RESPONSABLE, EXPLOITATION DES MÉDIAS NUMÉRIQUES (CANADA)
About the role
Vous aimez aider les autres à réussir et laisser votre marque? Vous éprouvez de la fierté à guider les clients vers les bonnes solutions pour leurs projets? Si, en plus de cela, vous êtes de nature curieuse et souhaitez acquérir de nouvelles connaissances, envisagez de commencer ou de faire progresser votre carrière chez Home Depot.
Position Overview The Lead, Digital Operations & Automation is responsible for digital media operations and functional implementation for The Home Depot Canada’s internal Programmatic, Social & Search programs. In addition, they will provide operation, creative and analytic automation leadership across both internal and external teams. The Lead, Digital Operations & Automation, will also mentor team members on how to effectively complete operational tasks, educate stakeholders about Ad Operations, and facilitate the exploration of innovative opportunities.
As a member of the Media team, this candidate will report directly to the Manager, Programmatic Media & Digital Ad Operations.
Key Responsibilities Trafficking & Creative Management
Lead campaign trafficking across all Programmatic campaign setups
Create, organize & manage all Digital Media on-site audience and conversion pixels
Ideate, manage & communicate results leveraging Dynamic Creative Optimization testing to influence future creative strategies
Partner with internal teams to create and make available audiences addressable in all Digital Media platforms
Liaison with Internal and external partners to manage the day-to-day accuracy and features of Product Feeds that power Product & Price creative units.
Identify new technology and cross platform tools to build innovative capabilities
Partner with digital marketing and analytics teams to plan and implement annual media priorities across all enterprise channels
Lead Digital Operations meetings with cross function teams (internal/external)
Inform and maintain Digital Operations workflows across programmatic, search & social teams
Develop best practices for digital operations across channels and regularly communicate out to the larger digital teams
Ideate, manage & communicate results leveraging Dynamic Creative Optimization testing to influence future creative strategies
Ad Tech & Automation
Lead the development and implementation of automated operations & creative capabilities for Programmatic, Search and Social campaigns.
Manage, troubleshoot and implement improvements for all internal operations tools such as the Automated Trafficking Web App.
Work alongside all channel leads to innovate new ideas and tools to create innovative tools to support campaign building, optimization and reporting
Proactively identify opportunities for operational innovation and testing
Facilitate the education of Digital Ad Operations across THD Canada
Competencies Action Oriented
Conflict Management
Drives Engagement
Collaborates
Plans & Aligns
Develops Talent
Customer Focus
Skills Attention to detail
Organization
Problem-solving
Excellent written and verbal communication skills
Strong understanding of the Programmatic Eco System & its platforms
Naturally curious, ready to push boundaries and drive innovation
Direct Manager/Direct Reports Reports to Manager, Programmatic Media & Digital Operations
One Direct Report: Sr. Specialist, Digital Operations
Travel Requirements
None
Physical Requirements
Extended sitting, repetitive tasks
Working Conditions
Working in an office setting, computer work, camera-on virtual meetings
Minimum Education University/College degree in a related area of study, or equivalent experience
Minimum Years Of Work Experience 3-5 years of relevant work experience
Minimum Leadership Experience Strong ability to influence and build relationships with key stakeholders
Certifications Any media platform certifications considered an asset
Other Requirements/Assets Experience with media buying & Ad Trafficking in a retail environment
In Office; Monday to Friday (1 Concorde Gate, North York)
The pay range for this position is between $70,400.00 - $79,100.00
About Home Depot Canada
The Home Depot Canada is the Canadian arm of the world’s largest home improvement retailer. The company has 182 stores in 10 Canadian provinces, employing more than 30,000 associates from coast-to-coast.
Our company is the largest home improvement retailer in Canada, the U.S. and Mexico. Our global expansion demonstrates how The Home Depot combines its vast knowledge of the home improvement industry with the needs, shopping trends and customs of each unique geography to best serve customers.
Based out of our dynamic Toronto-based Store Support Centre, we have many opportunities available for corporate professionals seeking a big challenge with great rewards. Our high-performing team consists of marketing and communication specialists, the industry’s best product merchants, and experts in financial and inventory planning. We also have exciting opportunities within our Supply Chain team including positions at our Distribution Centres.
The Home Depot’s values are the fabric of the company's unique culture and are central to our success. In fact, they are our competitive advantage in the marketplace. Associate pride and our "orange blooded" entrepreneurial spirit are distinctive hall marks of our company.
With our unprecedented growth, there's no better time to build your career at The Home Depot Canada.
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RESPONSABLE, EXPLOITATION DES MÉDIAS NUMÉRIQUES (CANADA)
About the role
Vous aimez aider les autres à réussir et laisser votre marque? Vous éprouvez de la fierté à guider les clients vers les bonnes solutions pour leurs projets? Si, en plus de cela, vous êtes de nature curieuse et souhaitez acquérir de nouvelles connaissances, envisagez de commencer ou de faire progresser votre carrière chez Home Depot.
Position Overview The Lead, Digital Operations & Automation is responsible for digital media operations and functional implementation for The Home Depot Canada’s internal Programmatic, Social & Search programs. In addition, they will provide operation, creative and analytic automation leadership across both internal and external teams. The Lead, Digital Operations & Automation, will also mentor team members on how to effectively complete operational tasks, educate stakeholders about Ad Operations, and facilitate the exploration of innovative opportunities.
As a member of the Media team, this candidate will report directly to the Manager, Programmatic Media & Digital Ad Operations.
Key Responsibilities Trafficking & Creative Management
Lead campaign trafficking across all Programmatic campaign setups
Create, organize & manage all Digital Media on-site audience and conversion pixels
Ideate, manage & communicate results leveraging Dynamic Creative Optimization testing to influence future creative strategies
Partner with internal teams to create and make available audiences addressable in all Digital Media platforms
Liaison with Internal and external partners to manage the day-to-day accuracy and features of Product Feeds that power Product & Price creative units.
Identify new technology and cross platform tools to build innovative capabilities
Partner with digital marketing and analytics teams to plan and implement annual media priorities across all enterprise channels
Lead Digital Operations meetings with cross function teams (internal/external)
Inform and maintain Digital Operations workflows across programmatic, search & social teams
Develop best practices for digital operations across channels and regularly communicate out to the larger digital teams
Ideate, manage & communicate results leveraging Dynamic Creative Optimization testing to influence future creative strategies
Ad Tech & Automation
Lead the development and implementation of automated operations & creative capabilities for Programmatic, Search and Social campaigns.
Manage, troubleshoot and implement improvements for all internal operations tools such as the Automated Trafficking Web App.
Work alongside all channel leads to innovate new ideas and tools to create innovative tools to support campaign building, optimization and reporting
Proactively identify opportunities for operational innovation and testing
Facilitate the education of Digital Ad Operations across THD Canada
Competencies Action Oriented
Conflict Management
Drives Engagement
Collaborates
Plans & Aligns
Develops Talent
Customer Focus
Skills Attention to detail
Organization
Problem-solving
Excellent written and verbal communication skills
Strong understanding of the Programmatic Eco System & its platforms
Naturally curious, ready to push boundaries and drive innovation
Direct Manager/Direct Reports Reports to Manager, Programmatic Media & Digital Operations
One Direct Report: Sr. Specialist, Digital Operations
Travel Requirements
None
Physical Requirements
Extended sitting, repetitive tasks
Working Conditions
Working in an office setting, computer work, camera-on virtual meetings
Minimum Education University/College degree in a related area of study, or equivalent experience
Minimum Years Of Work Experience 3-5 years of relevant work experience
Minimum Leadership Experience Strong ability to influence and build relationships with key stakeholders
Certifications Any media platform certifications considered an asset
Other Requirements/Assets Experience with media buying & Ad Trafficking in a retail environment
In Office; Monday to Friday (1 Concorde Gate, North York)
The pay range for this position is between $70,400.00 - $79,100.00
About Home Depot Canada
The Home Depot Canada is the Canadian arm of the world’s largest home improvement retailer. The company has 182 stores in 10 Canadian provinces, employing more than 30,000 associates from coast-to-coast.
Our company is the largest home improvement retailer in Canada, the U.S. and Mexico. Our global expansion demonstrates how The Home Depot combines its vast knowledge of the home improvement industry with the needs, shopping trends and customs of each unique geography to best serve customers.
Based out of our dynamic Toronto-based Store Support Centre, we have many opportunities available for corporate professionals seeking a big challenge with great rewards. Our high-performing team consists of marketing and communication specialists, the industry’s best product merchants, and experts in financial and inventory planning. We also have exciting opportunities within our Supply Chain team including positions at our Distribution Centres.
The Home Depot’s values are the fabric of the company's unique culture and are central to our success. In fact, they are our competitive advantage in the marketplace. Associate pride and our "orange blooded" entrepreneurial spirit are distinctive hall marks of our company.
With our unprecedented growth, there's no better time to build your career at The Home Depot Canada.