Senior Content Manager - Asset Management
Top Benefits
About the role
At Franklin Templeton, we’re advancing our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic firm spans asset management, wealth management and fintech, offering many ways to help investors make progress toward their goals. Talented teams working around the globe bring expertise that’s both broad and unique. And our welcoming, respectful and inclusive culture provides opportunities to help you reach your potential while helping our clients reach theirs.
Come join us in delivering better outcomes for our clients around the world! Il s’agit d’un poste HYBRIDE qui nécessite une présence de trois à quatre jours par semaine dans nos bureaux de Toronto ou de Montréal. Veuillez soumettre votre CV en anglais. À propos du service L’équipe marketing Canada et Royaume-Uni met en œuvre des stratégies marketing conformes qui stimulent la croissance commerciale dans ces deux régions. Elle travaille en étroite collaboration avec les spécialistes du marketing de distribution et les parties prenantes mondiales afin de créer du contenu localisé qui trouve un écho auprès des clients. Vous travaillerez dans un environnement collaboratif et inclusif où les idées sont valorisées et où les contributions contribuent directement à la réussite des clients et de l’entreprise.
Comment vous apporterez une valeur ajoutée Responsabilités Principales
- Vous élaborerez et gérerez le programme de contenu pour le Canada et le Royaume-Uni.
- Vous créerez des blogues, des vidéos et des infographies adaptés aux besoins du public.
- Vous planifierez et exécuterez des stratégies de distribution de contenu payant et propriétaire.
- Vous développerez du contenu destiné aux professionnels de la finance et aux investisseurs finaux.
- Vous localiserez le contenu mondial afin de le rendre pertinent au niveau régional.
- Vous superviserez l’acheminement, la traduction et la production du contenu.
- Vous analyserez les données de rendement afin d’améliorer l’efficacité du contenu.
Responsabilités Stratégiques
- Vous définirez une feuille de route stratégique pour le contenu sur les deux marchés.
- Vous guiderez les partenaires marketing afin qu’ils concrétisent la vision du contenu.
- Vous veillerez à la cohérence du contenu entre le marketing et les ventes.
- Vous collaborerez avec les équipes mondiales sur des initiatives communes.
- Vous représenterez les besoins régionaux dans les forums éditoriaux mondiaux.
Équipe Et Collaboration
- Vous soutiendrez les équipes régionales en leur fournissant des textes marketing de haute qualité.
- Vous travaillerez en partenariat avec les services chargés de l’analyse des clients afin d’optimiser les stratégies d’engagement.
Ce qui vous aidera à réussir dans ce poste Expérience, Formation Et Certifications
- Licence en communication ou maîtrise en administration des affaires.
- Dix (10) ans ou plus d’expérience dans le domaine de la communication en gestion d’actifs.
- Expérience de collaboration avec des gestionnaires de portefeuille.
- Solides connaissances des marchés financiers et des produits d’investissement.
- Expérience dans la gestion d’actifs au Canada ou au Royaume-Uni.
Compétences Techniques
- Compétences avancées en rédaction et en révision.
- Expérience dans la création de contenu vidéo et infographique.
- La maîtrise de l’anglais est essentielle; la maîtrise du français est un atout.
- Expérience dans l’utilisation d’outils d’intelligence artificielle pour la planification de contenu.
- Compréhension de la cartographie et de l’analyse du parcours client.
Compétences Générales
- Solides compétences en gestion de projet et en collaboration interfonctionnelle.
Franklin Templeton offre à ses employés une gamme compétitive et intéressante de rémunérations globales, monétaires et non monétaires, conçues pour favoriser leur bien-être et reconnaître leur temps, leurs talents et leurs résultats. En plus de leur rémunération de base, les employés ont droit à une prime annuelle discrétionnaire (à supprimer le cas échéant) et à des récompenses de reconnaissance. Nous offrons également un ensemble complet d’avantages sociaux, qui comprend une gamme d’options compétitives en matière de soins de santé, d’assurance et d’invalidité, un programme de placement en actions pour les employés, des ressources d’apprentissage, des programmes de développement de carrière, le remboursement de certaines dépenses d’éducation, des congés payés (vacances / jours fériés / congés maladie / congés parentaux et pour soins / congés pour décès / bénévolat) et un programme de bien-être motivant. Nous estimons que le salaire annuel pour ce poste se situera entre 92,000 $ et 140,000 $, en fonction du lieu et du niveau d’expérience pertinent.
This is a HYBRID position requiring 3-4 days per week in our Toronto or Montreal office. Please submit resume in English. About The Department The Canada and UK Marketing Team delivers strategic, compliant marketing that fuels business growth in both regions. The team partners closely with channel marketers and global stakeholders to create localized content that resonates with clients. You will work in a collaborative, inclusive environment where ideas are valued and contributions directly support client and business success.
Core Responsibilities How you will add value
- You will build and manage the Canada and UK content program.
- You will create blogs, videos, and infographics aligned to audience needs.
- You will plan and execute paid and owned content distribution strategies.
- You will develop content for financial professionals and end investors.
- You will localize global content for regional relevance.
- You will oversee content routing, translation, and production.
- You will analyze performance data to improve content effectiveness.
Strategic Responsibilities
- You will define a strategic content roadmap for both markets.
- You will guide marketing partners to deliver against the content vision.
- You will ensure strong content alignment across marketing and sales.
- You will collaborate with global teams on shared initiatives.
- You will represent regional needs in global editorial forums.
Team & Collaboration
- You will support regional teams with high-quality marketing writing.
- You will partner with client insights to optimize engagement strategies.
Experience, Education & Certifications What will help you be successful in this role
- Bachelor’s degree in communications or a Master of Business Administration
- Ten (10) or more years of asset management communications experience.
- Experience partnering with portfolio managers.
- Strong knowledge of financial markets and investment products.
- Experience within Canadian or UK asset management.
Technical Skills
- Advanced writing and editing skills.
- Experience in creating video and infographic content.
- Fluency in English is essential; French proficiency is an advantage.
- Experience using artificial intelligence tools in content planning.
- Understanding of client journey mapping and analytics.
Soft Skills
- Strong project management and cross-functional collaboration skills.
Franklin Templeton offers employees a competitive and valuable range of total rewards—monetary and non-monetary — designed to support their well-being and recognize their time, talents, and results. Along with base compensation, employees are eligible for an annual discretionary bonus (delete as appropriate), and recognition rewards. We also offer a comprehensive benefits package, which includes a range of competitive healthcare options, insurance, and disability benefits, employee stock investment program, learning resources, career development programs, reimbursement for certain education expenses, paid time off (vacation / holidays / sick / leave / parental & caregiving leave / bereavement / volunteering) and a motivational wellbeing program. We expect the annual salary for this position to range between $92,000 - $140,000 depending on location and level of relevant experience.
#MID_SENIOR_LEVEL
Experience our welcoming culture and reach your professional and personal potential! Our culture is shaped by the variety of perspectives and experiences brought by talent from around the world. Regardless of your interests, lifestyle, or background, there’s a place for you at Franklin Templeton. We provide employees with the tools, resources, and learning opportunities to help them excel in their career and personal life.
By joining us, you will become part of a culture that focuses on employee well-being and provides multidimensional support for a positive and healthy lifestyle. We understand that benefits are at the core of employee well-being and may vary depending on individual needs. Whether you need support for maintaining your physical and mental health, saving for life’s adventures, taking care of your family members, or making a positive impact in your community, we aim to have your needs covered.
Highlights Of Our Benefits Include
- Flexible medical, dental and vision insurance
- Corporate Pension Plan
- Employee Stock Investment Program
- Purchase company funds with no sales charge
- Competitive vacation package that includes three annual personal days
- Company paid short-term and long-term Disability Insurance
- Education assistance
Learn more about the wide range of benefits we offer at Franklin Templeton Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees, and we evaluate qualified applicants without regard to ancestry, age, color, disability, genetic information, gender, gender identity, or gender expression, marital status, medical condition, military or veteran status, national origin, race, religion, sex, sexual orientation, and any other basis protected by federal, state, or local law, ordinance, or regulation.
If you believe that you need an accommodation or adjustment, due to a medical condition or disability, to search for or apply for one of our positions, please send an email to accommodations@franklintempleton.com. In your email, please include the accommodation or adjustment you are requesting, the job title, and the job number of the position you are applying for. It may take up to three business days to receive a response to your request. Please note that only accommodation requests will receive a response.
This posting is for an existing vacancy.
Not the right fit? Search for Content Manager jobs in Toronto, Ontario
About Franklin Templeton
Franklin Resources, Inc. [NYSE:BEN] is a global investment management organization with subsidiaries operating as Franklin Templeton (www.franklinresources.com).
The products, services, information and materials referenced in this site may not be available to residents in certain jurisdictions. Consult with an investment professional or contact your local Franklin Templeton office for more information. This site and the information contained herein is not intended to constitute an offer to sell or an invitation or solicitation of an offer to buy any product or service by Franklin Templeton. Nothing in this website should be construed as investment, tax, legal or other advice.
All investments involve risks, including potential loss of principal.
LinkedIn is owned by a third party unaffiliated with us. We are not responsible for LinkedIn’s privacy, security, or terms of use policies that control this service, nor their content, software, or tools (or those of any third party’s) that are available through links from this page. You use any third-party site/media, software and materials at your own risk. US readers:
View our Terms and Conditions at: https://www.franklinresources.com/resources/social
©Franklin Templeton. All rights reserved.
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Senior Content Manager - Asset Management
Top Benefits
About the role
At Franklin Templeton, we’re advancing our industry forward by developing new and innovative ways to help our clients achieve their investment goals. Our dynamic firm spans asset management, wealth management and fintech, offering many ways to help investors make progress toward their goals. Talented teams working around the globe bring expertise that’s both broad and unique. And our welcoming, respectful and inclusive culture provides opportunities to help you reach your potential while helping our clients reach theirs.
Come join us in delivering better outcomes for our clients around the world! Il s’agit d’un poste HYBRIDE qui nécessite une présence de trois à quatre jours par semaine dans nos bureaux de Toronto ou de Montréal. Veuillez soumettre votre CV en anglais. À propos du service L’équipe marketing Canada et Royaume-Uni met en œuvre des stratégies marketing conformes qui stimulent la croissance commerciale dans ces deux régions. Elle travaille en étroite collaboration avec les spécialistes du marketing de distribution et les parties prenantes mondiales afin de créer du contenu localisé qui trouve un écho auprès des clients. Vous travaillerez dans un environnement collaboratif et inclusif où les idées sont valorisées et où les contributions contribuent directement à la réussite des clients et de l’entreprise.
Comment vous apporterez une valeur ajoutée Responsabilités Principales
- Vous élaborerez et gérerez le programme de contenu pour le Canada et le Royaume-Uni.
- Vous créerez des blogues, des vidéos et des infographies adaptés aux besoins du public.
- Vous planifierez et exécuterez des stratégies de distribution de contenu payant et propriétaire.
- Vous développerez du contenu destiné aux professionnels de la finance et aux investisseurs finaux.
- Vous localiserez le contenu mondial afin de le rendre pertinent au niveau régional.
- Vous superviserez l’acheminement, la traduction et la production du contenu.
- Vous analyserez les données de rendement afin d’améliorer l’efficacité du contenu.
Responsabilités Stratégiques
- Vous définirez une feuille de route stratégique pour le contenu sur les deux marchés.
- Vous guiderez les partenaires marketing afin qu’ils concrétisent la vision du contenu.
- Vous veillerez à la cohérence du contenu entre le marketing et les ventes.
- Vous collaborerez avec les équipes mondiales sur des initiatives communes.
- Vous représenterez les besoins régionaux dans les forums éditoriaux mondiaux.
Équipe Et Collaboration
- Vous soutiendrez les équipes régionales en leur fournissant des textes marketing de haute qualité.
- Vous travaillerez en partenariat avec les services chargés de l’analyse des clients afin d’optimiser les stratégies d’engagement.
Ce qui vous aidera à réussir dans ce poste Expérience, Formation Et Certifications
- Licence en communication ou maîtrise en administration des affaires.
- Dix (10) ans ou plus d’expérience dans le domaine de la communication en gestion d’actifs.
- Expérience de collaboration avec des gestionnaires de portefeuille.
- Solides connaissances des marchés financiers et des produits d’investissement.
- Expérience dans la gestion d’actifs au Canada ou au Royaume-Uni.
Compétences Techniques
- Compétences avancées en rédaction et en révision.
- Expérience dans la création de contenu vidéo et infographique.
- La maîtrise de l’anglais est essentielle; la maîtrise du français est un atout.
- Expérience dans l’utilisation d’outils d’intelligence artificielle pour la planification de contenu.
- Compréhension de la cartographie et de l’analyse du parcours client.
Compétences Générales
- Solides compétences en gestion de projet et en collaboration interfonctionnelle.
Franklin Templeton offre à ses employés une gamme compétitive et intéressante de rémunérations globales, monétaires et non monétaires, conçues pour favoriser leur bien-être et reconnaître leur temps, leurs talents et leurs résultats. En plus de leur rémunération de base, les employés ont droit à une prime annuelle discrétionnaire (à supprimer le cas échéant) et à des récompenses de reconnaissance. Nous offrons également un ensemble complet d’avantages sociaux, qui comprend une gamme d’options compétitives en matière de soins de santé, d’assurance et d’invalidité, un programme de placement en actions pour les employés, des ressources d’apprentissage, des programmes de développement de carrière, le remboursement de certaines dépenses d’éducation, des congés payés (vacances / jours fériés / congés maladie / congés parentaux et pour soins / congés pour décès / bénévolat) et un programme de bien-être motivant. Nous estimons que le salaire annuel pour ce poste se situera entre 92,000 $ et 140,000 $, en fonction du lieu et du niveau d’expérience pertinent.
This is a HYBRID position requiring 3-4 days per week in our Toronto or Montreal office. Please submit resume in English. About The Department The Canada and UK Marketing Team delivers strategic, compliant marketing that fuels business growth in both regions. The team partners closely with channel marketers and global stakeholders to create localized content that resonates with clients. You will work in a collaborative, inclusive environment where ideas are valued and contributions directly support client and business success.
Core Responsibilities How you will add value
- You will build and manage the Canada and UK content program.
- You will create blogs, videos, and infographics aligned to audience needs.
- You will plan and execute paid and owned content distribution strategies.
- You will develop content for financial professionals and end investors.
- You will localize global content for regional relevance.
- You will oversee content routing, translation, and production.
- You will analyze performance data to improve content effectiveness.
Strategic Responsibilities
- You will define a strategic content roadmap for both markets.
- You will guide marketing partners to deliver against the content vision.
- You will ensure strong content alignment across marketing and sales.
- You will collaborate with global teams on shared initiatives.
- You will represent regional needs in global editorial forums.
Team & Collaboration
- You will support regional teams with high-quality marketing writing.
- You will partner with client insights to optimize engagement strategies.
Experience, Education & Certifications What will help you be successful in this role
- Bachelor’s degree in communications or a Master of Business Administration
- Ten (10) or more years of asset management communications experience.
- Experience partnering with portfolio managers.
- Strong knowledge of financial markets and investment products.
- Experience within Canadian or UK asset management.
Technical Skills
- Advanced writing and editing skills.
- Experience in creating video and infographic content.
- Fluency in English is essential; French proficiency is an advantage.
- Experience using artificial intelligence tools in content planning.
- Understanding of client journey mapping and analytics.
Soft Skills
- Strong project management and cross-functional collaboration skills.
Franklin Templeton offers employees a competitive and valuable range of total rewards—monetary and non-monetary — designed to support their well-being and recognize their time, talents, and results. Along with base compensation, employees are eligible for an annual discretionary bonus (delete as appropriate), and recognition rewards. We also offer a comprehensive benefits package, which includes a range of competitive healthcare options, insurance, and disability benefits, employee stock investment program, learning resources, career development programs, reimbursement for certain education expenses, paid time off (vacation / holidays / sick / leave / parental & caregiving leave / bereavement / volunteering) and a motivational wellbeing program. We expect the annual salary for this position to range between $92,000 - $140,000 depending on location and level of relevant experience.
#MID_SENIOR_LEVEL
Experience our welcoming culture and reach your professional and personal potential! Our culture is shaped by the variety of perspectives and experiences brought by talent from around the world. Regardless of your interests, lifestyle, or background, there’s a place for you at Franklin Templeton. We provide employees with the tools, resources, and learning opportunities to help them excel in their career and personal life.
By joining us, you will become part of a culture that focuses on employee well-being and provides multidimensional support for a positive and healthy lifestyle. We understand that benefits are at the core of employee well-being and may vary depending on individual needs. Whether you need support for maintaining your physical and mental health, saving for life’s adventures, taking care of your family members, or making a positive impact in your community, we aim to have your needs covered.
Highlights Of Our Benefits Include
- Flexible medical, dental and vision insurance
- Corporate Pension Plan
- Employee Stock Investment Program
- Purchase company funds with no sales charge
- Competitive vacation package that includes three annual personal days
- Company paid short-term and long-term Disability Insurance
- Education assistance
Learn more about the wide range of benefits we offer at Franklin Templeton Franklin Templeton is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees, and we evaluate qualified applicants without regard to ancestry, age, color, disability, genetic information, gender, gender identity, or gender expression, marital status, medical condition, military or veteran status, national origin, race, religion, sex, sexual orientation, and any other basis protected by federal, state, or local law, ordinance, or regulation.
If you believe that you need an accommodation or adjustment, due to a medical condition or disability, to search for or apply for one of our positions, please send an email to accommodations@franklintempleton.com. In your email, please include the accommodation or adjustment you are requesting, the job title, and the job number of the position you are applying for. It may take up to three business days to receive a response to your request. Please note that only accommodation requests will receive a response.
This posting is for an existing vacancy.
Not the right fit? Search for Content Manager jobs in Toronto, Ontario
About Franklin Templeton
Franklin Resources, Inc. [NYSE:BEN] is a global investment management organization with subsidiaries operating as Franklin Templeton (www.franklinresources.com).
The products, services, information and materials referenced in this site may not be available to residents in certain jurisdictions. Consult with an investment professional or contact your local Franklin Templeton office for more information. This site and the information contained herein is not intended to constitute an offer to sell or an invitation or solicitation of an offer to buy any product or service by Franklin Templeton. Nothing in this website should be construed as investment, tax, legal or other advice.
All investments involve risks, including potential loss of principal.
LinkedIn is owned by a third party unaffiliated with us. We are not responsible for LinkedIn’s privacy, security, or terms of use policies that control this service, nor their content, software, or tools (or those of any third party’s) that are available through links from this page. You use any third-party site/media, software and materials at your own risk. US readers:
View our Terms and Conditions at: https://www.franklinresources.com/resources/social
©Franklin Templeton. All rights reserved.