Who you are

• Demonstrated ability to conduct mixed‑methods research across qualitative and quantitative approaches
• Bachelor’s degree in a relevant field (e.g., human‑centered design, social sciences, analytics) or equivalent professional experience
• Strong statistical analysis skills (experience with tools such as R, SPSS, Python)
• Hands-on experience with product analytics platforms, particularly Amplitude
• Excellent analytical, communication, and presentation skills
• Demonstrated experience working on complex, highly technical B2B products
• Strong problem-solving and critical-thinking abilities
• Ability to manage multiple studies simultaneously across multiple stakeholder groups
• Proven track record of leading successful research initiatives that drive business growth and customer satisfaction
• Experience working in a global team is preferred

What the job involves

• As a Principal UX Researcher, you will play a critical role in understanding our users’ needs and behaviors, translating these insights into actionable recommendations, and championing user-centric design principles
• You will work closely with cross-functional teams to influence product strategy, ensuring they meet and exceed user expectations
• You will utilize quantitative research methods, including surveys and data analytics tools, to gather and analyze data on user behavior, preferences, and usage patterns
• You will analyze and synthesize user data to identify trends, insights, and opportunities for improvement in the user experience
• You’ll apply strategic thinking, design thinking, and rigorous research methods to address complex user problems, balancing user needs with business objectives
• Lead end-to-end user research initiatives across functional domains to guide product strategy and design decisions
• Design and execute high-quality surveys grounded in strong methodological principles (sampling, scaling, bias mitigation, experimental design)
• Develop validated measurement frameworks (e.g., satisfaction, task success, usability, sentiment)
• Conduct advanced quantitative analysis (segmentation, regression, significance testing, correlation analysis)
• Synthesize research data into compelling, actionable insights, through storytelling, that drive user-centric decision-making
• Establish and evolve experience benchmarking frameworks to generate behavioral insights to measure key UX metrics (adoption, attrition, engagement trends, etc.)
• Connect product analytics data with research findings to triangulate insights
• Identify leading indicators of experience quality and business outcomes
• Translate research insights into clear, actionable recommendations that directly inform product strategy, design decisions, and business priorities
• Quantify UX impact and connect it to business metrics (e.g., adoption, retention, support reduction)
• Collaborate with cross-functional stakeholders to define requirements, set expectations for UX research (scope, effort, timelines), and foster communication and teamwork to proactively explore, ideate, validate, and socialize solutions
• Understand and incorporate complex technical and business requirements into research
• Incorporate complex technical and business requirements into research planning, execution, and analysis