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Manager, Marketing & Communications

United Way6 days ago
Windsor, Ontario
$56,000 - $62,000/year
Senior Level
full_time

Top Benefits

Supportive and collaborative work environment
Tailored professional development opportunities for staff
Commitment to staff equity and inclusion

About the role

Title: Manager, Marketing & Communications

Reports to : Vice-President, Brand Experience

Positions:  1

Type:  Permanent, Full-Time

Location:  Hybrid

Salary Range: $56,000 – $62,000 annually

United Way Centraide Windsor-Essex Chatham-Kent has made a promise to the community – to change the odds for children and their families so they have equal opportunities for success in school and life. We have adopted the community problem-solving approach called collective impact and have committed to working alongside community partners to realize the vision of improving population-level outcomes for children and youth from cradle to career.

POSITION SUMMARY

Reporting to the Vice-President, Brand Experience, the Manager, Marketing and Communications is responsible for supporting, promoting, and enhancing United Way Centraide Windsor-Essex Chatham-Kent’s public identity, brand awareness, impact, and role in the community in a way that increases donor and stakeholder affinity and support for United Way. The Manager will lead and implement initiatives that align with the organization’s strategic priorities while providing planning, creative, and administrative support across various communications and marketing activities.

In your role as Manager, Marketing & Communications, you will join a team of professionals dedicated to creating a prosperous community where all children can achieve their dreams and reach their potential. We offer a supportive and collaborative work environment that embraces a “lifelong learning” mentality, providing tailored professional development opportunities for staff. We are committed to staff equity and inclusion, ensuring that our workplace is one where all employees can thrive and feel they truly belong.

FUNCTIONS

  • 40%: Marketing and fundraising campaign and strategy execution
  • 30%:  Content and creative development
  • 20%:  Event marketing, third-party events and customized account management
  • 10%:  Data and analytics

CORE COMPETENCIES, DUTIES & SKILLS:

Core Competencies –

  • Mission Stewardship & Values Champion:  Aligns with the organization’s mission and core values, promoting a culture of integrity and ethical behavior.
  • Community Collaboration & Leadership:  Works effectively with others, building strong relationships and leading teams to achieve shared goals.
  • Organization & Time Management: Skilled in managing multiple priorities, balancing tasks independently and as part of a team.
  • Creative & Strategic Thinking:  Uses innovative thinking to solve problems and adapt to changing situations.
  • Clear Communication & Execution: Communicates effectively in writing and verbally, ensuring projects are completed with attention to detail and on time.

Duties – You are someone who thrives in using their knowledge and skillset to do the following:

  • Lead Marketing Campaign Execution:  Oversee and execute integrated marketing strategies for United Way and ProsperUs initiatives across social media, web, email, and design.
  • Social Media & Digital Content:  Create and manage compelling social media content, e-blasts, and digital marketing campaigns to engage diverse audiences and drive donations.
  • Promotional Material Development:  Design and produce promotional materials for multiple media (print, digital, radio, etc.), ensuring consistency with campaign goals.
  • Event Marketing : Lead marketing efforts to support sponsorship and communications efforts related to fundraising, third-party, engagement, and impact events.
  • Data & Analytics Support:  Analyze data from digital marketing campaigns and social media metrics to optimize strategies and improve performance.
  • Digital Marketing Strategy: Support and execution of digital marketing strategies, including SEO, email marketing and website.
  • Website & Content Management: Support and execution of website strategy and content calendar to help ensure all website content, photographs, and graphics are updated and aligned with ongoing digital marketing efforts.
  • Customized Account Management:  Support the development of tailored marketing strategies for customized accounts and affinity groups, including Women United.
  • Collaborative Strategy & Leadership:  Collaborate with internal teams to create, implement, and evaluate marketing plans, while leading volunteers and stakeholders toward common goals.
  • Other duties as assigned

Technical Skills

In addition to the above, you are proficient in the use of the following technology:

  • Canva Pro
  • Adobe Creative Suite
  • Digital Support, Analysis and Web Maintenance
  • Videography
  • Microsoft Office
  • Zoom and/or Microsoft Teams
  • Social Media
  • Customer Relationship or Fundraising Software: Salesforce, Canada Helps

EDUCATION & EXPERIENCE

  • Holds a University Degree or College Certificate in Marketing & Communications, Business Administration, or Project Management.
  • Brings 3+ years of hands-on experience in marketing and communications, with a strong understanding of industry trends and best practices.
  • Proficient in website management, digital marketing, social media management, graphic design, data analytics, copywriting, and planning special events across all channels and platforms.
  • Skilled in building strong, positive relationships with diverse stakeholders, including donors, team members, and external partners, ensuring alignment and collaboration.
  • Demonstrates the ability to prioritize and manage multiple projects simultaneously while maintaining a high level of attention to detail and efficiency.
  • Adept at working both independently with minimal supervision and as a key contributor within a high-performing, collaborative team environment.
  • Expert at identifying, analyzing, and resolving challenges, leveraging both data-driven insights and creative solutions to optimize outcomes.
  • Thrives in dynamic environments, easily adjusting to changing priorities and circumstances while maintaining focus on achieving goals.

WORK ENVIRONMENT & BENEFITS

Contract Details

  • Permanent, Full-time position; 35 hours per week

Working Environment

  • Work Model & Availability:  This role will be predominantly virtual work with some in-person required to support events, volunteer management and fundraising. Ability to work flexible hours, including occasional evenings and weekends is required. Some morning, evening & weekend work is expected.
  • Driver’s License:  A valid G-class driver’s license and reliable access to a vehicle during and after working hours is required for this role. If you require an accommodation related to transportation, please contact us to discuss.
  • Travel Requirements:  Mileage will be reimbursed in accordance with the UWWECK Mileage Reimbursement Policy.
  • Eligible for Medical/Health Benefits;  after successful completion of probationary period
  • Eligible for Group Pension Plan;  after one year of employment
  • Generous Vacation, Paid Sick Days & Summer Fridays

APPLICATION PROCESS & ACCOMMODATIONS

If you have the above-mentioned qualifications, please submit your resume and cover letter by 6PM, July 3, 2025 , to career@weareunited.com . We thank all applicants for their interest   however, only those selected for an interview will be contacted.

United Way recognizes that a diverse team strengthens our impact. We encourage applications from Indigenous peoples, racialized individuals, persons with disabilities, 2SLGBTQ+ candidates, and those with lived experiences relevant to our mission.

If you require accommodations at any stage of the hiring process, please contact us at careers@weareunited.com to ensure an inclusive recruitment experience.

About United Way

Non-profit Organizations
11-50

Whenever there is a need in our communities, United Way is there. We bring a comprehensive approach to every challenge, actively listening and responding to local needs. Our global reach across tens of thousands of communities means we can share innovations and scale impact to improve lives around the world. From strengthening local resilience to advancing health, youth opportunity, and financial security, we’re mobilizing communities to action so all can thrive. Join us! #UnitedIsThe Way