, Alumacraft and Quintrex boats, Manitou pontoons and Rotax marine propulsion systems as well as Rotax engines for karts and recreational aircraft. To fully enhance our riders’ experience, our product lines are supported with a dedicated parts, accessories and clothing business.

Over the past 20 years, we have traveled far and wide, expanding our partnerships, entering new playgrounds and new territories. Our close to 20,000 employees worldwide are united by our ambition to keep moving forward, giving our customers around the world the power to create their best memories.

As the passion for BRP grows, so does our presence, with innovation centers, manufacturing facilities and offices now on all five continents. We’ve partnered with the best dealers and distributors out there to bring our products to adventurers in 130 countries.

As we look to the future, we continue to power ahead and hold true to the values of passion, drive, ingenuity, and trust we live by, maintaining our sense of adventure as our guiding star.

We make adventure… by design.

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