About the role
Who We Are: Accenture Song is the world’s largest tech-powered creative agency. We accelerate growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of culture through the unlimited potential of creativity, technology and intelligence—both human and artificial. Visit us at: Accenture Song
We’re looking for a curious, collaborative, and forward-thinking Customer Experience Strategist to join our team. Someone who’s equal parts data-driven and customer-obsessed — ready to turn insights into action and build relationships that last. You’re proactive, self-motivated, and understand how brands can connect meaningfully with audiences across email, push, SMS, and loyalty programs.
You’ll help architect CRM strategies alongside an interdisciplinary agency team of creatives, analysts, technologists, media planners, and production pros — working together to craft experiences that are personal, purposeful, and measurable.
You Are: You’re not just a strategist. You’re a connector — of people, platforms, and personalized experiences. You believe CRM is more than email sends and loyalty points. It’s about building meaningful, measurable, and magnetic relationships with customers. And if you get a little giddy over segmentation frameworks, journey maps, and subject line testing? Even better.
The Work:- Dig deep into customer data, behavior, and brand goals to uncover insights that fuel smart strategy.
- Create CRM and owned-channel blueprints that inspire creative teams and deliver results.
- Architect go-to-market strategies for lifecycle marketing, loyalty programs, and personalized content across email, push, SMS, and more.
- Translate brand stories into channel-specific plans that feel timely, relevant, and real.
- Lead integrated planning efforts across channels and client teams — and know when to say “test it” vs. “trust it.”
- Be a Braze boss (or willing to become one).
- Bring cross-agency partners into the fold to keep execution tight and aligned.
- Mentor the team, steer decisions, and keep us all obsessed with outcomes, not just outputs. Here’s What You’ll Need:- 5+ years experience in CRM, loyalty, or owned-channel strategy — bonus if it’s been in an agency or fast-paced marketing environment
- 3+ years developing integrated marketing plans
- Hands-on experience (1+ year) using Braze or similar CRM platforms (Salesforce Marketing Cloud, Adobe, Iterable, etc.)
- A love for both sides of your brain: creative thinking and analytical chops
- Excellent communication and storytelling skills
- Comfort presenting to clients, aligning stakeholders, and building relationships across agencies and teams
- A high school diploma or GED at minimum (yep, we still have to include that) Bonus Points If You Have:- Strategic skills: A knack for translating data into action — and dashboards into stories
- Experience leading customer segmentation, journey mapping, and contact strategy work
- Background in brand strategy or rolling out new brand platforms
- Workshop wizardry: you’ve helped lead ideation sessions, client immersions, or internal brainstorms
- An ability to move fast, stay flexible, and bring others along with you
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale.
We are a talent and innovation-led company serving clients in more than 120 countries. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.
This LinkedIn company page is moderated. When engaging with Accenture, we encourage everyone to:
- Use common courtesy and be respectful of others.
- Create your own original content and avoid content that you know to be fraudulent.
- Never repost someone else's copyrighted work, unless you have permission.
- Never post personal, identifying, or confidential information.
We reserve the right to delete comments or posts we deem to be:
- Profane, obscene, inappropriate, offensive, abusive material.
- Spam, repeated comments and commercial messages and personal advertisements.
- Discriminatory or that contain hateful speech of any kind regarding age, gender, race, religion, nationality, sexual orientation, gender identity or disability.
- Threats; personal attacks; abusive, defamatory, derogatory, or inflammatory language; or stalking or harassment of any individual, entity or organization.
- False, inaccurate, libelous, or otherwise misleading in any way.
About the role
Who We Are: Accenture Song is the world’s largest tech-powered creative agency. We accelerate growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of culture through the unlimited potential of creativity, technology and intelligence—both human and artificial. Visit us at: Accenture Song
We’re looking for a curious, collaborative, and forward-thinking Customer Experience Strategist to join our team. Someone who’s equal parts data-driven and customer-obsessed — ready to turn insights into action and build relationships that last. You’re proactive, self-motivated, and understand how brands can connect meaningfully with audiences across email, push, SMS, and loyalty programs.
You’ll help architect CRM strategies alongside an interdisciplinary agency team of creatives, analysts, technologists, media planners, and production pros — working together to craft experiences that are personal, purposeful, and measurable.
You Are: You’re not just a strategist. You’re a connector — of people, platforms, and personalized experiences. You believe CRM is more than email sends and loyalty points. It’s about building meaningful, measurable, and magnetic relationships with customers. And if you get a little giddy over segmentation frameworks, journey maps, and subject line testing? Even better.
The Work:- Dig deep into customer data, behavior, and brand goals to uncover insights that fuel smart strategy.
- Create CRM and owned-channel blueprints that inspire creative teams and deliver results.
- Architect go-to-market strategies for lifecycle marketing, loyalty programs, and personalized content across email, push, SMS, and more.
- Translate brand stories into channel-specific plans that feel timely, relevant, and real.
- Lead integrated planning efforts across channels and client teams — and know when to say “test it” vs. “trust it.”
- Be a Braze boss (or willing to become one).
- Bring cross-agency partners into the fold to keep execution tight and aligned.
- Mentor the team, steer decisions, and keep us all obsessed with outcomes, not just outputs. Here’s What You’ll Need:- 5+ years experience in CRM, loyalty, or owned-channel strategy — bonus if it’s been in an agency or fast-paced marketing environment
- 3+ years developing integrated marketing plans
- Hands-on experience (1+ year) using Braze or similar CRM platforms (Salesforce Marketing Cloud, Adobe, Iterable, etc.)
- A love for both sides of your brain: creative thinking and analytical chops
- Excellent communication and storytelling skills
- Comfort presenting to clients, aligning stakeholders, and building relationships across agencies and teams
- A high school diploma or GED at minimum (yep, we still have to include that) Bonus Points If You Have:- Strategic skills: A knack for translating data into action — and dashboards into stories
- Experience leading customer segmentation, journey mapping, and contact strategy work
- Background in brand strategy or rolling out new brand platforms
- Workshop wizardry: you’ve helped lead ideation sessions, client immersions, or internal brainstorms
- An ability to move fast, stay flexible, and bring others along with you
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale.
We are a talent and innovation-led company serving clients in more than 120 countries. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.
This LinkedIn company page is moderated. When engaging with Accenture, we encourage everyone to:
- Use common courtesy and be respectful of others.
- Create your own original content and avoid content that you know to be fraudulent.
- Never repost someone else's copyrighted work, unless you have permission.
- Never post personal, identifying, or confidential information.
We reserve the right to delete comments or posts we deem to be:
- Profane, obscene, inappropriate, offensive, abusive material.
- Spam, repeated comments and commercial messages and personal advertisements.
- Discriminatory or that contain hateful speech of any kind regarding age, gender, race, religion, nationality, sexual orientation, gender identity or disability.
- Threats; personal attacks; abusive, defamatory, derogatory, or inflammatory language; or stalking or harassment of any individual, entity or organization.
- False, inaccurate, libelous, or otherwise misleading in any way.