Specialist, Marketing Channel Analytics
Top Benefits
About the role
Company Summary
Come work for a company that’s committed to the success of each and every employee. A place where innovators and collaborators come together and build on each other’s talents. Where diversity is welcomed and celebrated.
FCT provides industry-leading title insurance, default solutions and other real estate related products and services to legal, lending, valuation and real estate professionals across Canada. With FCT, you will have the opportunity to build a meaningful career. Join us as we continue to do exciting work and make a big impact on our colleagues, customers and communities.
Job Summary
We are continually searching for great talent; individuals who possess a deep commitment to the customers and markets we serve. If you would like to join a company that is committed to the success of each employee and offers challenge, purpose and the opportunity to grow both personally and professionally in a team-oriented environment, you'll enjoy a career with us! We understand that fostering a diverse and inclusive environment is critical for the success of our business, and we actively work towards it every day.
HERE'S HOW YOU'LL CONTRIBUTE:
- Manage the development, execution and distribution of the various marketing/campaign scorecards to assist the Marketing team in ensuring the effectiveness of initiatives and campaigns
- Produce timely return on investment and post mortem analyses and reporting on all digital marketing initiatives
- Provide direction on go-forward strategies to optimize promotional messages, audience engagement and product mix
- Analyze and produce digital campaign/program results, e-blast reports, webinar registrant/on-demand viewing reports, custom publication subscriber reports
- Monitor and report on the available inventory of other audience specific digital programs to maximize reach and revenue
- Develop and execute methodologies for measuring and predicting the success of digital initiatives using sales, media, research and customer data
HERE'S WHAT YOU'LL BRING:
- Minimum 2-4 years of experience in a similar position in marketing analytics, digital marketing, or eCommerce
- Previous work experience with analytics programs such as Adobe Omniture and Google Analytics
- In depth knowledge of Google Analytics, Adobe Analytics, and various reporting systems
- Previous experience in applying performance data to business planning and strategy
- Excellent interpersonal skills, with the ability to interface and maintain relationships with internal and external stakeholders
Total Direct Compensation:
71,500 - 87,500
Any pay range is in $CAD. The stated pay range reflects the total expected compensation for this role (e.g., base pay plus any expected incentives or allowances, where applicable)
HERE’S WHAT SETS US APART:
Through mentoring, innovative tools, and a variety of programs that engage and reward, we empower each employee to be great and drive results.
- Comprehensive benefits that include Employee and Family Assistance Program (EFAP) and Wellness Essentials
- Group retirement savings plan with company match
- Paid holidays and generous paid time off
- Hybrid work arrangements
- Paid volunteer opportunities and charitable donation matching
- Employee recognition programs that include referral incentives
- Potential for performance-based incentives
- The opportunity to participate in our stock purchase plan
- And more!
- As per terms of the employment agreement
For over a decade, FCT has been certified by the Great Place to Work® Institute as one of Canada’s best workplaces. We have also been recognized as a Top 50 Best Workplace in Canada, Best Workplaces in Canada for Women and Best Workplaces in Canada with Most Trusted Executive teams. In addition, FCT is recognized as one of Greater Toronto’s Top Employers.
By joining us, you will not only be part of an award-winning organization, you will be part of a workforce that is engaged and empowered to succeed.
Thank you for considering FCT. We look forward to meeting you.
In accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act, a request for accommodation will be accepted as part of FCT’s hiring process.
To avoid any delays in the recruitment process, if you require accommodation to apply, please provide your accommodation needs in advance. You may also be required to submit adequate medical/other documentation to Human Resources to support your request for accommodation.
FCT is an equal opportunity employer and is committed to an active nondiscrimination program. All recruitment, hiring, placements, transfers, promotions, training, compensation, benefits, discipline, and other terms and conditions of employment will be on the basis of the qualifications of the individual regardless of race, colour, place of origin, ethnic origin, citizenship, handicap (including mental and physical disability), sex, sexual orientation, gender identity and expression, creed (religion), marital status, family status (being in a parent/child relationship), age, or any other basis prohibited by the applicable provincial or federal human rights legislation.
Not the right fit? Search for Specialist, Marketing Channel Analytics jobs in Oakville, ON
About FCT
Based in Oakville, Ontario, FCT has over 1,200 employees across the country. FCT provides industry-leading title insurance, default solutions and other real estate-related products and services to approximately 450 lenders, 43,000 legal professionals and 5,000 recovery professionals, as well as real estate agents, mortgage brokers and builders, nationwide.
Great Place to Work® has named FCT one of Canada’s Best Workplaces® for ten consecutive years (2015-2024) and certified FCT as a Great Place to Work®. In 2024, FCT’s parent company, First American Financial Corporation, was named one of the 100 Best Companies to Work for by Great Place to Work® and Fortune Magazine for the ninth consecutive year. First American was named one of the Best Workplaces for Women™ for the eighth straight year in 2023.
Située à Oakville, en Ontario, FCT compte plus de 1 200 employés à travers le pays. FCT offre des produits d’assurance titres à l’avant-garde de l’industrie, des solutions de recouvrement et d’autres produits et services liés à l’immobilier à près de 450 prêteurs, 43 000 professionnels juridiques et 5 000 professionnels du recouvrement, ainsi qu’à des agents immobiliers, à des courtiers hypothécaires et à des entrepreneurs de partout au Canada.
Great Place to WorkMD a nommé FCT l’un des meilleurs endroits où travailler au Canada (Canada’s Best WorkplacesMD) pour la dixième année consécutive (de 2015 à 2024) et lui a remis la certification Great Place to WorkMD. En 2024, la société mère de FCT, First American Financial Corporation, a été nommée l’une des 100 meilleures entreprises où travailler par Great Place to WorkMD et le magazine Fortune pour la neuvième année consécutive. En 2023, First American a été nommée l’un des meilleurs milieux de travail pour les femmes (Best Workplaces for WomenMC) pour la huitième année consécutive.
Similar Jobs
Specialist, Marketing Channel Analytics
Top Benefits
About the role
Company Summary
Come work for a company that’s committed to the success of each and every employee. A place where innovators and collaborators come together and build on each other’s talents. Where diversity is welcomed and celebrated.
FCT provides industry-leading title insurance, default solutions and other real estate related products and services to legal, lending, valuation and real estate professionals across Canada. With FCT, you will have the opportunity to build a meaningful career. Join us as we continue to do exciting work and make a big impact on our colleagues, customers and communities.
Job Summary
We are continually searching for great talent; individuals who possess a deep commitment to the customers and markets we serve. If you would like to join a company that is committed to the success of each employee and offers challenge, purpose and the opportunity to grow both personally and professionally in a team-oriented environment, you'll enjoy a career with us! We understand that fostering a diverse and inclusive environment is critical for the success of our business, and we actively work towards it every day.
HERE'S HOW YOU'LL CONTRIBUTE:
- Manage the development, execution and distribution of the various marketing/campaign scorecards to assist the Marketing team in ensuring the effectiveness of initiatives and campaigns
- Produce timely return on investment and post mortem analyses and reporting on all digital marketing initiatives
- Provide direction on go-forward strategies to optimize promotional messages, audience engagement and product mix
- Analyze and produce digital campaign/program results, e-blast reports, webinar registrant/on-demand viewing reports, custom publication subscriber reports
- Monitor and report on the available inventory of other audience specific digital programs to maximize reach and revenue
- Develop and execute methodologies for measuring and predicting the success of digital initiatives using sales, media, research and customer data
HERE'S WHAT YOU'LL BRING:
- Minimum 2-4 years of experience in a similar position in marketing analytics, digital marketing, or eCommerce
- Previous work experience with analytics programs such as Adobe Omniture and Google Analytics
- In depth knowledge of Google Analytics, Adobe Analytics, and various reporting systems
- Previous experience in applying performance data to business planning and strategy
- Excellent interpersonal skills, with the ability to interface and maintain relationships with internal and external stakeholders
Total Direct Compensation:
71,500 - 87,500
Any pay range is in $CAD. The stated pay range reflects the total expected compensation for this role (e.g., base pay plus any expected incentives or allowances, where applicable)
HERE’S WHAT SETS US APART:
Through mentoring, innovative tools, and a variety of programs that engage and reward, we empower each employee to be great and drive results.
- Comprehensive benefits that include Employee and Family Assistance Program (EFAP) and Wellness Essentials
- Group retirement savings plan with company match
- Paid holidays and generous paid time off
- Hybrid work arrangements
- Paid volunteer opportunities and charitable donation matching
- Employee recognition programs that include referral incentives
- Potential for performance-based incentives
- The opportunity to participate in our stock purchase plan
- And more!
- As per terms of the employment agreement
For over a decade, FCT has been certified by the Great Place to Work® Institute as one of Canada’s best workplaces. We have also been recognized as a Top 50 Best Workplace in Canada, Best Workplaces in Canada for Women and Best Workplaces in Canada with Most Trusted Executive teams. In addition, FCT is recognized as one of Greater Toronto’s Top Employers.
By joining us, you will not only be part of an award-winning organization, you will be part of a workforce that is engaged and empowered to succeed.
Thank you for considering FCT. We look forward to meeting you.
In accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act, a request for accommodation will be accepted as part of FCT’s hiring process.
To avoid any delays in the recruitment process, if you require accommodation to apply, please provide your accommodation needs in advance. You may also be required to submit adequate medical/other documentation to Human Resources to support your request for accommodation.
FCT is an equal opportunity employer and is committed to an active nondiscrimination program. All recruitment, hiring, placements, transfers, promotions, training, compensation, benefits, discipline, and other terms and conditions of employment will be on the basis of the qualifications of the individual regardless of race, colour, place of origin, ethnic origin, citizenship, handicap (including mental and physical disability), sex, sexual orientation, gender identity and expression, creed (religion), marital status, family status (being in a parent/child relationship), age, or any other basis prohibited by the applicable provincial or federal human rights legislation.
Not the right fit? Search for Specialist, Marketing Channel Analytics jobs in Oakville, ON
About FCT
Based in Oakville, Ontario, FCT has over 1,200 employees across the country. FCT provides industry-leading title insurance, default solutions and other real estate-related products and services to approximately 450 lenders, 43,000 legal professionals and 5,000 recovery professionals, as well as real estate agents, mortgage brokers and builders, nationwide.
Great Place to Work® has named FCT one of Canada’s Best Workplaces® for ten consecutive years (2015-2024) and certified FCT as a Great Place to Work®. In 2024, FCT’s parent company, First American Financial Corporation, was named one of the 100 Best Companies to Work for by Great Place to Work® and Fortune Magazine for the ninth consecutive year. First American was named one of the Best Workplaces for Women™ for the eighth straight year in 2023.
Située à Oakville, en Ontario, FCT compte plus de 1 200 employés à travers le pays. FCT offre des produits d’assurance titres à l’avant-garde de l’industrie, des solutions de recouvrement et d’autres produits et services liés à l’immobilier à près de 450 prêteurs, 43 000 professionnels juridiques et 5 000 professionnels du recouvrement, ainsi qu’à des agents immobiliers, à des courtiers hypothécaires et à des entrepreneurs de partout au Canada.
Great Place to WorkMD a nommé FCT l’un des meilleurs endroits où travailler au Canada (Canada’s Best WorkplacesMD) pour la dixième année consécutive (de 2015 à 2024) et lui a remis la certification Great Place to WorkMD. En 2024, la société mère de FCT, First American Financial Corporation, a été nommée l’une des 100 meilleures entreprises où travailler par Great Place to WorkMD et le magazine Fortune pour la neuvième année consécutive. En 2023, First American a été nommée l’un des meilleurs milieux de travail pour les femmes (Best Workplaces for WomenMC) pour la huitième année consécutive.