Senior Marketing Specialist

Calgary or Vancouver

About Allnorth

BIG ENOUGH TO KNOW HOW, SMALL ENOUGH TO KNOW YOU

Allnorth is a multi-disciplinary engineering, project delivery, and construction services company. We deliver smart, practical solutions to clients across metals and minerals, energy and renewables, fiber and chemicals, and infrastructure sectors. With offices across Canada and the U.S., we continue to grow.

Our people are our greatest asset. Guided by our triple bottom line philosophy, we are committed to safety, building strong Indigenous relationships, supporting our communities, and environmental stewardship.

Our Ideal Candidate

You are a results-driven marketer who thrives at the intersection of strategy and execution. As a Senior Marketing Specialist, you will play a key role in strengthening Allnorth’s market position, driving integrated campaigns and contributing to business development efforts across our market sectors.
You’re comfortable owning campaigns end-to-end, translating technical ideas into compelling messaging, and collaborating with stakeholders across the business. This role is ideal for someone ready to step into greater ownership and grow into a future marketing leader. We are looking to hire the role in either Vancouver or Calgary.

A Day in the Life

• Drive the design, execution, and optimization of integrated marketing campaigns that align with corporate strategy and support business development targets and pipeline growth

• Track full-funnel campaign performance and translate insights into actionable improvements

• Develop messaging, content, and campaign assets that translate technical expertise into client-focused value

• Evaluate, recommend, and manage event, conference, and tradeshow participation based on ROI, strategic fit, and campaign objectives

• Manage the company’s digital presence including website updates, developing campaign landing pages, and monitoring performance

• Maintain the sales collateral library and brand standards, ensuring all assets are current, consistent, and aligned with approved messaging and visual identity.

What You’ll Bring to the Team

• 10 - 12 years of B2B marketing experience (engineering, construction, industrial, or technical sectors preferred)

• Proven ability to plan, develop and execute campaigns with measurable impact

• Strong writing and storytelling skills, with the ability to collaborate with SMEs and simplify technical concepts to create effective marketing materials

• Experience managing websites, digital campaigns, and social channels

• Ability to manage multiple priorities and projects, and move initiatives forward independently

• Strong collaboration skills and ability to influence stakeholders

Technical Skills:

• Salesforce, HubSpot, Canva, and WordPress (required)

• Adobe Creative Suite (asset)

• Power BI, GA4, Google Ads (asset)

What’s in it for you?

We believe a fulfilled team delivers exceptional results. That’s why we offer:

• Flexible work arrangements supporting work-life balance

• Comprehensive benefits, including extended health, dental, and RRSP matching

• Employee Assistance Program for you and your family

• A collaborative, inclusive culture

• Professional development and career growth opportunities

• Team Member Referral Program

• Monthly Lunch & Learns[NM1.1]

• Opportunities to engage in community and social initiatives

WE TAKE CARE OF YOU SO YOU CAN TAKE CARE OF OUR CLIENTS

At Allnorth, you’ll take on meaningful, career-building work while contributing to client success. No matter how much we grow, you’ll always be a valued member of our team.

Allnorth is an equal opportunity employer. All applicants must be eligible to work in Canada.