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Samuel, Son & Co. logo

Generalist, Marketing

Oakville, ON
Mid Level

Top Benefits

Countless opportunities for our team members to develop and grow in their careers
Empowerment to make decisions on the job
Supportive and welcoming workplace

About the role

Responsibilities:

  • Support the execution of marketing strategies and campaigns across digital, print, and social media channels.
  • Create resources that support marketing requirements to develop business opportunities, support selling strategies and prospective efforts.
  • Develop compelling content for our intranet, social media, website and advertising campaigns, including video, photography, and written content.
  • Post content using Drupal & WordPress (CMS).
  • Manage content calendars and suggest content ideas.
  • Supervise and grow social media presence across platforms (e.g., LinkedIn, Facebook).
  • Collaborate with internal teams to gather information and support business needs.
  • Work together with external vendors to finalize content, including designers and translators.
  • Monitor and analyze performance metrics and effectiveness for a wide variety of content.
  • Provide administrative support as needed. This may include processing invoices, ordering office supplies and helping co-ordinate events.

Education & Certifications:

  • Recent graduate opportunity with a background in Marketing or Communications, preferably with some experience in a business-to-business environment.
  • A University or College degree in Marketing, Communications, or equivalent.

Qualifications:

  • Strong written and verbal communication skills.
  • Google Search and Display experience – targeting conversions.
  • Experience using content management systems (back end website) to post and schedule content.
  • Experience creating compelling content for a variety of platforms, including social media and websites.
  • Experience with Microsoft Office – Word, Excel, PowerPoint.
  • Strong organizational skills – must be able to manage numerous projects simultaneously and prioritize workload effectively.
  • Effective time management skills – must be able to follow through on project requirements and meet deadlines.
  • Team player with the ability to collaborate across departments.
  • Demonstrated ability to develop digital marketing campaigns and analyze their effectiveness using Google
  • Analytics and CRM systems.
  • Basic understanding of SEO principles and content marketing strategies.

SAMACO

At Samuel, meeting our customer needs is our top priority. With cost-effective distribution and just-in-time delivery of metals and industrial products across North America, we ensure our customers get exactly what they need – any time, anywhere and from a single source. Our focus on value-added processing services and innovative supply chain solutions allow us to work closely with our customers, ensuring their products are on the market on time. Thanks to our integrated network of products and services supported by our in-house technical leaders and market experts, we are uniquely positioned to become your supplier of choice.

At Samuel, we believe every team member brings unique and valuable skills, experiences and knowledge to our thriving business – enabling us to build on over 170 years of success in the metals industry. We offer countless opportunities for our team members to develop and grow in their careers, empower them to make decisions on the job and be a part of driving positive change – within our organization and in the communities where we live and work. If you’re seeking a dynamic, supportive and welcoming workplace to make your mark and grow your career, we have the programs, culture and opportunities to make it happen. We’re stronger together.

At Samuel we believe in a culture of equality. Respect and integrity are at our core. We are committed to building and creating an environment that is open and welcoming for everyone.

Samuel is an Equal Opportunity Employer. In the United States, we utilize E-Verify.

About Samuel, Son & Co.

Manufacturing
5001-10,000

Founded in 1855, Samuel, Son & Co., Limited, is a family-owned integrated network of metal manufacturing, processing and distribution divisions. Samuel employees provide metals, industrial products and related value-added services from locations across North America.

The company leverages its industry expertise, breadth of experience and the passion of its people to help drive success for North American business – one customer at a time. For more information visit samuel.com.