CGI - Payroll Service Center (PSC) offers all-in-one cloud solutions that simplify payroll and human capital management. We take pride in our privileged relationships with clients; their satisfaction rate is very high.

Every day, our members help thousands of clients process payroll for their employees across various industries. In this role, you will contribute to the success of local businesses within a dynamic team of over 700 professionals and more than 62,000 clients!

We are looking for a reliable and motivated individual. Are you ready to play a key role?

Your future duties and responsibilities

• Develop and implement strategic marketing and communication initiatives for payroll and HR products
• Create a comprehensive annual marketing plan
• Coordinate the annual marketing budget and track expenses with vendors
• Design and deploy various go-to-market strategies using a wide range of tactics and tools (360 marketing): videos, online campaigns, trade shows, audio, traditional print, e-blasts, etc.
• Identify growth and differentiation opportunities in the market
• Develop and execute marketing strategies to maximize brand visibility, revenue growth, and customer retention
• Team management: supervise and mentor marketing team members to ensure smooth execution of each planned marketing initiative
• Digital marketing strategies (SEM, SEO, website, etc.)
• Coordinate the creation of marketing tools (visual and written content)
• Organize trade shows and participate in business development activities
• Manage relationships with industry professional associations and chambers of commerce
• Social media management
• Oversee agencies for the execution of online marketing campaigns, video production, and digital advertising spots
• Performance analysis: monitor and analyze content and campaign performance using analytics tools to assess key metrics such as website traffic, social media engagement, conversion rates, etc.
• SEO and search marketing: collaborate with teams to optimize content for search engines, conduct keyword research, and develop effective SEO strategies to enhance the company’s online visibility
• Lead the marketing team toward achieving set objectives while ensuring efficient resource and internal process management
• Marketing project management

Required qualifications to be successful in this role

• University degree in business, digital marketing, or a related field

• Minimum of 5 years of experience in brand marketing

• In-depth knowledge of core marketing principles, including strategy, campaign planning, project management, data analysis, and digital marketing

• Project management skills: ability to manage multiple projects simultaneously, meet deadlines, and coordinate efforts across teams and stakeholders

• Ability to plan, organize, and execute marketing projects effectively, within deadlines and budgets

• Strong written and verbal communication skills in French and English. Ability to simplify complex messages and projects

• Collaborative mindset and team spirit

• Excellent analytical skills to interpret marketing data, evaluate campaign performance, and recommend strategic actions using analytics tools and key performance indicators (KPIs)

This position is a maternity leave replacement.

Together, as owners, let’s turn meaningful insights into action.

Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you’ll reach your full potential because…

You are invited to be an owner from day 1 as we work together to bring our Dream to life. That’s why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company’s strategy and direction.

Your work creates value. You’ll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.

You’ll shape your career by joining a company built to grow and last. You’ll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.

At CGI, we value the strength that diversity brings and are committed to fostering a workplace where everyone belongs. We collaborate with our clients to build more inclusive communities and empower all CGI partners to thrive. As an equal-opportunity employer, being able to perform your best during the recruitment process is important to us. If you require an accommodation, please inform your recruiter.

To learn more about accessibility at CGI, contact us via email. Please note that this email is strictly for accessibility requests and cannot be used for application status inquiries.

Come join our team—one of the largest IT and business consulting services firms in the world.