Top Benefits
About the role
Miovision is a global industry leading company providing agencies and organizations modern tools to improve today’s traffic problems. We offer solutions that collect multimodal traffic data and uncover actionable insights, helping organizations get more out of their road network. The result: streets capable of moving more people – safely and efficiently – whether they are in a car, on a bus, on a bike or e-scooter, or walking. Since 2005, our systems have counted or assisted more than thirty billion vehicles around the world. With global headquarters in Kitchener, Canada, as well as operations in Germany, Serbia and the United States. For more information, visit miovision.com.
Position Overview
:The Director of Product Marketing will lead the go-to-market strategy and execution for Miovision's suite of traffic solutions. They will be responsible for understanding market trends, customer needs, and competitive landscapes to position our products effectively and drive revenue growth. They will collaborate cross-functionally with product management, sales, and marketing communications teams to develop and deliver compelling messaging and campaigns
**.
Responsibilitie**
- s:Develop and execute product marketing strategies that align with overall business objective
- s.Strong positive sense of urgency coupled with adaptability and flexibilit
- y.Conduct market research and competitive analysis to identify opportunities and inform product positionin
- g.Create compelling product messaging and value propositions that resonate with target audience
- s.Develop and deliver sales enablement tools, including presentations, case studies, and training material
- s.Plan and execute product launches, including pre-launch activities, launch events, and post-launch follow-u
- p.Collaborate with marketing communications to develop and implement integrated marketing campaign
- s.Track and analyze product marketing metrics to measure effectiveness and optimize performanc
- e.Serve as a product expert and evangelist, representing Miovision at industry events and customer meeting
- s.Stay up-to-date on industry trends, emerging technologies, and best practices in product marketin
- g.Understand the layers of our system, what we provide, and what partners provide, including ATC standards and key API call
- s.Help put information into a form that could be shared externall
- y.Collaborate with product management and engineering on the technical architecture related to controller partnerships and integration
**s.
Qualificatio**
- ns:Bachelor’s degree in marketing, business, or a related field; MBA preferr
- ed.Proven experience in product marketing, preferably in the technology or transportation indust
- ry.Strong understanding of marketing principles, including market research, segmentation, targeting, and positioni
- ng.Excellent communication and presentation skills, with the ability to convey complex information clearly and concise
- ly.Demonstrated ability to develop and execute successful product marketing strategi
- es.Strong analytical and problem-solving skills, with the ability to track and measure resul
- ts.Experience working cross-functionally with product management, sales, and marketing communications tea
- ms.Ability to thrive in a fast-paced, dynamic environme
- nt.Familiarity with ITS (Intelligent Transportation Systems) and traffic management solutions is a pl
- us.Understanding of ATC standards like ATC5201 and ATC5401 is a pl
**us.
Perks and Benefi**
ts: Note: We do offer flexible onsite and remote work options. Our Benefits are designed to reflect this and incl
- ude:Comprehensive health benefits starting on day
- oneRRSP Matching
- PlanVariable Incentive
- PlanMio-Days: We extend all three-day weekends to four-days and provide a Holiday Shutdown in Dece
- mberVirtual Healthcare Service providing employees and their families access to healthcare providers
- 24/7Internet subsidy and a remote work allow
- anceEnhanced paternity and maternity le
- avesUnlimited vacation po
- licyWellness offerings (Fitness, Mindfuln
ess)
About Miovision
Miovision provides cities with modern tools to fix today's traffic problems. We offer solutions that collect multimodal traffic data and uncover actionable insights, helping municipalities get more out of their road network. The result: streets capable of moving more people – safely and efficiently – whether they are in a car, on a bus, on a bike or e-scooter, or walking. Since 2005, our systems have counted more than nine billion vehicles around the world. We have offices in Kitchener, Canada as well as operations in Germany, Serbia and the US. For more information, visit miovision.com.
Top Benefits
About the role
Miovision is a global industry leading company providing agencies and organizations modern tools to improve today’s traffic problems. We offer solutions that collect multimodal traffic data and uncover actionable insights, helping organizations get more out of their road network. The result: streets capable of moving more people – safely and efficiently – whether they are in a car, on a bus, on a bike or e-scooter, or walking. Since 2005, our systems have counted or assisted more than thirty billion vehicles around the world. With global headquarters in Kitchener, Canada, as well as operations in Germany, Serbia and the United States. For more information, visit miovision.com.
Position Overview
:The Director of Product Marketing will lead the go-to-market strategy and execution for Miovision's suite of traffic solutions. They will be responsible for understanding market trends, customer needs, and competitive landscapes to position our products effectively and drive revenue growth. They will collaborate cross-functionally with product management, sales, and marketing communications teams to develop and deliver compelling messaging and campaigns
**.
Responsibilitie**
- s:Develop and execute product marketing strategies that align with overall business objective
- s.Strong positive sense of urgency coupled with adaptability and flexibilit
- y.Conduct market research and competitive analysis to identify opportunities and inform product positionin
- g.Create compelling product messaging and value propositions that resonate with target audience
- s.Develop and deliver sales enablement tools, including presentations, case studies, and training material
- s.Plan and execute product launches, including pre-launch activities, launch events, and post-launch follow-u
- p.Collaborate with marketing communications to develop and implement integrated marketing campaign
- s.Track and analyze product marketing metrics to measure effectiveness and optimize performanc
- e.Serve as a product expert and evangelist, representing Miovision at industry events and customer meeting
- s.Stay up-to-date on industry trends, emerging technologies, and best practices in product marketin
- g.Understand the layers of our system, what we provide, and what partners provide, including ATC standards and key API call
- s.Help put information into a form that could be shared externall
- y.Collaborate with product management and engineering on the technical architecture related to controller partnerships and integration
**s.
Qualificatio**
- ns:Bachelor’s degree in marketing, business, or a related field; MBA preferr
- ed.Proven experience in product marketing, preferably in the technology or transportation indust
- ry.Strong understanding of marketing principles, including market research, segmentation, targeting, and positioni
- ng.Excellent communication and presentation skills, with the ability to convey complex information clearly and concise
- ly.Demonstrated ability to develop and execute successful product marketing strategi
- es.Strong analytical and problem-solving skills, with the ability to track and measure resul
- ts.Experience working cross-functionally with product management, sales, and marketing communications tea
- ms.Ability to thrive in a fast-paced, dynamic environme
- nt.Familiarity with ITS (Intelligent Transportation Systems) and traffic management solutions is a pl
- us.Understanding of ATC standards like ATC5201 and ATC5401 is a pl
**us.
Perks and Benefi**
ts: Note: We do offer flexible onsite and remote work options. Our Benefits are designed to reflect this and incl
- ude:Comprehensive health benefits starting on day
- oneRRSP Matching
- PlanVariable Incentive
- PlanMio-Days: We extend all three-day weekends to four-days and provide a Holiday Shutdown in Dece
- mberVirtual Healthcare Service providing employees and their families access to healthcare providers
- 24/7Internet subsidy and a remote work allow
- anceEnhanced paternity and maternity le
- avesUnlimited vacation po
- licyWellness offerings (Fitness, Mindfuln
ess)
About Miovision
Miovision provides cities with modern tools to fix today's traffic problems. We offer solutions that collect multimodal traffic data and uncover actionable insights, helping municipalities get more out of their road network. The result: streets capable of moving more people – safely and efficiently – whether they are in a car, on a bus, on a bike or e-scooter, or walking. Since 2005, our systems have counted more than nine billion vehicles around the world. We have offices in Kitchener, Canada as well as operations in Germany, Serbia and the US. For more information, visit miovision.com.