Job Title:

Marketing & Client Intelligence Research Analyst (Part-Time)

Location:

Remote – Must be legally eligible to work in Canada

Type:

Contract (Part-Time, ~8–10 hours/week for 2 months, with potential extension)

Hourly Rate:

$23–$25/hour

Overview:

We are looking for a detail-oriented, proactive, and business-savvy analyst to support a high-impact marketing and research project. The ideal candidate will assist in market research, client profiling, content creation, and campaign planning , working closely with a senior executive to refine go-to-market strategies and accelerate outreach to enterprise-level organizations.

This role blends research, marketing intelligence, and content development , and is perfect for someone with a background in marketing, business, sales, or consulting who thrives in data-driven, strategic environments.

Key Responsibilities:

• Research and prioritize a target list of companies, particularly those using enterprise platforms such as PeopleSoft.
• Develop deep client profiles, including business focus, industry trends, financial health, and key decision-makers.
• Create briefing notes and strategic insight decks to guide executive discussions and outreach efforts.
• Assist in mapping product fit for target clients — including AI, BI, CRM, health and safety, talent, scheduling, and BPO services.
• Help draft LinkedIn connection strategies and outreach plans to engage with senior leadership.
• Support the creation of marketing content , including pitch decks, one-pagers, social media posts, and email copy aligned with product offerings.
• Collaborate on market positioning , competitor analysis, and client segmentation to shape strategy.
• Maintain accurate records in spreadsheets or CRM systems; assist with data entry, hygiene, and organization.

Qualifications:

• Post-secondary education or training in marketing, business, communications, or a related field
• Excellent research and analytical skills — able to synthesize data from multiple sources into meaningful insights
• Demonstrated experience in content writing , social media coordination, or campaign support
• Comfortable working independently and able to take ownership of tasks with minimal direction
• Proficient in tools like LinkedIn Sales Navigator, Google Sheets/Excel , and presentation software (e.g., PowerPoint or Canva)
• Highly organized, detail-oriented, and excellent at managing multiple tasks with competing priorities
• Strong written and verbal communication skills
• Access to your own laptop and workspace (no company network access required)

Nice to Have:

• Experience supporting go-to-market strategies for enterprise B2B products
• Familiarity with digital transformation themes (AI, automation, enterprise solutions)
• Prior experience in a sales or marketing support role