Business Development Manager
Top Benefits
About the role
hybrid
333 Seymour Street 1480, Vancouver, British Columbia, Canada, V6B 5A7
full-time . September 18, 2025
Description Welcome to GAIN! GAIN is a creative-led, insight-driven company that blends data, tech and creativity. We believe the best ideas emerge where intelligence and creativity unite, where insight sparks imagination, and where innovation turns possibility into progress. We are explorers of new frontiers, shaping bold strategies that move people, brands, and businesses forward. Individually and together, our specialist teams provide the vision, data, and confidence brands and organizations need to make braver, more impactful decisions.
If this sounds like an adventure you’d like to be part of- then keep reading and apply below!
The Role As the Business Development Manager, you will lead the charge to drive growth by selling GAIN's Performance Marketing services. You’ll be spearheading our North American expansion, building on our success in the UK, Mainland Europe and Asia. You will work with our marketing and delivery teams to create and convert opportunities through strategic lead generation and expert relationship building.
Reporting to the CEO, you will harness GAIN's data-driven creativity and insight to find and match client needs with our solutions, making an impact on both immediate wins and the agency's long-term vision. This is a senior sales leadership opportunity for a consultative, commercially aware specialist ready to grow GAIN's presence and reputation.
Responsibilities
- Management of Sales Pipeline
- Identify, qualify, and nurture potential clients from first contact to closing, ensuring a robust and dynamic sales pipeline.
- Utilise your skills to identify and engage prospects, laying the foundation for successful partnerships.
- Build compelling and effective narratives tailored to each client’s unique challenges and goals, leveraging data-driven insights to position GAIN as the partner of choice.
- Work in tandem with an assigned expert to move deals through the pipeline efficiently.
- Act as the driving force, ensuring a smooth progression from initial contact to meaningful engagements.
- Deliver consultative sales presentations based on market research and prospect needs.
- Report on progress, metrics, and revenue forecasts.
- Administrative Tasks
- Oversee essential administrative functions, such as scheduling meetings with prospects.
- Manage email communications and follow-ups to maintain effective and timely communication.
- Update and maintain CRM records accurately to ensure a real-time view of pipeline status and client interactions.
- Take the lead on responding to RFPs (Requests for Proposals), RFIs (Requests for Information), and similar business opportunities, ensuring high-quality submissions.
- Discovery Conversations, Proposals, and Negotiation
- Dive into discovery conversations, actively listening to understand prospects needs and preferences.
- Collaborate on the creation of compelling proposals that resonate with prospects objectives.
- Participate in negotiation processes, working toward mutually beneficial agreements.
- Contract Execution and Target Start Dates
- Once deals transition into contracts, collaborate closely with the legal team.
- Ensure a seamless execution of contracts, actively participating to meet our target start dates.
- Facilitate the onboarding process and support the delivery teams across everything is required to deliver strong results from day one
- Onboarding
- Ensure smooth onboarding by collaborating with delivery and client teams, setting a strong foundation for long-term client success.
- Partner with GAIN's marketing and delivery teams, ensuring solutions are relevant, innovative, and practical.
- Leadership
- Develop and implement strategic new business plans to grow Digital PR, SEO, and Link Building revenue streams.
- Lead and manage any SDRs (Sales Development Representatives) or outreach team members when applicable, providing direction and support to maximize outreach efforts.
- Attend GAIN and broader industry events to represent the agency, generate leads, and keep abreast of sector developments.
- Industry Network
- Create and manage a network of contacts across brands, agencies, publishers, and influencers to expand GAIN's reach.
- Stay up to date with the latest digital marketing trends and new technologies.
Requirements The ideal candidate has the following qualifications, but we encourage you to apply even if you feel you do not meet 100% of the requirements below.
- Demonstrated experience selling agency services such as Digital PR, SEO, and Link Building.
- Proven track record in lead generation, business development, and closing deals.
- Exceptional communication, negotiation, and presentation skills.
- Mastery in PowerPoint or equivalent presentation creation (advanced visual storytelling skills are highly valued).
- Analytical mindset—able to translate market data into business opportunities.
- True relationship builder, energetic, and highly motivated.
- Proficient with CRM and sales analytics platforms.
- Fluency in an additional language is a strong plus.
Behaviours
- Focus on Service
- Your aim is to understand each prospective client's business and needs, acting as an advisor and trusted partner from first interaction.
- You thrive on delivering tailored digital solutions, not generic sales talk.
- Listening and Learning
- You dig deep to reveal core client needs, asking smart questions and engaging with authenticity.
- GAIN relies on your insights to shape compelling, relevant proposals that stand out in the market.
- Empathy in Action
- You connect at a strategic level, showing clients and prospects that GAIN cares about their ambitions and challenges.
- Building real value and lasting relationships is at the heart of your sales process.
- Instinct for Client-Centricity
- You instinctively put clients first, understanding that agency success follows from consistently solving real problems and driving ROI.
Benefits
- Hybrid work environment + a home office allowance
- 3 weeks of paid time off to start, plus a winter holiday office closure.
- Work from anywhere in the world up to 20 business days or 4 weeks per year! We want you to build a life and a career at the same time.
- Wellness time, health + dental coverage, health spending account, and wellness spending account so that you can prioritize YOU.
- Dog friendly office, because our furry friends are part of the team too.
- Office gym membership
- Reward + recognition programs to recognize your team (and be recognized) for all that we do
- Work at a certified Great Place to Work®
GAIN is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity. We believe that diversity and inclusivity make our teams better, so it is our priority to create an equitable and inclusive workplace where our goals, initiatives, and commitments to action are shaped and strengthened by our team’s voices. Putting People First, one of our core values, means we never lose sight of humanity, care, and impact.
Pay range - The typical hiring range for this role is $85,000 - $115,000 annually which includes both base salary and performance-based bonus components. The exact mix between base and bonus will be determined based on role-related skills, knowledge, and experience. This range reflects our commitment to our compensation philosophy, internal equity, and comes with a competitive and comprehensive total rewards package.
Disclaimer: we never request any form of payment or fees from candidates at any stage of the recruitment process. If you are contacted by anyone claiming to represent our company and asking for money or personal financial details, please report it immediately to people@thisisGAIN.com. All genuine communication will come from official company channels. Compensation $85,000.00 - $115,000.00 per year
About Conversion
Conversion is the world's leading CRO agency. We use a unique blend of a/b testing, UX research, and personalization to improve our clients' websites and businesses.
Since our founding in 2008, we've worked with some of the world's most exciting brands – including Meta, Microsoft, Google, and Dominos. During this time, we've evolved a pioneering approach to conversion rate optimization responsible for generating more than $2 billion in added revenue for our clients.
In 2022, we merged with one of North America's leading CRO agencies, Widerfunnel. We are part of the Sideshow Group.
Business Development Manager
Top Benefits
About the role
hybrid
333 Seymour Street 1480, Vancouver, British Columbia, Canada, V6B 5A7
full-time . September 18, 2025
Description Welcome to GAIN! GAIN is a creative-led, insight-driven company that blends data, tech and creativity. We believe the best ideas emerge where intelligence and creativity unite, where insight sparks imagination, and where innovation turns possibility into progress. We are explorers of new frontiers, shaping bold strategies that move people, brands, and businesses forward. Individually and together, our specialist teams provide the vision, data, and confidence brands and organizations need to make braver, more impactful decisions.
If this sounds like an adventure you’d like to be part of- then keep reading and apply below!
The Role As the Business Development Manager, you will lead the charge to drive growth by selling GAIN's Performance Marketing services. You’ll be spearheading our North American expansion, building on our success in the UK, Mainland Europe and Asia. You will work with our marketing and delivery teams to create and convert opportunities through strategic lead generation and expert relationship building.
Reporting to the CEO, you will harness GAIN's data-driven creativity and insight to find and match client needs with our solutions, making an impact on both immediate wins and the agency's long-term vision. This is a senior sales leadership opportunity for a consultative, commercially aware specialist ready to grow GAIN's presence and reputation.
Responsibilities
- Management of Sales Pipeline
- Identify, qualify, and nurture potential clients from first contact to closing, ensuring a robust and dynamic sales pipeline.
- Utilise your skills to identify and engage prospects, laying the foundation for successful partnerships.
- Build compelling and effective narratives tailored to each client’s unique challenges and goals, leveraging data-driven insights to position GAIN as the partner of choice.
- Work in tandem with an assigned expert to move deals through the pipeline efficiently.
- Act as the driving force, ensuring a smooth progression from initial contact to meaningful engagements.
- Deliver consultative sales presentations based on market research and prospect needs.
- Report on progress, metrics, and revenue forecasts.
- Administrative Tasks
- Oversee essential administrative functions, such as scheduling meetings with prospects.
- Manage email communications and follow-ups to maintain effective and timely communication.
- Update and maintain CRM records accurately to ensure a real-time view of pipeline status and client interactions.
- Take the lead on responding to RFPs (Requests for Proposals), RFIs (Requests for Information), and similar business opportunities, ensuring high-quality submissions.
- Discovery Conversations, Proposals, and Negotiation
- Dive into discovery conversations, actively listening to understand prospects needs and preferences.
- Collaborate on the creation of compelling proposals that resonate with prospects objectives.
- Participate in negotiation processes, working toward mutually beneficial agreements.
- Contract Execution and Target Start Dates
- Once deals transition into contracts, collaborate closely with the legal team.
- Ensure a seamless execution of contracts, actively participating to meet our target start dates.
- Facilitate the onboarding process and support the delivery teams across everything is required to deliver strong results from day one
- Onboarding
- Ensure smooth onboarding by collaborating with delivery and client teams, setting a strong foundation for long-term client success.
- Partner with GAIN's marketing and delivery teams, ensuring solutions are relevant, innovative, and practical.
- Leadership
- Develop and implement strategic new business plans to grow Digital PR, SEO, and Link Building revenue streams.
- Lead and manage any SDRs (Sales Development Representatives) or outreach team members when applicable, providing direction and support to maximize outreach efforts.
- Attend GAIN and broader industry events to represent the agency, generate leads, and keep abreast of sector developments.
- Industry Network
- Create and manage a network of contacts across brands, agencies, publishers, and influencers to expand GAIN's reach.
- Stay up to date with the latest digital marketing trends and new technologies.
Requirements The ideal candidate has the following qualifications, but we encourage you to apply even if you feel you do not meet 100% of the requirements below.
- Demonstrated experience selling agency services such as Digital PR, SEO, and Link Building.
- Proven track record in lead generation, business development, and closing deals.
- Exceptional communication, negotiation, and presentation skills.
- Mastery in PowerPoint or equivalent presentation creation (advanced visual storytelling skills are highly valued).
- Analytical mindset—able to translate market data into business opportunities.
- True relationship builder, energetic, and highly motivated.
- Proficient with CRM and sales analytics platforms.
- Fluency in an additional language is a strong plus.
Behaviours
- Focus on Service
- Your aim is to understand each prospective client's business and needs, acting as an advisor and trusted partner from first interaction.
- You thrive on delivering tailored digital solutions, not generic sales talk.
- Listening and Learning
- You dig deep to reveal core client needs, asking smart questions and engaging with authenticity.
- GAIN relies on your insights to shape compelling, relevant proposals that stand out in the market.
- Empathy in Action
- You connect at a strategic level, showing clients and prospects that GAIN cares about their ambitions and challenges.
- Building real value and lasting relationships is at the heart of your sales process.
- Instinct for Client-Centricity
- You instinctively put clients first, understanding that agency success follows from consistently solving real problems and driving ROI.
Benefits
- Hybrid work environment + a home office allowance
- 3 weeks of paid time off to start, plus a winter holiday office closure.
- Work from anywhere in the world up to 20 business days or 4 weeks per year! We want you to build a life and a career at the same time.
- Wellness time, health + dental coverage, health spending account, and wellness spending account so that you can prioritize YOU.
- Dog friendly office, because our furry friends are part of the team too.
- Office gym membership
- Reward + recognition programs to recognize your team (and be recognized) for all that we do
- Work at a certified Great Place to Work®
GAIN is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity. We believe that diversity and inclusivity make our teams better, so it is our priority to create an equitable and inclusive workplace where our goals, initiatives, and commitments to action are shaped and strengthened by our team’s voices. Putting People First, one of our core values, means we never lose sight of humanity, care, and impact.
Pay range - The typical hiring range for this role is $85,000 - $115,000 annually which includes both base salary and performance-based bonus components. The exact mix between base and bonus will be determined based on role-related skills, knowledge, and experience. This range reflects our commitment to our compensation philosophy, internal equity, and comes with a competitive and comprehensive total rewards package.
Disclaimer: we never request any form of payment or fees from candidates at any stage of the recruitment process. If you are contacted by anyone claiming to represent our company and asking for money or personal financial details, please report it immediately to people@thisisGAIN.com. All genuine communication will come from official company channels. Compensation $85,000.00 - $115,000.00 per year
About Conversion
Conversion is the world's leading CRO agency. We use a unique blend of a/b testing, UX research, and personalization to improve our clients' websites and businesses.
Since our founding in 2008, we've worked with some of the world's most exciting brands – including Meta, Microsoft, Google, and Dominos. During this time, we've evolved a pioneering approach to conversion rate optimization responsible for generating more than $2 billion in added revenue for our clients.
In 2022, we merged with one of North America's leading CRO agencies, Widerfunnel. We are part of the Sideshow Group.