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Digital Marketing Manager - Brand, Content & Growth Marketing

Surrey, BC
CA$75,000 - CA$90,000/year
Senior Level
Full-Time

About the role

Looking for a brand‑focused marketing role with one of Canada’s Best Managed Companies? Trotman Auto Group is seeking an experienced Digital Marketing Manager – Brand, Content & Growth Marketing to strengthen brand presence, build customer trust, and drive sustainable, long‑term growth across our dealership network.

Why Work With Us?

At Trotman Auto Group, marketing isn’t just about campaigns; it’s about building strong brands that customers trust. In this role, you’ll be responsible for ensuring consistent brand presence across all digital touchpoints while supporting organic growth through content, engagement, and relationship‑driven marketing.

You’ll collaborate closely with internal stakeholders, creative resources, and external partners to ensure our brands are clear, consistent, and compelling across multiple locations and OEM partners.

What We Offer:

  • A key marketing role with one of Canada’s Best Managed Companies
  • Competitive compensation package
  • A collaborative, innovative, and people‑first culture
  • Career Growth & Development — TAG University, TAG Leadership Academy, and ongoing professional development
  • Opportunity to shape brand and content strategy across a multi‑store automotive group

Who We’re Looking For:

  • 5+ years of experience in digital, brand, or content marketing, with a strong focus on building brand consistency, content strategy, and long‑term growth across multiple channels
  • Strong communicator and storyteller with a clear understanding of brand voice and consistency
  • Experience supporting SEO and local SEO initiatives, with the ability to coordinate with internal or external specialists
  • Highly organized, detail‑oriented, and comfortable managing multiple channels and priorities
  • Brand‑minded marketer who understands performance metrics and business impact
  • Comfortable coordinating with creative, design, or video partners to execute campaigns

**Schedule:**Full‑Time

Compensation: $75,000-$90,000 per year

What Your Day Will Look Like:

  • Own and protect brand consistency across digital channels, dealerships, and campaigns
  • Guide website content strategy with a focus on clarity, customer trust, and organic growth
  • Oversee organic social media presence to ensure consistent messaging, engagement, and pacing
  • Plan and execute email marketing and CRM campaigns to support retention, loyalty, and promotions
  • Coordinate video strategy and content needs with internal teams or external partners
  • Manage online reviews and reputation initiatives to support brand trust and local visibility
  • Ensure copywriting for offers, campaigns, and digital assets aligns with brand guidelines and tone of voice
  • Support SEO and local visibility efforts through collaboration, content planning, and optimization best practices
  • Track and report on key metrics including organic traffic growth, engagement, reviews, and email performance
  • Collaborate cross‑functionally with sales, operations, and marketing stakeholders to support long‑term growth objectives

Apply Now and help shape the brand and growth strategy for one of Canada’s Best Managed Companies.

Trotman Auto Group is an equal‑opportunity employer. Only selected candidates will be contacted.

#INDHIGH

About Trotman Auto Group

Motor Vehicle Manufacturing
501-1000

Recognized as one of the most innovative dealer groups in Canada, Trotman Auto Group, also known as "TAG"​, is an industry-leading, diversified dealer group representing 12 major OEM brands through 11 dealerships located across British Columbia.

At TAG, we take a different road. We lead with our core values and we are deeply committed to delivering exceptional customer experiences. We appreciate that our customers entrust us with one of their most important purchase decisions, and we work hard to earn that loyalty. We are known to have a palpable "buzz"​ when you walk into one of our stores with breakaway spirit and organizational culture.

Our business is a people business, and we constantly invest in our team's development. We operate our own TAG University and TAG Leadership Academy, with proprietary curriculum and advanced leadership coaching. We are purpose-driven, performance-oriented and principles-led.

Once you're part of the team, you're part of the TAG family.

We don't just expect the change; we are part of it. We are the proud recipients of the following;

Awarded Canada's Best Managed (2017 & 2018) - The Best Managed Companies program celebrates the top private businesses in Canada. Canada's Best Managed Companies is one of the country's leading business awards program recognizing Canadian-owned and managed companies for innovative, world class business practices. TAG continues to demonstrate industry leadership in growth, profitability and employee retention.

Awarded the Canadian Automotive Dealer's Association's Industry Laureate Award for Business Innovation - TAG was awarded for initiatives that significantly enhance performance and broaden the scope of business across the Industry.

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