Who you are

• We're seeking a motivated analyst who combines strong technical skills with growing marketing expertise to join our data team
• The ideal candidate is technically skilled and eager to deepen their marketing analytics expertise, comfortable writing efficient SQL queries and presenting clear insights to stakeholders
• You have 3-4 years of experience in data roles
• You consistently write high-quality SQL with readability and efficiency in mind, accounting for edge cases and ensuring accuracy in outputs
• You own data models in DBT and implement them with performance considerations, capable of using advanced DBT features with guidance
• You manage Git branches independently, resolve merge conflicts with minimal support, and provide constructive feedback in PR reviews
• You have a deeper understanding of business strategy and independently navigate business context, applying insights to your work
• You actively participate in meetings, clearly communicating findings and updates to stakeholders
• You understand general marketing concepts and are eager to develop expertise in lifecycle analytics
• Previous experience with marketing analytics or customer lifecycle analysis
• Familiarity with Braze or similar lifecycle marketing platforms
• Understanding of experimental design, A/B testing, or control group methodology
• Experience with customer segmentation or audience analysis
• Financial industry experience
• Interest in marketing attribution, retention analysis, or customer journey mapping

What the job involves

• We currently have two roles posted — one at the intermediate level and one at the senior level
• At KOHO, our Data Analysts are key contributors who transform customer lifecycle data into actionable insights that drive marketing success
• In this role, you'll own the lifecycle and marketing analytics domain, working closely with lifecycle managers to build dashboards, analyze campaigns, and measure program effectiveness
• Own the lifecycle and marketing analytics domain: handle both reactive tasks and proactively prioritize work in collaboration with your manager, building pipelines and dashboards for campaign analysis and customer lifecycle tracking
• Own data models in DBT with performance in mind, implementing performance recommendations from team members and using advanced DBT features with guidance for lifecycle analytics
• Produce polished dashboards with well-organized flow of information that tell clear stories about campaign performance and customer lifecycle metrics
• Analyze lifecycle campaign performance, support audience creation initiatives, and contribute to program measurement using global control groups
• Handle both reactive analysis requests and proactively suggest areas to focus on based on campaign performance and customer behavior patterns
• Ensure new dashboards and analyses are always shared in relevant Slack channels, highlighting key insights about lifecycle campaigns and customer trends
• Work autonomously once projects are scoped, receiving guidance at the start but delivering results independently
• Effectively influence the data team by contributing to technical decisions, improving processes, and driving adoption of best practices

Benefits

• Stock options
• Semi-annual merit increases
• Holiday bonus
• Work from anywhere
• Generous PTO
• Health & Lifestyle spending accounts
• $1000 remote office setup budget
• $5000 referral bonus
• Free KOHO Premium account
• Icon Potential Alt Text
• In-house coaching program
• $2000 annual training allowance
• Approachable leadership
• Bias towards action