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Social Media Content Creator

Acosta7 days ago
Mississauga, Ontario
Mid Level
full_time

About the role

Job Title : Social Media Content Creator (Whirlpool Program)

Location : Mississauga, ON

About Acosta and Whirlpool Canada

Acosta is a leading sales and marketing agency representing top brands across North America. With strong retailer relationships and data-driven strategies, we deliver flexible, tech-enabled solutions that drive measurable results for clients.

In this role, you will be dedicated to supporting Whirlpool Corporation, a leading kitchen and laundry appliance company. Whirlpool’s brand portfolio includes iconic names such as Whirlpool, Maytag, KitchenAid, and JennAir.

As a global leader in home appliances, we are seeking a creative and driven Social Media Content Creator to help elevate our client’s brand presence across platforms including Instagram, TikTok, Pinterest, Facebook, and YouTube.

Role Overview

This role is ideal for a content creator who is passionate about social media, storytelling, and digital engagement. You’ll collaborate with cross-functional teams to develop and execute content strategies that resonate with our audience and align with our brand values.

Key Responsibilities

  • Produce engaging short-form videos, graphics, and written content tailored to each platform.
  • Attend events and capture content and develop storytelling narratives.
  • Represent the brand in video content with confidence and authenticity.
  • Monitor and incorporate relevant social media trends.
  • Partner with internal teams to plan content calendars and support integrated campaigns.
  • Assist with monitoring and responding to comments and messages to foster a positive brand presence.
  • Use analytics tools to track content performance and provide insights for optimization.
  • Source and adapt user-generated and third-party content that aligns with brand messaging.
  • Support regular reporting and post-campaign analysis to inform future strategies.

Qualifications

  • 1–3 years of experience in social media content creation (brand, freelance, or personal)
  • Proficiency in video editing tools (e.g. Adobe Premiere, Final Cut Pro, or equivalent)
  • Strong understanding of TikTok, Instagram, YouTube, and emerging platforms
  • Excellent written and verbal communication skills
  • Comfortable engaging with online audiences
  • Comfortable directing talent and interviewing guests
  • Portfolio or social media presence showcasing creative work
  • Experience with professional photography, videography and audio equipment (e.g. Cannon Powershot, DSLR camera or vlogging camera or action cameras)

Preferred Skills

  • Degree in Communications, Marketing, Media, or a related field
  • Experience with Canva, Adobe Creative Suite, Figma, and social media scheduling tools
  • Familiarity with content performance metrics and analytics platforms
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • Strong attention to detail and a collaborative, proactive mindset

About Acosta

Retail
10,000+

Acosta brings simplicity to retail sales. We act as a catalyst to boldly connect brands, retailers and consumers, fueling growth and building long-term value throughout North America and Europe.

We are deeply embedded in every corner of the retail industry, strengthening the local, regional and national relationships between brands and retailers.​ Our team of experts uses deep industry insight, cutting-edge analytics and integrated partnerships to help our clients move ahead with confidence.