About the role
Sales Strategy Manager Objective and Purpose The Sales Strategy Manager will report to the Director of National Accounts & Sales Strategy and will own pricing strategy, stage gate and customer channel strategy . The Sales Strategy Manager will build and maintain customer pricing models with a focus on brand and SKU value equation, data ingestion/integration, reporting and dashboards for all key accounts via Turff with supporting data from HiFyre & Cabanalytics on pricing, channel and market analysis.
Duties and Responsibilities
- Data consolidation to lead and manage 3^rd party data vendor budget (Turff).
- Lead monthly key account scorecard and dashboard review with SVP of Sales and key account customer leads.
- Work in partnership with key accounts and trade marketing to enable measurement of shopper marketing initiatives; quarterly ROI reporting with learnings applied to historical databases.
- Work in partnership with key account and brand management to build customer and brand specific dashboard that facilitates accurate KPI measurables.
- Key account ROI dashboards
- Brand ROI dashboards
- Category oversight with a lens on provincial and Key account assortment planning and category optimization.
- Quarterly channel review and update to strategy by market.
- Support profitable sales mix of 1.0 and 2.0 products across all brands through informed category management.
- Lead product margin optimization through THC/price and competitive analysis to ensure Organigram is taking price when earned.
- Market analysis to recommend new launch pricing.
- Execute monthly price and THC audit across all provinces where Organigram competes, measure Organigram brands against peer group.
- Market share reporting by LP with competitive overview.
- Competitive set by category, actionable insights included.
Education, Training, and Experience
- 5+ years of sales management experience in cannabis or similar industry.
- Post-secondary business degree/diploma.
- Role is based out of Toronto.
Skills and Competencies
- Ability to work strategically and collaboratively across sales and marketing verticals, with an ability to lead through influence.
- Owner’s mindset and a hunger to drive results.
- Excellent communicator (both oral and written).
- Comfortable creating and leading data driven presentations to internal and external stakeholders.
- Strategic mindset with strong critical thinking skills and ability to craft compelling business cases.
About Organigram Inc
Founded in 2013, Organigram is a leading Canadian licensed producer, focused on producing high-quality, indoor-grown cannabis for adult recreational consumers in all provinces and the Yukon.
Headquartered in Toronto, Organigram has three state-of-the-art cultivation and processing facilities in Moncton, Winnipeg and Lac-Supérieur, and its adult-use products can be found in retail outlets from coast-to-coast.
Organigram’s adult-use brands include Edison, SHRED, Monjour, Laurentian Cannabis, Holy Mountain, Big Bag O’Buds, Tremblant Cannabis and Trailblazer.
About the role
Sales Strategy Manager Objective and Purpose The Sales Strategy Manager will report to the Director of National Accounts & Sales Strategy and will own pricing strategy, stage gate and customer channel strategy . The Sales Strategy Manager will build and maintain customer pricing models with a focus on brand and SKU value equation, data ingestion/integration, reporting and dashboards for all key accounts via Turff with supporting data from HiFyre & Cabanalytics on pricing, channel and market analysis.
Duties and Responsibilities
- Data consolidation to lead and manage 3^rd party data vendor budget (Turff).
- Lead monthly key account scorecard and dashboard review with SVP of Sales and key account customer leads.
- Work in partnership with key accounts and trade marketing to enable measurement of shopper marketing initiatives; quarterly ROI reporting with learnings applied to historical databases.
- Work in partnership with key account and brand management to build customer and brand specific dashboard that facilitates accurate KPI measurables.
- Key account ROI dashboards
- Brand ROI dashboards
- Category oversight with a lens on provincial and Key account assortment planning and category optimization.
- Quarterly channel review and update to strategy by market.
- Support profitable sales mix of 1.0 and 2.0 products across all brands through informed category management.
- Lead product margin optimization through THC/price and competitive analysis to ensure Organigram is taking price when earned.
- Market analysis to recommend new launch pricing.
- Execute monthly price and THC audit across all provinces where Organigram competes, measure Organigram brands against peer group.
- Market share reporting by LP with competitive overview.
- Competitive set by category, actionable insights included.
Education, Training, and Experience
- 5+ years of sales management experience in cannabis or similar industry.
- Post-secondary business degree/diploma.
- Role is based out of Toronto.
Skills and Competencies
- Ability to work strategically and collaboratively across sales and marketing verticals, with an ability to lead through influence.
- Owner’s mindset and a hunger to drive results.
- Excellent communicator (both oral and written).
- Comfortable creating and leading data driven presentations to internal and external stakeholders.
- Strategic mindset with strong critical thinking skills and ability to craft compelling business cases.
About Organigram Inc
Founded in 2013, Organigram is a leading Canadian licensed producer, focused on producing high-quality, indoor-grown cannabis for adult recreational consumers in all provinces and the Yukon.
Headquartered in Toronto, Organigram has three state-of-the-art cultivation and processing facilities in Moncton, Winnipeg and Lac-Supérieur, and its adult-use products can be found in retail outlets from coast-to-coast.
Organigram’s adult-use brands include Edison, SHRED, Monjour, Laurentian Cannabis, Holy Mountain, Big Bag O’Buds, Tremblant Cannabis and Trailblazer.