Join Charlotte Products as a Regional Sales Manager

About Charlotte Products

Charlotte Products Ltd. is a proudly Canadian, family-owned formulator and manufacturer of high-performance cleaning and sanitation solutions, operating since 1986. We support businesses and institutions across Canada with innovative, award-winning products designed to keep facilities clean, safe, and compliant.

We develop and manufacture professional-grade solutions for surface cleaning and disinfecting, foodservice and warewashing, laundry care, floor care, and specialty cleaning applications, delivering reliable performance with a strong focus on quality and sustainability.

At Charlotte Products, our people, our science, and our commitment to customers are at the heart of everything we do.

About The Role

The Regional Sales Manager (RSM) is responsible for growing the Charlotte Products brand and facilitating profitable sales growth within existing and new distribution partners, as well as end-user customers. In this role, key areas of focus and responsibility involve expertise and research in this industry, market, and sales trends combined with continued development and execution of sales plan strategies. The RSM serves as the primary contact for the customer decision-makers and leads all functions of the sales process and experience for new and potential customers.

Territory: Greater Toronto Area (GTA) and Western Ontario

Reports to: Director of Sales - Canada

Key Responsibilities

Formulate and execute sales plans to meet or exceed sales targets, focusing on expanding market share and maximizing revenue through distributor channels. Establish and maintain strong relationships with key distributors, providing them with support, training, and resources to drive sales growth and ensure customer satisfaction. Conduct regular market analysis to identify trends, opportunities, and competitive threats. Prepare and present detailed sales reports and forecasts to senior management. Plan and coordinate promotional activities, product launches, and marketing campaigns in collaboration with the marketing team to support distributor sales efforts. Participate and present end-user education training sessions, seminars, and virtual events. Transfer industry knowledge to sales-related end-users (retail locations, order desk, marketing members, service technicians, sales representatives, management).

What You Bring

Bachelor’s degree in business, sales, marketing, or related field, or equivalent experience. 5 years of sales experience in a B2B manufacturing environment. Experience within the janitorial/sanitation, chemical, or facilities sectors would be an asset. Demonstrated proficiency with CRM platforms, Microsoft Office, and Google Workspace, with the ability to use these tools effectively for pipeline management, reporting, forecasting, and customer engagement. Superb interpersonal skills, negotiating skills, and financial acumen. A valid drivers’ license and the ability to travel regularly for work.

A People-first Company

Job Details & What We Offer

Membership in the Charlotte family — we treat our employees with integrity and have since 1986

The role

Location: Greater Toronto Area (GTA) or Western Ontario

Base Salary Range: $80,000 to $95,000 annually Variable compensation: Commission plan eligibility Vacation: Starting at 3 weeks

Benefits From Day 1

Company-paid Extended Health & Dental Care

Company contributions to a Registered Retirement Savings Plan (RRSP) Employee & Family Assistance Program (EFAP)

Extras that matter

Rewards & Recognition program that celebrates great work and meaningful contributions Access to hundreds of employee discounts across home, wellness, travel, fashion, and more Unlimited training and development with an industry-leading brand to help you grow your career

Role Information

Existing vacancy

Equal Opportunity

Charlotte is an equal opportunity employer offering a competitive compensation and benefits package, along with excellent opportunities for professional development and advancement within a growing Canadian organization.

Accessibility & Accommodation

Charlotte is committed to providing an inclusive and accessible recruitment and workplace experience in accordance with applicable human rights and accessibility legislation across Canada. Accommodation is available upon request throughout the recruitment and selection process. Applicants requiring accommodation may contact Human Resources at any stage.

Pre-Employment Screening

Charlotte is committed to maintaining a safe and secure work environment. As a condition of employment, candidates will be required to complete background screening, including criminal record checks where permitted by law and where relevant to the position, or where required by client sites. For roles involving the operation of a company motor vehicle, a valid driver’s license and a satisfactory driver’s abstract will also be required.

AI Disclosure

Charlotte uses artificial intelligence technology to assist in the initial screening and assessment of applications. AI is used only as a support tool; no hiring decisions are made solely by automated systems. All final hiring decisions are made by a human. We are committed to a hiring process that maintains the highest integrity and prioritizes a fair, positive experience for every candidate.