Tru Inc is seeking a Marketing Coordinator. We have 1 full time position available for an immediate start. This position reports to the Chief Marketing Officer.

About Us:

At Tru Inc, we are more than just a technology agency—we are strategic partners committed to driving digital transformation for enterprise-level clients. As experts in digital experience platforms, e-commerce engines, and innovative solutions, we help businesses thrive in the digital era.

Location:

This role is remote, providing the flexibility to work from home. However, candidates must reside in either the Greater Toronto Area (GTA) and be prepared to attend in-person meetings as required. Occasional travel to client sites or conferences may also be necessary.

Why This Role Matters:

This role ensures Empire’s digital engagement ecosystem runs flawlessly, enhancing customer engagement and marketing effectiveness. By implementing rigorous QA practices, this consultant helps prevent errors, optimize workflows, and drive high-quality customer interactions.

Position Overview:

We’re looking for a Marketing Coordinator with a strong focus on social media content creation. This is a hybrid role combining marketing coordination and hands-on content production to drive engagement and brand visibility across platforms.

This role is perfect for someone with a can-do attitude, a passion for storytelling, and the ability to manage deadlines and details across multiple initiatives.

Key Responsibilities:

Marketing Coordination:

• Maintain and manage campaign calendars across brand and client initiatives
• Support execution of go-to-market plans for launches, partnerships, and thought leadership
• Assist with drafting email newsletters, blog content coordination, and basic reporting
• Coordinate internal communication, creative requests, and asset approvals
• Track key campaign KPIs and organize performance summaries for internal and client reporting

Social Media Content Creation:

• Create original content (Reels, TikToks, carousels, static graphics, and short-form copy)
• Collaborate with the design and brand team to ensure consistency across touchpoints
• Schedule and manage posts across Instagram, LinkedIn, TikTok, Facebook, and Pinterest
• Monitor trends and implement real-time content ideas aligned with our tone and voice
• Respond to DMs, comments, and engage with the community to build relationships

Requirements

What You’ll Bring (Experience & Skills):

• 1–3 years of experience in a marketing, content, or social media role
• Strong communication skills and attention to detail
• Proficiency in tools like Canva, CapCut, Adobe Suite, or other creation platforms
• Familiarity with scheduling tools like Later, Buffer, Sprout, or Hootsuite
• Ability to work independently and balance multiple priorities
• Comfort being on camera for social/UGC-style content
• Experience in fashion, retail, tech, or agency environments

Success Metrics:

• Growth in social engagement and reach
• Consistent execution of campaign deliverables on time
• Uplift in community interaction and brand mentions
• High-quality, on-brand content across all platforms
• Improved campaign organization and reporting clarity

Working at Tru:

At Tru, we put people first! We take pride in building a culture that stands out for its courage, entrepreneurial spirit, diversity, and passion for people. We are proud to offer competitive salaries along with a 100% employer-paid benefits package with a remote work-from-home arrangement. At Tru, we believe in creating an environment that is challenging, fun, and rewarding. We have regular team events to enhance our team spirit, including fun live gatherings that bring us together beyond work. At Tru, we are a family, and our embraced values are:

• You Talk, We Listen
• Integrity at Our Core
• Quality as Standard
• Delivered On Time