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Sales Development Representative

  • Ottawa, ON
  • On-site
  • Posted Sep 24, 2026
  • 1 position

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Employment type
Full-time
Experience level
Entry, Junior · 0+ years
Apply by
Oct 17, 2026
Posting language
English
Working hours
40 hours per week
Seniority
Not Applicable
Application method
Direct apply is available

Job summary

The role focuses on generating and qualifying new business opportunities through inbound lead management and proactive prospecting. The representative will nurture prospects and schedule product demonstrations for Account Managers to grow the sales pipeline.

Job details

Sales Development Representative | FARO CREAFORM | Are you driven by prospecting, building relationships, and creating new business opportunities? Do you enjoy engaging with potential customers and helping them discover innovative technology solutions? If so, this Sales Development Representative opportunity at FARO CREAFORM may be the perfect fit for you. As a Sales Development Representative at FARO CREAFORM, you will play a key role in generating and qualifying new business opportunities. You will be the first point of contact for prospective customers, helping them identify solutions that address their manufacturing challenges while contributing directly to the growth of FARO CREAFORM's sales pipeline. Here's what we offer: Comprehensive group insurance coverage (available from day one!) Retirement savings plan (RRSP) (available from day one!) Access to telemedicine services Employee Assistance Program (EAP) An active social club Access to an on-site gym And much more! Key responsibilities: Qualify inbound leads generated through marketing campaigns, webinars, events, trade shows, and website inquiries Prospect and identify new business opportunities through cold calling, email outreach, LinkedIn, and other sales engagement tools Engage with prospective customers to understand their challenges, needs, and business objectives Present FARO CREAFORM solutions and identify opportunities that align with customer requirements Nurture prospects throughout the qualification process and maintain strong relationships Schedule meetings and product demonstrations for Account Managers Collaborate with Account Managers, Application Specialists, and distribution partners to support pipeline growth Maintain accurate lead, activity, and opportunity records in Salesforce CRM Achieve targets related to lead generation, sales activities, and opportunity creation Conduct market research to identify new industries, accounts, and growth opportunities A few things that will help you succeed at FARO CREAFORM: 1 to 2 years of experience in sales development, lead generation, business development, or inside sales A strong passion for sales Knowledge of lead qualification methodologies such as BANT, CHAMP, or similar frameworks Interest in technology and technical hardware/software solutions Ability to understand and uncover manufacturing customers' business challenges Excellent communication and relationship-building skills Strong organizational skills and attention to detail Experience using Salesforce CRM is considered an asset Familiarity with tools such as LinkedIn, Demandbase, 6sense, Gong, or other sales engagement platforms is a plus Self-motivated, results-oriented, and comfortable working in a target-driven environment Ability to collaborate effectively within a team while managing priorities independently Join FARO CREAFORM and help manufacturers around the world leverage innovative 3D measurement and scanning technologies. As a Sales Development Representative (SDR) at FARO CREAFORM, you'll have the opportunity to grow your sales career while contributing directly to the success of a global technology leader.

What you’ll do

The role focuses on generating and qualifying new business opportunities through inbound lead management and proactive prospecting. The representative will nurture prospects and schedule product demonstrations for Account Managers to grow the sales pipeline.

Requirements

Candidates should have 1 to 2 years of experience in sales development or lead generation with a strong passion for technology. Proficiency in Salesforce and knowledge of lead qualification frameworks like BANT or CHAMP are highly desired.

Benefits

• Group Insurance • Retirement Savings Plan (RRSP) • Telemedicine Services • Employee Assistance Program (EAP) • Social Club • On-site Gym

Listed skills

  • Lead Qualification · Preferred
  • Communication Skills · Preferred
  • Cold Calling · Preferred
  • Relationship Building · Preferred
  • Salesforce CRM · Preferred

Other relevant skills

Identified from the job description. Confirm important requirements above.

  • Lead Qualification
  • Cold Calling
  • Email Outreach
  • Salesforce CRM
  • Relationship Building
  • Market Research
  • BANT
  • CHAMP
  • LinkedIn Sales Navigator
  • Pipeline Management
  • Prospecting
  • Communication Skills

Job areas

  • Sales
  • Manufacturing
  • Technology

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