Top Benefits
About the role
We believe everyone has a story to tell and we are passionate about helping people and brands amplify their stories across the globe. We are proud to be the number one provider of enterprise webcasting and investor relations content distribution, as well as a global leader in press release distribution. Our clients have used Notified to monitor over two billion social media conversations! Our products are built so storytellers can do their best work. But, we are not just a platform – personalized, caring service is how we operate. We add a personal touch to everything we do. We strive to deliver wisdom and insight by helping our clients reach global and targeted audiences measure outcomes and fulfill their commitments.
At Notified , our Growth Marketing team is all about building programs that move the needle. We are looking for a Senior Manager, Campaign Marketing with experience taking campaigns from whiteboard to pipeline, who rolls up their sleeves to make it happen. This is a hands-on role for a strong marketer with a deep understanding of the B2B funnel, who is energized by campaign performance dashboards and is always thinking about what to test next.
Location : 155 University Avenue, Toronto, Canada. Our expectation at this time is you will work from our office on Tuesday, Wednesday & Thursday with flexibility to work from home on Monday & Friday.
Responsibilities
- Lead the development and execution of new business, upsell/cross-sell, and customer retention campaigns across paid, owned, and partner channels to drive awareness and revenue from prospects and existing customers
- Collaborate with cross-functional teams to align campaign messaging, audience targeting, and timing with sales priorities and product launches
- Partner with Sales and Sales Ops to ensure campaigns are aligned to pipeline goals and have strong follow-through across the funnel
- Build campaign briefs, drive timelines, manage creative requests, and ensure all the moving parts come together smoothly
- Work with third-party media and content partners to amplify reach and generate leads
- Own campaign performance tracking, optimization, and reporting—connecting efforts directly to pipeline and revenue outcomes
- Share results, insights, and learnings that help us make smarter decisions with each campaign
Required Qualifications
- 5-7 years of B2B marketing experience with a focus on campaign strategy and execution
- Proven track record of driving measurable pipeline and revenue through multi-channel campaigns
- Strong project management skills and experience coordinating cross-functional teams
- Hands-on experience working with marketing automation (e.g. HubSpot), Salesforce, and performance analytics tools
- Curiosity about the “why” behind the numbers and analysis of campaign performance
- Excellent communication and collaboration skills
Nice to Have
- Experience with account-based marketing (ABM) or industry-specific campaigns
- Experience managing third-party vendors and media partners
- Background in SaaS, tech, or other fast-moving B2B sectors
Award-Winning Technology & Service
- #1 Press Release Distribution, Summer 2025 G2 Report
- PR Innovation of the Year, 2025 Gold Stevie Awards Winner
- Platinum Winner, 2025 Titan Business Awards
- 2025 PRWeek Awards Finalist
- Inc. 2024 Best in Business List
- Best Press Release Distribution Company, MarTech Breakthrough Awards
#LI-SB1
#LI-HYBRID
Top Benefits
About the role
We believe everyone has a story to tell and we are passionate about helping people and brands amplify their stories across the globe. We are proud to be the number one provider of enterprise webcasting and investor relations content distribution, as well as a global leader in press release distribution. Our clients have used Notified to monitor over two billion social media conversations! Our products are built so storytellers can do their best work. But, we are not just a platform – personalized, caring service is how we operate. We add a personal touch to everything we do. We strive to deliver wisdom and insight by helping our clients reach global and targeted audiences measure outcomes and fulfill their commitments.
At Notified , our Growth Marketing team is all about building programs that move the needle. We are looking for a Senior Manager, Campaign Marketing with experience taking campaigns from whiteboard to pipeline, who rolls up their sleeves to make it happen. This is a hands-on role for a strong marketer with a deep understanding of the B2B funnel, who is energized by campaign performance dashboards and is always thinking about what to test next.
Location : 155 University Avenue, Toronto, Canada. Our expectation at this time is you will work from our office on Tuesday, Wednesday & Thursday with flexibility to work from home on Monday & Friday.
Responsibilities
- Lead the development and execution of new business, upsell/cross-sell, and customer retention campaigns across paid, owned, and partner channels to drive awareness and revenue from prospects and existing customers
- Collaborate with cross-functional teams to align campaign messaging, audience targeting, and timing with sales priorities and product launches
- Partner with Sales and Sales Ops to ensure campaigns are aligned to pipeline goals and have strong follow-through across the funnel
- Build campaign briefs, drive timelines, manage creative requests, and ensure all the moving parts come together smoothly
- Work with third-party media and content partners to amplify reach and generate leads
- Own campaign performance tracking, optimization, and reporting—connecting efforts directly to pipeline and revenue outcomes
- Share results, insights, and learnings that help us make smarter decisions with each campaign
Required Qualifications
- 5-7 years of B2B marketing experience with a focus on campaign strategy and execution
- Proven track record of driving measurable pipeline and revenue through multi-channel campaigns
- Strong project management skills and experience coordinating cross-functional teams
- Hands-on experience working with marketing automation (e.g. HubSpot), Salesforce, and performance analytics tools
- Curiosity about the “why” behind the numbers and analysis of campaign performance
- Excellent communication and collaboration skills
Nice to Have
- Experience with account-based marketing (ABM) or industry-specific campaigns
- Experience managing third-party vendors and media partners
- Background in SaaS, tech, or other fast-moving B2B sectors
Award-Winning Technology & Service
- #1 Press Release Distribution, Summer 2025 G2 Report
- PR Innovation of the Year, 2025 Gold Stevie Awards Winner
- Platinum Winner, 2025 Titan Business Awards
- 2025 PRWeek Awards Finalist
- Inc. 2024 Best in Business List
- Best Press Release Distribution Company, MarTech Breakthrough Awards
#LI-SB1
#LI-HYBRID