Digital Marketing and E-Commerce Coordinator
Top Benefits
About the role
Job description
This role is responsible for executing digital marketing directives from the Brand Manager and HQ for Hamilton Canada, ensuring seamless coordination and support of all local E-Commerce activities to optimize sales. The Digital Marketing and E-Commerce Coordinator drives digital marketing strategy and vision, acting as the primary contact for end consumers and internal departments regarding all Hamilton digital marketing and E-Commerce activities.
Benefits:
- Health benefits, including dental and vision coverage
- RRSP contributions with company match
- Company discount
- Life insurance
- Paid Vacations
- Paid sick days
Responsibilities include:
Digital Marketing
- Prepare and distribute newsletters, manage mailing lists.
- Partner with vendors and ensure third-party sites consistently uphold Brand Guidelines.
- Collaborate with Hamilton HQ, Sales Team, and Brand Manager to develop and implement a digital marketing strategy.
- Manage SEO (keywords and descriptions) and leverage web analytics (Google Analytics) to drive traffic and engagement.
- Evaluate media campaign performance and forecast digital marketing efforts, leveraging market research to identify emerging trends and optimize strategies.
E-Commerce
- Conduct manual checks on pending orders and ensure timely release.
- Analyze ecommerce metrics to propose strategic, data-driven changes.
- Oversee and maintain Hamilton’s ecommerce product assortment and stock, in collaboration with the Operations team.
- Update e-commerce site content, highlight new collections, and monitor site traffic to drive engagement. Coordinate with Hamilton HQ on product display, site layout, and copy.
- Liaise with various departments (Finance, IT, warehouse, etc.) to troubleshoot issues with checkout processes, inventory quantities, price inaccuracies, payment issues, delivery dates, and ensure precise financial and transactional data capture.
Customer Support
- Manage all inbound e-commerce inquiries via email and telephone, including pre-sales, transactional, and post-sale inquiries.
Inventory Management
- Coordinate with the Brand Sales Coordinator to reserve appropriate inventory quantities for e-commerce.
- Liaise with the warehouse and logistics team to follow up on pending orders, shipment address changes, returns, exchanges, and transfers.
Profile
- Ability to manage customer service cases from inception to completion.
- Strong sense of tact and diplomacy, with professional communication skills in English (French is a plus).
- Flexible and open approach to tasks.
- Collaborative, able to build relationships with other teams and departments.
- Energetic and passionate about the brand and company, with an interest in continuous improvement and idea sharing.
Professional requirements
- 2+ years’ experience in digital marketing and e-commerce.
- Bachelor’s degree in Business, Marketing, Public Relations, or Communications.
- Understanding of the digital shopping process and customer experience.
- Knowledge of back-office management, payment processes through PSP and acquirers.
- Local knowledge of digital marketing activities.
- Proficiency in web analytics.
- Ability to handle multiple projects and adapt to shifting priorities.
- Highly analytical and data driven.
- Proficient in Magento or other CMS, SAP, Sprinkler, Photoshop, MS Office Tools (Excel, PowerPoint), Google Analytics, Google Webmaster, Calleo, and Social Media analytics (Facebook & Instagram
About Swatch Group
The Swatch Group Ltd is an international group active in the manufacture and sale of finished watches, jewelry, watch movements and components. Swatch Group supplies nearly all components required for the watches sold by its 16 watch and jewelry brands as well as by its two retail brands, Tourbillon and Hour Passion. The Group’s production companies also supply movements and components to third-party watchmakers.
The Swatch Group Ltd is also a key player in the manufacture and sale of electronic systems used in watchmaking and other industries. With its watch brands, it is also a leader in the field of sports event timing as official timekeeper and data-handler of most of the Olympic Games of the last decades and major international sports events.
The Swatch Group Ltd has a unique emotional culture. Beauty and emotions in watches are as much part of it as high-tech, quality and added value on the customer’s wrist. Both, emotional poetry and innovation play an active part in the commitment to its customers. The Swatch Group Ltd was founded in 1983, by Nicolas G. Hayek. It grew out of the merger of two big Swiss watch groups, ASUAG and SSIH. The Group has since shown steady growth in key financials, leading to records. Today Swatch Group employs more than 33'500 persons in over 50 countries.
Discover the Swatch Group brands… Breguet, Harry Winston, Blancpain, Glashütte Original, Jaquet Droz, Omega, Longines, Rado, Union Glashütte, Tissot, Balmain, Certina, Mido, Hamilton, Swatch and Flik Flak.
For more jobs please visit our website.
Digital Marketing and E-Commerce Coordinator
Top Benefits
About the role
Job description
This role is responsible for executing digital marketing directives from the Brand Manager and HQ for Hamilton Canada, ensuring seamless coordination and support of all local E-Commerce activities to optimize sales. The Digital Marketing and E-Commerce Coordinator drives digital marketing strategy and vision, acting as the primary contact for end consumers and internal departments regarding all Hamilton digital marketing and E-Commerce activities.
Benefits:
- Health benefits, including dental and vision coverage
- RRSP contributions with company match
- Company discount
- Life insurance
- Paid Vacations
- Paid sick days
Responsibilities include:
Digital Marketing
- Prepare and distribute newsletters, manage mailing lists.
- Partner with vendors and ensure third-party sites consistently uphold Brand Guidelines.
- Collaborate with Hamilton HQ, Sales Team, and Brand Manager to develop and implement a digital marketing strategy.
- Manage SEO (keywords and descriptions) and leverage web analytics (Google Analytics) to drive traffic and engagement.
- Evaluate media campaign performance and forecast digital marketing efforts, leveraging market research to identify emerging trends and optimize strategies.
E-Commerce
- Conduct manual checks on pending orders and ensure timely release.
- Analyze ecommerce metrics to propose strategic, data-driven changes.
- Oversee and maintain Hamilton’s ecommerce product assortment and stock, in collaboration with the Operations team.
- Update e-commerce site content, highlight new collections, and monitor site traffic to drive engagement. Coordinate with Hamilton HQ on product display, site layout, and copy.
- Liaise with various departments (Finance, IT, warehouse, etc.) to troubleshoot issues with checkout processes, inventory quantities, price inaccuracies, payment issues, delivery dates, and ensure precise financial and transactional data capture.
Customer Support
- Manage all inbound e-commerce inquiries via email and telephone, including pre-sales, transactional, and post-sale inquiries.
Inventory Management
- Coordinate with the Brand Sales Coordinator to reserve appropriate inventory quantities for e-commerce.
- Liaise with the warehouse and logistics team to follow up on pending orders, shipment address changes, returns, exchanges, and transfers.
Profile
- Ability to manage customer service cases from inception to completion.
- Strong sense of tact and diplomacy, with professional communication skills in English (French is a plus).
- Flexible and open approach to tasks.
- Collaborative, able to build relationships with other teams and departments.
- Energetic and passionate about the brand and company, with an interest in continuous improvement and idea sharing.
Professional requirements
- 2+ years’ experience in digital marketing and e-commerce.
- Bachelor’s degree in Business, Marketing, Public Relations, or Communications.
- Understanding of the digital shopping process and customer experience.
- Knowledge of back-office management, payment processes through PSP and acquirers.
- Local knowledge of digital marketing activities.
- Proficiency in web analytics.
- Ability to handle multiple projects and adapt to shifting priorities.
- Highly analytical and data driven.
- Proficient in Magento or other CMS, SAP, Sprinkler, Photoshop, MS Office Tools (Excel, PowerPoint), Google Analytics, Google Webmaster, Calleo, and Social Media analytics (Facebook & Instagram
About Swatch Group
The Swatch Group Ltd is an international group active in the manufacture and sale of finished watches, jewelry, watch movements and components. Swatch Group supplies nearly all components required for the watches sold by its 16 watch and jewelry brands as well as by its two retail brands, Tourbillon and Hour Passion. The Group’s production companies also supply movements and components to third-party watchmakers.
The Swatch Group Ltd is also a key player in the manufacture and sale of electronic systems used in watchmaking and other industries. With its watch brands, it is also a leader in the field of sports event timing as official timekeeper and data-handler of most of the Olympic Games of the last decades and major international sports events.
The Swatch Group Ltd has a unique emotional culture. Beauty and emotions in watches are as much part of it as high-tech, quality and added value on the customer’s wrist. Both, emotional poetry and innovation play an active part in the commitment to its customers. The Swatch Group Ltd was founded in 1983, by Nicolas G. Hayek. It grew out of the merger of two big Swiss watch groups, ASUAG and SSIH. The Group has since shown steady growth in key financials, leading to records. Today Swatch Group employs more than 33'500 persons in over 50 countries.
Discover the Swatch Group brands… Breguet, Harry Winston, Blancpain, Glashütte Original, Jaquet Droz, Omega, Longines, Rado, Union Glashütte, Tissot, Balmain, Certina, Mido, Hamilton, Swatch and Flik Flak.
For more jobs please visit our website.