About the role
Job Description
As a Senior Manager, SEO, you will be responsible for leading the SEO strategy and execution for RBC's digital properties. You will work closely with cross-functional teams to enhance organic search visibility and drive traffic to our websites.
Main Responsibilities
- Develop and implement SEO strategies to improve organic search rankings.
- Conduct keyword research and competitive analysis to identify opportunities.
- Collaborate with content and marketing teams to optimize website content.
- Monitor and report on SEO performance metrics and KPIs.
- Stay updated on industry trends and algorithm changes.
Required Qualifications
- 5+ years of experience in SEO and digital marketing.
- Strong understanding of SEO tools and analytics platforms.
- Proven track record of improving organic search performance.
- Excellent communication and project management skills.
Preferred Qualifications
- Experience in the financial services industry is a plus.
- Familiarity with HTML, CSS, and website development.
Additional Information
- This position is based in Toronto, Ontario, Canada.
About RBC
Royal Bank of Canada is a global financial institution with a purpose-driven, principles-led approach to delivering leading performance. Our success comes from the 94,000+ employees who leverage their imaginations and insights to bring our vision, values and strategy to life so we can help our clients thrive and communities prosper. As Canada's biggest bank and one of the largest in the world, based on market capitalization, we have a diversified business model with a focus on innovation and providing exceptional experiences to our more than 17 million clients in Canada, the U.S. and 27 other countries. Learn more at rbc.com. We are proud to support a broad range of community initiatives through donations, community investments and employee volunteer activities. See how at www.rbc.com/community-social-impact.
http://rbc.com/legalstuff.
La Banque Royale du Canada est une institution financière mondiale définie par sa raison d'être, guidée par des principes et orientée vers l'excellence en matière de rendement. Notre succès est attribuable aux quelque 94 000+ employés qui mettent à profit leur créativité et leur savoir faire pour concrétiser notre vision, nos valeurs et notre stratégie afin que nous puissions contribuer à la prospérité de nos clients et au dynamisme des collectivités. Selon la capitalisation boursière, nous sommes la plus importante banque du Canada et l'une des plus grandes banques du monde. Nous avons adopté un modèle d'affaires diversifié axé sur l'innovation et l'offre d'expériences exceptionnelles à nos plus de 17 millions de clients au Canada, aux États Unis et dans 27 autres pays. Pour en savoir plus, visitez le site rbc.com/francais
Nous sommes fiers d'appuyer une grande diversité d'initiatives communautaires par des dons, des investissements dans la collectivité et le travail bénévole de nos employés. Pour de plus amples renseignements, visitez le site www.rbc.com/collectivite-impact-social.
https://www.rbc.com/conditions-dutilisation/
About the role
Job Description
As a Senior Manager, SEO, you will be responsible for leading the SEO strategy and execution for RBC's digital properties. You will work closely with cross-functional teams to enhance organic search visibility and drive traffic to our websites.
Main Responsibilities
- Develop and implement SEO strategies to improve organic search rankings.
- Conduct keyword research and competitive analysis to identify opportunities.
- Collaborate with content and marketing teams to optimize website content.
- Monitor and report on SEO performance metrics and KPIs.
- Stay updated on industry trends and algorithm changes.
Required Qualifications
- 5+ years of experience in SEO and digital marketing.
- Strong understanding of SEO tools and analytics platforms.
- Proven track record of improving organic search performance.
- Excellent communication and project management skills.
Preferred Qualifications
- Experience in the financial services industry is a plus.
- Familiarity with HTML, CSS, and website development.
Additional Information
- This position is based in Toronto, Ontario, Canada.
About RBC
Royal Bank of Canada is a global financial institution with a purpose-driven, principles-led approach to delivering leading performance. Our success comes from the 94,000+ employees who leverage their imaginations and insights to bring our vision, values and strategy to life so we can help our clients thrive and communities prosper. As Canada's biggest bank and one of the largest in the world, based on market capitalization, we have a diversified business model with a focus on innovation and providing exceptional experiences to our more than 17 million clients in Canada, the U.S. and 27 other countries. Learn more at rbc.com. We are proud to support a broad range of community initiatives through donations, community investments and employee volunteer activities. See how at www.rbc.com/community-social-impact.
http://rbc.com/legalstuff.
La Banque Royale du Canada est une institution financière mondiale définie par sa raison d'être, guidée par des principes et orientée vers l'excellence en matière de rendement. Notre succès est attribuable aux quelque 94 000+ employés qui mettent à profit leur créativité et leur savoir faire pour concrétiser notre vision, nos valeurs et notre stratégie afin que nous puissions contribuer à la prospérité de nos clients et au dynamisme des collectivités. Selon la capitalisation boursière, nous sommes la plus importante banque du Canada et l'une des plus grandes banques du monde. Nous avons adopté un modèle d'affaires diversifié axé sur l'innovation et l'offre d'expériences exceptionnelles à nos plus de 17 millions de clients au Canada, aux États Unis et dans 27 autres pays. Pour en savoir plus, visitez le site rbc.com/francais
Nous sommes fiers d'appuyer une grande diversité d'initiatives communautaires par des dons, des investissements dans la collectivité et le travail bénévole de nos employés. Pour de plus amples renseignements, visitez le site www.rbc.com/collectivite-impact-social.
https://www.rbc.com/conditions-dutilisation/