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Senior Marketing Manager

WeShortlistabout 24 hours ago
Remote
CA$85,000 - CA$100,000/annual
Senior Level
full_time

Top Benefits

Equity in the company
Unrestricted paid time off
Regular in-person team retreats

About the role

This opportunity is brought to you by WeShortlist, a recruitment platform designed to bring fairness & efficiency back to hiring. You can find out more below.

The Opportunity: Flint Healthcare Inc.

We’re Flint – and we’re transforming American healthcare

At Flint (withflint.com), we’re solving one of the most urgent challenges in the United States – a critical shortage of nurses – and we’re doing it at startup speed. We connect world-class international healthcare professionals with hospitals ready to offer Green Card sponsorship, creating life-changing opportunities for nurses and their families while strengthening healthcare systems across the country.

Backed by Y Combinator, Haystack VC, Audacious Ventures and others (investors in Airbnb, DoorDash, Instacart and Klarna) we’re a mission-driven, fast-growing team working across 20+ states.

We’re on track to serve over 100,000 patients this year and recently closed a $4M round to scale our impact — we’re just getting started.If you’re looking to do work that’s fast-paced, ambitious, and genuinely life-changing, then Flint is where you’ll do the most meaningful work of your career.

The Role: Senior Marketing Manager

We’re hiring our first marketing leader – a Senior Marketing Manager

to build and scale the engine that powers our pipeline of future healthcare professionals. You’ll own the top of the funnel: designing campaigns, testing channels, refining nurture flows, and making sure qualified nurses & healthcare professionals-to-be around the country discover Flint—and apply.

We’ve nailed the hard parts: visa sponsorship, hospital demand, immigration operations, and fulfillment. What we need now is a growth-minded marketer who can turn attention into action. You'll work closely with our co-founder/VP Growth to turn experiments into pipelines, and pipelines into real-world impact for a healthcare system that needs it.

This is a rare opportunity to build something from zero and see your work change thousands of lives.

What You’ll Do

  • Own Flint’s lead generation and candidate growth across performance, content, referral, and reactivation/nurturing channels
  • Design and run rapid growth experiments — test fast, fail fast, scale what works
  • Build and optimize high-converting nurture flows to move qualified leads through the funnel, and re-engage dormant prospects when the time is right.
  • Manage and scale paid media — Google, Meta, and emerging platforms
  • Own and improve cost per qualified lead and funnel performance, scaling our impact while keeping costs under control
  • Collaborate with recruiting, operations, and engineering to ensure smooth handoff from lead to placement
  • Report regularly on metrics, learnings, and ROI — we care about outcomes, not vanity numbers

What We’re Looking For

Must-Haves

  • 5+ years of experience in performance, growth, or full-stack digital marketing
  • Proven ability to run experiments and iterate quickly based on data
  • Deep understanding of digital channels, especially Google Ads and Meta
  • Highly self-directed and entrepreneurial — you figure things out and make things happen
  • Excellent analytical skills — comfortable owning CAC, CPL, conversion data and optimizing accordingly
  • Strong communicator who can work cross-functionally and move fast
  • Based in Canada (Vancouver strongly preferred)

Nice-to-Haves

  • Experience marketing to international audiences or immigrant communities
  • Comfort with no-code tools like Airtable, Zapier, or Pipedrive
  • Startup or small team experience — you thrive in ambiguity and own your outcomes

Why This Role Is Different

  • You’ll help hundreds of healthcare workers find a better life — and solve staffing shortages at scale
  • You’ll have true ownership — this is our first marketing hire, and you’ll help build Flint’s full-scale marketing engine from scratch
  • We move fast — there’s no red tape, no big org inertia, and your work will have immediate impact
  • You’ll work alongside a high-integrity, founder-led team that cares deeply about the mission
  • You’ll grow with the company — and help shape what Flint becomes next

Compensation & Benefits

  • Base Salary: $85,000-$100,000 CAD
  • Location: Remote (Canada-wide, but Vancouver preferred)
  • Benefits: Equity in the company, unrestricted paid time off, regular in-person team retreats.

If you're a builder at heart and a marketer by craft — and you want your work to actually matter

— we’d love to hear from you.

About WeShortlist:

We’re an AI-enabled recruitment platform bringing fairness back to the hiring process. We give every candidate a fair, equal assessment: no matter your background, school, or network, every application gets the same consideration. We review your experience, skills, and achievements in full, with minimal bias and no rushed or unfair dismissals because a hiring manager was hungry. We help talented people get recognized simply for their talent.

About WeShortlist

We’re an AI-enabled recruitment platform bringing fairness back to the hiring process. We give every candidate a fair, equal assessment: no matter your background, school, or network, every application gets the same consideration. We review your experience, skills, and achievements in full, with minimal bias and no rushed or unfair dismissals because a hiring manager was just feeling a little hungry that morning. We help talented people get recognized simply for their talent.