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Category Insights Analyst

Reckitt8 days ago
Kanata, ON
Mid Level

Top Benefits

Parental benefits
Employee Assistance Program for mental health
Life insurance for all employees

About the role

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Marketing Excellence

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.

About the role

As a member of the Insights & Analytics function, the Category & HCP (Healthcare Professional) Insights Analyst plays a key role in supporting Reckitt (Canada)’s Nutrition business unit through the administration of commercial and healthcare professional data, execution of standardized reporting, and contribution to insight generation. This role reports directly to the Category Insights & Analytics Manager, with a dotted-line reporting relationship to the Senior Manager, Insights & Analytics for responsibilities related to HCP data and research. The role is focused on ensuring data accuracy, delivering performance reporting, and supporting strategic initiatives across both commercial and healthcare domains.

Your responsibilities

Data Management & Administration

  • Own the administration of POS and warehouse data sources, ensuring accuracy, completeness, and timely updates
  • Maintain and validate data pipelines across Nielsen, Amazon, D2C, ProVoice, and other platforms

Reporting & Performance Tracking

  • Deliver weekly and monthly market sales performance reports, including Amazon and D2C channels
  • Support standard Power BI reporting for Medical Sales
  • Lead quarterly ProVoice reporting, including scorecard updates and assisting in metric and target setting

Insight Support

  • Support the Category Insights Manager in analyzing market performance and understanding category impact
  • Identify HCP drivers and trends through data analysis
  • Contribute to the development of insights that inform category strategy and commercial decision-making

Research & Budget Ownership

  • Assist the Senior Manager in executing custom HCP market research initiatives
  • Own the HCP research budget and procurement process

The experience we're looking for

  • Bachelor’s degree in Business, Data Analytics, or a related field
  • 2–4 years of experience in data analysis, or reporting roles
  • Strong attention to detail and data accuracy
  • Experience working with retail and/or market research data is an asset
  • Proficiency in Power BI and Excel
  • Excellent communication and collaboration skills
  • Ability to manage multiple priorities and work cross-functionally

Preferred Skills

  • Experience with Nielsen, Amazon analytics, and D2C platforms
  • Familiarity with procurement processes and budget tracking
  • Knowledge of HCP engagement metrics and ProVoice reporting

The skills for success

Consumer Insights, Analytical skills, Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Brand activation, Commercial accumen, Collaboration, P&L management, FMCG/Consumer Health Experience.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

About Reckitt

Manufacturing
10,000+

Every day, in everything we do, our purpose is to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. And we have a fight on our hands. A fight to make access to the highest quality hygiene, wellness and nourishment a right and not a privilege.

Each of our products is designed to do exactly this. Our well-loved brands have been making a difference to people’s daily lives around the world for more than 200 years. Brands including: Durex, Dettol, Enfamil, Nurofen, Strepsils, Gaviscon, Mucinex, Nutramigen, Lysol, Harpic, Cillit Bang, Finish and Vanish.

By 2030, our ambition is to reach half of the world, every year. We’re a growing global community of over 43,000 people on a journey of transformation and sustainable growth. Together, our success will continue to positively impact communities everywhere, for a healthier planet and a fairer society.

Want to learn more about us? Visit reckitt.com