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Cabot Link at Inverness Limited Partnership logo

Manager, Email Marketing

Toronto, ON
Senior Level
Full-Time

About the role

Title: Manager, Email Marketing
Reports to: Director of Real Estate Marketing, Cabot Management Company
Location: Toronto, Ontario
Job Type: Full-time Permanent

About Cabot

Cabot is a global developer and operator of world -class golf destinations with a growing portfolio of six Cabot properties and four Cabot -managed properties. The Cabot portfolio includes Cabot Cape Breton in Nova Scotia, Canada, Cabot Saint Lucia in the Caribbean, Cabot Revelstoke in British Columbia, Canada, Cabot Citrus Farms in the United States, Cabot Highlands in Scotland, and Cabot Bordeaux in France. With extensive expertise in golf and hospitality management, Cabot also oversees the operations of several premier golf courses through its Cabot -managed properties in the U.S., including: Cascata Golf Club and Rio Secco Golf Club in Las Vegas, Nevada; Grand Bear Golf Club in Saucier, Mississippi; and Chariot Run Golf Club in Laconia, Indiana.

Cabot continues to cultivate a legacy of excellence, providing guests and homeowners with exclusive access to bespoke, destination -inspired experiences and a commitment to exceptional service across its luxury residential and boutique resort offerings.

Position Overview

As the Email Marketing Manager you will own and execute email marketing campaigns across all Cabot properties and Cabot‑managed properties globally. This role is ideal for a highly independent, fast‑moving self‑starter who thrives with a broad scope and a high level of ownership. This role requires initiative, accountability, and the ability to manage multiple campaigns simultaneously while maintaining exceptional quality and brand consistency to deliver on Cabot’s mission, “To Create Magical Places”.

Profile Overview

You are a creative self‑starter with a keen eye for detail who is excited about working with both text and visuals—writing, editing, and communicating in the voice of Cabot. You bring strong email marketing experience, confidence in owning campaigns end‑to‑end, and a love for golf paired with an appreciation for luxury brand execution. You embody Cabot’s values of confidence, authenticity, humility, and warmth.

Core Accountabilities

  • Own the execution of email marketing campaigns from concept to launch across multiple Cabot brands and properties
  • Write, edit, and proofread high‑quality marketing emails with meticulous attention to detail to ensure error‑free content
  • Own and manage the email marketing calendar, proactively coordinating timelines and keeping all key stakeholders informed and aligned on priorities and delivery
  • Support strategic initiatives aimed at growing and engaging Cabot’s email database through thoughtful campaign planning and content development
  • Create engaging, elevated email content that reflects Cabot’s luxury brand voice
  • Develop attention‑grabbing subject lines and headlines to increase open rates and audience engagement
  • Create copy for automated and triggered email flows aligned with key initiatives
  • Collaborate closely with the broader marketing team to develop concepts, align campaigns, and support overall marketing strategies
  • Assemble content and manage deployment for emails to Cabot databases and member audiences
  • Track, analyze, and report on email performance to optimize future campaigns and improve results

Skills

  • Superior written and verbal communication skills with exceptional grammatical accuracy
  • Proven ability to write compelling marketing copy with an elevated, luxury sensibility
  • Proficiency in Microsoft Office (PowerPoint, Word, Excel)
  • Excellent organizational and time‑management skills in a fast‑paced environment
  • Resourceful, detail‑oriented, and solutions‑driven mindset
  • Ability to work independently while collaborating effectively as part of a larger team
  • Proven capacity to manage multi‑stakeholder projects from concept through execution
  • Familiarity with email marketing platforms such as HubSpot is a significant asset
  • Strong understanding of golf, including golf‑specific language and golf‑oriented communications is an asset

Education and Experience

  • 4+ years of experience in Email Marketing, Brand Marketing, Advertising, or Communications
  • Experience working in fast‑paced environments and managing multiple priorities under pressure
  • Demonstrated success owning and executing email marketing campaigns with measurable outcomes
  • Familiarity and interest in the golf and hospitality industries is an asset

About Cabot Link at Inverness Limited Partnership

Entertainment Providers
201-500

Located on over a mile of sandy beach along the coast of Cape Breton, Nova Scotia—and nestled between the Atlantic Ocean and the picturesque town of Inverness—Cabot Cape Breton is Canada's first and only authentic links golf resort. Featuring 46 holes of exhilarating golf, including two acclaimed World Top 100 courses, 72 rooms of award-winning accommodation, 19 upscale Golf Villas, and exquisite dining in three on-site restaurants, Cabot Cape Breton is intended to excite and inspire at every turn.

While recognized for our traditional golf experience and stunning locales, we believe it's our people that truly set us apart. Consisting of over 350 talented individuals from near and far, we are proud of our team and the guest experience they offer. As our resort continues to expand, we are always searching for like-minded individuals to join our Cabot family.

Moments we are proud of:

  • Golf Digest World's 100 Greatest Golf Courses
    (Cabot Cliffs #9, Cabot Links #43)
  • Golf Magazine (Cabot Cliffs #43, Cabot Links #82)
  • ScoreGolf Top 59 Public Courses Canada (Cabot Cliffs #1, Cabot Links #3)
  • Golf Digest The 13 Best Golf Courses Built This Decade (Cabot Cliffs #2, Cabot Links #4)
  • Golf Digest Coolest Rooms in Golf (Cabot Golf Villas)
  • Golf Magazine Best You Can Play Canada (Cabot Cliffs #1, Cabot Links #2)
  • Golf Digest Best Golf Resorts List, the Americas
  • Golf Digest Best Golf Pubs (Cabot Bar)
  • MSVU Employer of the Year Award 2016
  • StFX Outstanding Co-op Supervisor Award 2017
  • Air Canada EnRoute Best Overall Architecture

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