Senior Product Manager, Gift Cards
About the role
Senior Product Manager, Gift Cards
The Senior Product Manager, Gift Cards will own category initiatives for the Gift of Choice (GOC) program available in Loblaw banner stores. The GOC brand is Canada’s go-to destination for all in-store and digital gift card needs, including our very own President’s Choice gift cards. The Senior Manager will have a dedicated focus on flawless in-store execution through the development, execution, and on-time delivery of all category programs. This candidate must also proactively seek out new opportunities and make data-driven recommendations to improve category performance. This Senior Manager is also responsible for building and fostering relationships with key stakeholders at corporate level (Store Operators & Front-End teams) to ensure category buy-in and store support. This role will have 1 direct report with core functions of the job including the following:
What You'll Do
- Lead day-to-day execution of category priorities for both 3rd party and President’s Choice gift card programs.
- Develop and implement store merchandising and fixturing strategies in partnership with Loblaw Properties and Store Operations teams.
- Own project timelines for merchandising programs, including new fixture rollouts, store pilots, and planogram updates.
- Manage relationships with key external partners including card distributors, processors, call centres, and fraud/risk vendors.
- Ensure ongoing support from all third-party vendors to execute category strategy with dedicated focus on inventory management, merchandising, fixture productions & rollouts, promotions, digital enhancements, and fraud mitigation.
- Build and manage relationships with key internal stakeholders including store operators, district managers, front end, and loss prevention teams.
- Manage product lifecycle including card listing and de-listing, pricing/costing updates, and management and communication of IT releases.
- Lead operational delivery of PC Bulk and Retail gift card programs including inventory forecasting, purchase orders, payment processing, and vendor performance.
- Support category marketing efforts by developing promotional demand plans and managing seasonal inventory readiness.
- Serve as the business unit’s subject matter expert on IT and digital projects, providing input on technical requirements and representing category needs in cross-functional planning.
- Drive continuous improvement across category processes to streamline execution and unlock capacity for growth-driving initiatives.
- Coach and manage a direct report to deliver executional tasks, store audits, and category updates.
- Build strong relationships with key stakeholders across the organization, including Store Operations, Loss Prevention, Finance, Marketing, and IT.
- Deliver updates and business performance insights to internal stakeholders through clear, concise presentations and reporting.
What You’ll Need
- 5–7 years of experience in category management, merchandising, retail operations, or CPG.
- University degree in Business, Commerce, Marketing, or a related field.
- Demonstrated ability to lead cross-functional projects and manage external vendors.
- Strong analytical and problem-solving skills with a data-driven approach.
- Proven ability to manage timelines, priorities, and multiple stakeholders.
- Proficiency in data management, analysis, and visualization using spreadsheets.
- Experience managing or mentoring junior team members is preferred.
- Comfortable navigating ambiguity and making proactive decisions.
- Excellent communication skills with the ability to influence across all levels of the organization.
- SAP experience is an asset.
About Loblaw Companies Limited
Our Purpose – Live Life Well
Loblaw Companies Limited is Canada’s food and pharmacy leader, the nation’s largest retailer, and the majority unit holder of Choice Properties Real Estate Investment Trust. Loblaw – and its portfolio of grocery, health and beauty, financial services and apparel businesses – provides Canadians with an unparalleled mix of value, assortment and convenience, and offers Canadians two of the country’s most recognized brands – President’s Choice and no name.
The acquisition of Shoppers Drug Mart, along with the powerful Life Brand and Optimum brand, has only served to reinforce our leadership position in the marketplace. As well, our PC Plus program, omni-channel efforts and multicultural merchandising offerings continued to be points of differentiation for our customer experience.
In 2019, Loblaw has been recognized as one of Canada’s Top 100 Employers, Best Diversity Employers by Mediacorp Canada Inc.
IMPORTANT NOTE ABOUT FRAUD AFFECTING OUR JOBSEEKERS.
Please be advised that recruitment fraud has affected a number of Canadian companies. In such schemes, individuals posing as legitimate recruiters may request personal information and payment from those seeking employment.
Loblaw Companies Limited, its subsidiaries, and recruiting agencies will never ask for payment at any stage in the recruitment process. All legitimate postings may be accessed via our career website.
Senior Product Manager, Gift Cards
About the role
Senior Product Manager, Gift Cards
The Senior Product Manager, Gift Cards will own category initiatives for the Gift of Choice (GOC) program available in Loblaw banner stores. The GOC brand is Canada’s go-to destination for all in-store and digital gift card needs, including our very own President’s Choice gift cards. The Senior Manager will have a dedicated focus on flawless in-store execution through the development, execution, and on-time delivery of all category programs. This candidate must also proactively seek out new opportunities and make data-driven recommendations to improve category performance. This Senior Manager is also responsible for building and fostering relationships with key stakeholders at corporate level (Store Operators & Front-End teams) to ensure category buy-in and store support. This role will have 1 direct report with core functions of the job including the following:
What You'll Do
- Lead day-to-day execution of category priorities for both 3rd party and President’s Choice gift card programs.
- Develop and implement store merchandising and fixturing strategies in partnership with Loblaw Properties and Store Operations teams.
- Own project timelines for merchandising programs, including new fixture rollouts, store pilots, and planogram updates.
- Manage relationships with key external partners including card distributors, processors, call centres, and fraud/risk vendors.
- Ensure ongoing support from all third-party vendors to execute category strategy with dedicated focus on inventory management, merchandising, fixture productions & rollouts, promotions, digital enhancements, and fraud mitigation.
- Build and manage relationships with key internal stakeholders including store operators, district managers, front end, and loss prevention teams.
- Manage product lifecycle including card listing and de-listing, pricing/costing updates, and management and communication of IT releases.
- Lead operational delivery of PC Bulk and Retail gift card programs including inventory forecasting, purchase orders, payment processing, and vendor performance.
- Support category marketing efforts by developing promotional demand plans and managing seasonal inventory readiness.
- Serve as the business unit’s subject matter expert on IT and digital projects, providing input on technical requirements and representing category needs in cross-functional planning.
- Drive continuous improvement across category processes to streamline execution and unlock capacity for growth-driving initiatives.
- Coach and manage a direct report to deliver executional tasks, store audits, and category updates.
- Build strong relationships with key stakeholders across the organization, including Store Operations, Loss Prevention, Finance, Marketing, and IT.
- Deliver updates and business performance insights to internal stakeholders through clear, concise presentations and reporting.
What You’ll Need
- 5–7 years of experience in category management, merchandising, retail operations, or CPG.
- University degree in Business, Commerce, Marketing, or a related field.
- Demonstrated ability to lead cross-functional projects and manage external vendors.
- Strong analytical and problem-solving skills with a data-driven approach.
- Proven ability to manage timelines, priorities, and multiple stakeholders.
- Proficiency in data management, analysis, and visualization using spreadsheets.
- Experience managing or mentoring junior team members is preferred.
- Comfortable navigating ambiguity and making proactive decisions.
- Excellent communication skills with the ability to influence across all levels of the organization.
- SAP experience is an asset.
About Loblaw Companies Limited
Our Purpose – Live Life Well
Loblaw Companies Limited is Canada’s food and pharmacy leader, the nation’s largest retailer, and the majority unit holder of Choice Properties Real Estate Investment Trust. Loblaw – and its portfolio of grocery, health and beauty, financial services and apparel businesses – provides Canadians with an unparalleled mix of value, assortment and convenience, and offers Canadians two of the country’s most recognized brands – President’s Choice and no name.
The acquisition of Shoppers Drug Mart, along with the powerful Life Brand and Optimum brand, has only served to reinforce our leadership position in the marketplace. As well, our PC Plus program, omni-channel efforts and multicultural merchandising offerings continued to be points of differentiation for our customer experience.
In 2019, Loblaw has been recognized as one of Canada’s Top 100 Employers, Best Diversity Employers by Mediacorp Canada Inc.
IMPORTANT NOTE ABOUT FRAUD AFFECTING OUR JOBSEEKERS.
Please be advised that recruitment fraud has affected a number of Canadian companies. In such schemes, individuals posing as legitimate recruiters may request personal information and payment from those seeking employment.
Loblaw Companies Limited, its subsidiaries, and recruiting agencies will never ask for payment at any stage in the recruitment process. All legitimate postings may be accessed via our career website.