Social Media Specialist & Content Creator

Location

Full-time. In-person at our Kelowna office (Gordon / Harvey Ave area), with local travel to client sites. Occasional across Canada & international travel.

Compensation

$45,000 ? $65,000 base salary (depending on experience and skills)

About the Role

Hey you, do you scroll too many reels and want to turn that into something productive?

Join one of the fastest-growing digital marketing agencies in the Okanagan, Untold Branding, and use your skills to help some of the most interesting businesses, every day will be unique.

About Untold Marketing

We?re a team of 6 marketers, with specialized skills, from building websites, to using cinema cameras, to running Meta ads. But what we?re missing is: you! A social media expert, armed with your cellphone and a sense of humor to make our clients go viral (if they want to).

Must-Have Core Proficiencies:

• Mobile Filming & Advanced Editing: Cellphone filming and editing high-quality content that actually performs on social media. You must be highly proficient in mobile-first editing software and apps such as CapCut, Captions, and Edits
• Content planning, scripting, quickly adapting to the latest social media formats, while being creative enough to come up with your own ideas (without relying on ChatGPT, we value critical thinking).
• Talking to clients, you have to know social media enough to be able to direct a client on what to say, do, act, to get the best results possible for the client, AND know how to articulate that to a client in a friendly and professional manner. Give them a compliment, make them feel natural, put them at ease, make them laugh.
• Platform Management: Running, optimizing, and growing business accounts across Facebook, Instagram, YouTube, LinkedIn, and TikTok. You know how content needs to be adapted differently for a B2B audience on LinkedIn versus a short-form audience on TikTok. How to caption, write copy, comment; what?s appropriate for a Doctor/Lawyer will be different from a novelty ecommerce brand.
• Design Capabilities: Proficiency in Photoshop, Illustrator, Canva to assist with assets, or visual branding.

*Bonus Skills, but not required: *

We?re a full service digital marketing agency, if you can add value to our team in other ways, we can pay you more:

Production Fundamentals: A solid understanding of lighting, composition, audio, and professional mirrorless cameras.

Advanced editing: Motion graphic animations, Davinci Resolve, Colour grading, Fusion, composites, photo editing on Lightroom or equivalent.

Client-onboarding: Comfort leading consultative strategy conversations with clients, handling discovery nuances

Newsletter: Ability to handle newsletters from concept to execution. You understand newsletter design, layout functionality, copy/creative writing, and feel completely comfortable navigating platforms like Mailchimp to manage audiences and launch campaigns.

What You?ll Be Doing Day-to-Day

The successful candidate is comfortable working with a team, as well as self-lead solo with a client, driven to Come up with ideas, script, shoot, edit, and publish high-performing content daily. One day you might be clipping our internal reels; on Tuesday you?re on a construction site capturing raw behind-the-scenes footage for a client.

Trend & Data Analysis: You know what works, and can explain why. You research platform shifts, look at metrics, and can clearly explain why an idea will work to our team and our clients.

What we offer

A challenging and rewarding career at the bleeding edge of marketing. We will push you hard, but we?ll be there right beside you. It will not be an easy laid back job, but just looking back at the week we?ve had writing this, there are so many fun memories, challenges, highs and lows in an exciting industry. We offer a pay scale that grows alongside your skillset, plus we pay for professional development and courses (including international) t