The Customer Analytics team is looking for a curious and proactive Business Intelligence Analyst (BI Analyst) with a passion for connecting data to meaningful outcomes.

In this role, you’ll play a key part in shaping the optimal customer experience by building the data foundation, measurement framework and self-serve analytics ecosystem that enable visibility, accountability and continuous improvement across the organization. Ultimately, you will play a key role in shaping a data-driven customer experience strategy and establishing a self-service model that enables customer-focused decision-making.

You will have the chance to work with a multi-disciplinary team focused on delivering the best consumer experience by connecting data across channels and touchpoints, measuring the impact of our initiatives, and surfacing opportunities to enhance customer satisfaction and retention.

This role requires strong communication skills, the ability to connect the dots between data and execution, and excellent analytical skills.

You’ll Have The Opportunity To Build the CX data backbone & self-serve practice

• Collaborate with the Customer Data Strategy team to ensure data integrity, accessibility and scalability
• Partner with CX leadership to define KPIs and measurement frameworks
• Collaborate with data scientists to define the business logic behind predictive models
• Build and maintain customer-centric dashboards and reporting tools that provide visibility across the customer journey and incite engagement and action across the organization
• Build the self-serve performance culture across the CX organization by training internal stakeholders and driving data literacy

Contribute to the development of BRP’s CX strategy

• Feed strategic discussions by translating complex data into clear and compelling narratives
• Track and analyze key performance indicators (NPS, CSAT, churn, CLV)
• Conduct deep-dive analyses to identify friction points and opportunities to improve conversion, retention and overall experience
• Evaluate the impact of customer experience initiatives and provide recommendations to enhance performance

YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:

• Minimum 4 years of experience in a similar role;
• Strong analytical mindset with experience in data exploration, visualization, and storytelling;
• Expertise with SQL database environments and its language;
• Knowledge of data science and programming language (Python, R) is an asset;
• Proficiency in BI tools (e.g., Tableau, Power BI, Looker) for data manipulation and reporting;
• A balance of strategic thinking and technical rigor;
• A proactive attitude toward problem-solving and continuous improvement;
• Excellent communication skills with the ability to present insights to both technical and non-technical audiences, sometimes unilingual English-speaking.

ACKNOWLEDGING THE POWER OF DIVERSITY BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead!

For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.

AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN. Let’s start with a strong foundation — You want it, we have it:

• Annual bonus based on the company’s financial results
• Generous paid time away
• Pension plan
• Collective saving opportunities
• Industry leading healthcare fully paid by BRP

What About Some Feel Good Perks

• Flexible work schedule
• A summer schedule that varies by department and location
• Holiday season shutdown
• Educational resources
• Discount on BRP products

WELCOME TO BRP We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 16,500 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination: It’s about the journey.