Who you are

• 8+ years in B2B marketing, with meaningful time at a developer-facing infrastructure, data, or fintech company
• Demonstrated experience building marketing from early stage — you’ve done this before without a large team or big budget
• Deep understanding of the Web3/blockchain ecosystem — you can hold your own in conversations about L2s, on-chain analytics, DeFi, and institutional crypto adoption
• Strong written communication — you write well and can translate technical complexity into compelling narratives
• Data-driven mindset — you measure what matters and cut what doesn’t
• Track record of tight collaboration with sales/GTM teams, not operating in a silo Preferred
• Experience marketing to both technical (developer/engineering) and institutional (TradFi, compliance, government) audiences
• Familiarity with on-chain analytics tools
• Background building developer relations or technical content programs

What the job involves

• We’re hiring our first Head of Marketing to build and own the marketing function from scratch
• This is a rare opportunity to define how one of Web3’s most serious data infrastructure companies shows up in the market — across developer communities, TradFi institutions, federal agencies, and the broader crypto ecosystem
• You’ll report directly to the CEO and work shoulder-to-shoulder with GTM leadership
• You’ll be expected to build pipeline, shape positioning, and turn Allium into the default brand when engineers, analysts, and institutions think about blockchain data
• This isn’t a brand exercise. It’s a revenue function
• Brand & Positioning:
• Define and own Allium’s narrative across segments: developers, crypto-native teams, TradFi/institutional buyers, and federal customers
• Distill complex data infrastructure into crisp, differentiated messaging that resonates with both technical and executive audiences
• Build the category story around trustworthy, production-grade blockchain data Demand Generation & Pipeline
• Design and execute multi-channel campaigns that drive qualified pipeline in partnership with BDR, commercial, TradFi, and federal sales teams
• Own content strategy — technical blog posts, research reports, conference keynotes, developer docs, and case studies
• Stand up ABM motions targeting high-value accounts across financial services, fintech, and government verticals
• Developer & Community Marketing:
• Build Allium’s presence in the developer ecosystem — hackathons, API documentation quality, ecosystem partnerships, and community channels
• Create feedback loops between developer usage patterns and product/marketing messaging
• Events & Ecosystem:
• Own Allium’s presence at key industry events (Consensus, Token2049, Permissionless, DC Blockchain Summit, TradFi fintech conferences)
• Drive co-marketing with ecosystem partners across chains, wallets, and data tooling Marketing Operations
• Build the marketing tech stack and measurement framework — from attribution to pipeline contribution
• Work closely with GTM leadership to align marketing KPIs with ARR targets

Benefits

• Medical, Dental, Vision, Life and AD&D insurance - US folks get 100% coverage for Gold plans, 80% for dependents
• Ownership - Meaningful early-stage equity. Every full-time employee receives a stock option grant so you can share directly in Allium's upside
• Time off - Flexible, trust-based paid time off. We encourage people to take the rest they need. In every country we hire, our policies meet or exceed local statutory vacation requirements
• Retirement - Company sponsored 401(k) plan in US so you can save pre-tax for the long term