Senior Strategy Manager - Wireline Strategy & Planning
Top Benefits
About the role
Description Join our team TELUS Commercial and Public Sector (C&PS) is a Marketing environment like no other at TELUS! The C&PS Wireline Strategy and Planning team leads the management of the C&PS Wireline P&L, as well as senior leadership presentations and analytical deep dives. We are a high-performing team that values diversity of thought and experience to stay connected with our customers. We are also small and nimble, which offers us the ability to work across many functions and realize unparalleled professional growth.
The Wireline Planning team is a passionate and collaborative group specializing in sophisticated forecasting models, predictive analytics, and strategic business intelligence. Working in our team will give you the opportunity to learn about all aspects of our business – not just Marketing – while leveraging cutting-edge data science techniques and AI-powered insights to drive decision-making. We value our team's engagement and connect through collaborative workstyles, local and national team events, and by giving back to our communities through volunteer activities. We are a team that strives for top-notch customer and business outcomes but also balances that with team member engagement and flexibility.
Here's the impact you'll make and what we'll accomplish together As a Senior Strategy Manager, you'll take an "internal consultant" approach to thinking through the strategic competitor and customer-facing challenges at the core of our business objectives. You'll be the architect of our wireline forecasting ecosystem, building sophisticated predictive models that anticipate market trends, customer behavior, and revenue opportunities 3-18 months ahead. Through collaborating with key stakeholders across various teams and business units, you will actively manage the TBS Wireline KPIs around our product portfolio while transforming complex datasets into compelling narratives that drive executive decision-making. Collaborating with Marketing, Finance, and Strategy teams around the organization, you'll connect the dots between our day-to-day activities and the broader TELUS strategy to identify and solve important business challenges that are critical to our success.
Here's how
- Own, manage, and improve our Wireline budgeting, forecasting, and triage strategy to drive P&L revenue and margin growth through advanced statistical modeling, machine learning techniques, and AI-enhanced predictive analytics
- Serve as the key point of contact for the Commercial/Public Wireline P&L by collaborating with senior leadership, Finance, and other cross-functional teams to provide stewardship and drive strong business outcomes through data-driven storytelling and interactive dashboard development
- Responsible for setting targets and monitoring the performance of core key performance indicators (KPIs) including gross loading, deactivations, and average revenue/margin per line (ARPL/ARPM) using real-time analytics and automated reporting systems
- Lead ad hoc analytical deep dives into market anomalies, competitive threats, and emerging opportunities, translating findings into actionable strategic recommendations through compelling visualizations and executive-ready presentations
- Regularly review segment results to identify financial business challenges and support solving those challenges through process automation, predictive modeling, and AI-powered insights
- Develop relationships not just within the Wireline Marketing team, but also across the rest of the organization to ensure there is a solid understanding of and alignment to our strategic priorities
- Contribute to Senior leadership presentations, including strategy checks, board advances, and monthly financial reviews, transforming complex data into clear, impactful visual stories that drive decision-making
Qualifications You're the missing piece of the puzzle
- Data Storyteller & Visualization Expert: A deep passion for analyzing complex datasets and transforming them into compelling narratives. You're proficient in advanced data visualization tools like Tableau, Looker Studio, or Power BI, and can create interactive dashboards that make data accessible to both technical and non-technical stakeholders
- Forecasting & Predictive Analytics Specialist: You are an Excel and Google Sheets expert with experience in statistical modeling, time-series forecasting, and are comfortable developing sophisticated monthly, quarterly, and annual budget models from scratch. Experience with Python, R, or SQL is a strong asset
- AI-Curious Problem Solver: You have experience working with AI/ML tools and platforms, understand how to leverage generative AI for analysis and insights, and are excited about incorporating emerging technologies into traditional planning processes
- Team Player & Cross-Functional Collaborator: Building collaborative relationships with cross-functional teams comes naturally to you, and you can work with others to pinpoint data discrepancies, validate model assumptions, or negotiate budget targets while maintaining strong stakeholder relationships
- Big Picture Strategic Thinker: Always sees the larger strategy, finding ways to align daily forecasting activities with TELUS' long-term goals while identifying emerging market trends and competitive threats
- Process Automation Advocate: Skilled at identifying manual, repetitive tasks and implementing automated solutions to improve efficiency and accuracy in planning processes
- Executive Communication Expert: Organized and strategic in pulling together complex information and presenting concise, actionable insights to leadership through both written reports and dynamic presentations
Great-to-haves
- Master of Business Administration (MBA) degree or equivalent in Finance, Statistics, Data Science, or Business Analytics
- Professional certifications such as Chartered Financial Analyst (CFA), Certified Analytics Professional (CAP), or similar data science/analytics designations
- Advanced technical skills in data visualization platforms (Tableau, Looker Studio, Power BI), statistical software (R, Python, SAS), or cloud analytics platforms (AWS, GCP, Azure)
- In-depth understanding of the TELUS business, particularly Wireline products, market dynamics, and competitive landscape
- Experience with AI/ML platforms such as DataRobot, H2O.ai, or similar automated machine learning tools
- Background in telecommunications industry forecasting, revenue management, or strategic planning
Senior Strategy Manager - Wireline Strategy & Planning
Top Benefits
About the role
Description Join our team TELUS Commercial and Public Sector (C&PS) is a Marketing environment like no other at TELUS! The C&PS Wireline Strategy and Planning team leads the management of the C&PS Wireline P&L, as well as senior leadership presentations and analytical deep dives. We are a high-performing team that values diversity of thought and experience to stay connected with our customers. We are also small and nimble, which offers us the ability to work across many functions and realize unparalleled professional growth.
The Wireline Planning team is a passionate and collaborative group specializing in sophisticated forecasting models, predictive analytics, and strategic business intelligence. Working in our team will give you the opportunity to learn about all aspects of our business – not just Marketing – while leveraging cutting-edge data science techniques and AI-powered insights to drive decision-making. We value our team's engagement and connect through collaborative workstyles, local and national team events, and by giving back to our communities through volunteer activities. We are a team that strives for top-notch customer and business outcomes but also balances that with team member engagement and flexibility.
Here's the impact you'll make and what we'll accomplish together As a Senior Strategy Manager, you'll take an "internal consultant" approach to thinking through the strategic competitor and customer-facing challenges at the core of our business objectives. You'll be the architect of our wireline forecasting ecosystem, building sophisticated predictive models that anticipate market trends, customer behavior, and revenue opportunities 3-18 months ahead. Through collaborating with key stakeholders across various teams and business units, you will actively manage the TBS Wireline KPIs around our product portfolio while transforming complex datasets into compelling narratives that drive executive decision-making. Collaborating with Marketing, Finance, and Strategy teams around the organization, you'll connect the dots between our day-to-day activities and the broader TELUS strategy to identify and solve important business challenges that are critical to our success.
Here's how
- Own, manage, and improve our Wireline budgeting, forecasting, and triage strategy to drive P&L revenue and margin growth through advanced statistical modeling, machine learning techniques, and AI-enhanced predictive analytics
- Serve as the key point of contact for the Commercial/Public Wireline P&L by collaborating with senior leadership, Finance, and other cross-functional teams to provide stewardship and drive strong business outcomes through data-driven storytelling and interactive dashboard development
- Responsible for setting targets and monitoring the performance of core key performance indicators (KPIs) including gross loading, deactivations, and average revenue/margin per line (ARPL/ARPM) using real-time analytics and automated reporting systems
- Lead ad hoc analytical deep dives into market anomalies, competitive threats, and emerging opportunities, translating findings into actionable strategic recommendations through compelling visualizations and executive-ready presentations
- Regularly review segment results to identify financial business challenges and support solving those challenges through process automation, predictive modeling, and AI-powered insights
- Develop relationships not just within the Wireline Marketing team, but also across the rest of the organization to ensure there is a solid understanding of and alignment to our strategic priorities
- Contribute to Senior leadership presentations, including strategy checks, board advances, and monthly financial reviews, transforming complex data into clear, impactful visual stories that drive decision-making
Qualifications You're the missing piece of the puzzle
- Data Storyteller & Visualization Expert: A deep passion for analyzing complex datasets and transforming them into compelling narratives. You're proficient in advanced data visualization tools like Tableau, Looker Studio, or Power BI, and can create interactive dashboards that make data accessible to both technical and non-technical stakeholders
- Forecasting & Predictive Analytics Specialist: You are an Excel and Google Sheets expert with experience in statistical modeling, time-series forecasting, and are comfortable developing sophisticated monthly, quarterly, and annual budget models from scratch. Experience with Python, R, or SQL is a strong asset
- AI-Curious Problem Solver: You have experience working with AI/ML tools and platforms, understand how to leverage generative AI for analysis and insights, and are excited about incorporating emerging technologies into traditional planning processes
- Team Player & Cross-Functional Collaborator: Building collaborative relationships with cross-functional teams comes naturally to you, and you can work with others to pinpoint data discrepancies, validate model assumptions, or negotiate budget targets while maintaining strong stakeholder relationships
- Big Picture Strategic Thinker: Always sees the larger strategy, finding ways to align daily forecasting activities with TELUS' long-term goals while identifying emerging market trends and competitive threats
- Process Automation Advocate: Skilled at identifying manual, repetitive tasks and implementing automated solutions to improve efficiency and accuracy in planning processes
- Executive Communication Expert: Organized and strategic in pulling together complex information and presenting concise, actionable insights to leadership through both written reports and dynamic presentations
Great-to-haves
- Master of Business Administration (MBA) degree or equivalent in Finance, Statistics, Data Science, or Business Analytics
- Professional certifications such as Chartered Financial Analyst (CFA), Certified Analytics Professional (CAP), or similar data science/analytics designations
- Advanced technical skills in data visualization platforms (Tableau, Looker Studio, Power BI), statistical software (R, Python, SAS), or cloud analytics platforms (AWS, GCP, Azure)
- In-depth understanding of the TELUS business, particularly Wireline products, market dynamics, and competitive landscape
- Experience with AI/ML platforms such as DataRobot, H2O.ai, or similar automated machine learning tools
- Background in telecommunications industry forecasting, revenue management, or strategic planning