Top Benefits
About the role
Job title: Field Marketing Specialist
Location: Toronto ON
Duration: 12 Months
Pay rate: C $25/hr – C $28.62/hour
Job description
About the Opportunity
The mission of Field Marketing at *** is to strategically support the prospect and customer go-to-market teams at a regional level through in-person and virtual interactions (quality vs. quantity). Additionally, the Field Marketing team serves as the voice of regional go-to-market teams to the wider marketing team and represents the voice of marketing into the go-to-market teams that the Marketing organization supports to create, accelerate, and expand the sales pipeline with our direct sellers and partner ecosystem.
In this position you’ll have the opportunity to support the planning and execution of programs that generate and accelerate revenue opportunities for the sales team, building our momentum in target regions and accounts.
What you’ll get to do
Within the *** Marketing team, Field Marketing’s goal is to be the most innovative and pipeline centric team in the organization. We strive to use both quantitative data and qualitative insights to make informed decisions while also continuing to invest in ourselves to promote career growth and development opportunities.
Support the Field Marketing Leaders in their teams’ development and execution of strategic and tactical marketing plans, programs, and campaigns, including communicating program details and results to stakeholders.
Work closely with Sales teams and Field Marketing Managers to ensure campaigns effectively support sales objectives and are properly executed.
Work in tandem with Marketing and BDR teams to improve output and funnel results.
Monitor weekly sales metrics, creating tactics to ensure the constant delivery of qualified sales leads for ongoing pipeline creation and program optimization.
Own management and accuracy of financials and procurement for your programs under management.
Research and identify future potential marketing opportunities, such as events, sponsorships, and technology.
All other responsibilities as assigned by reporting manager or sr. marketing leadership.
Willingness to travel (up to 20%)
Skills and experience we value
2-4 years in B2B Marketing; ideally field marketing, event marketing, or demand generation
A self-starter that can work independently or as part of a matrixed marketing environment.
Demonstrated ability to manage multiple priorities/projects and consistently meet deadlines.
Strong analytical skills, and demonstrable experience synthesizing data and making strategic decisions using Salesforce, PowerBI, intent data, etc.
Strong written, verbal, and visual communication skills, with the ability to effectively share ideas and lead discussions with a wide variety of audiences.
What would really make you stand out
Numbers oriented - comfortable having conversations about data and reporting
Demonstrated aptitude for learning, including:
Deep understanding of customer/prospect audiences at the level of company, team, and individual contributor.
Marketing principles and strategies.
Natural storytelling, including ability to create and adapt compelling messaging to marketing deliverables that get prospects and customers to think differently about the challenges they face.
Education:
University/College degree in Marketing, or relevant experience
Benefits Disclosure
“Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.”
About Russell Tobin
Bring Top Talent With Your Company With Russell Tobin Headquartered in New York City with offices throughout the United States, United Kingdom, Ireland, The Netherlands, Brazil, Canada, India, and Singapore, Russell Tobin—a division of Pride Global—offers total staffing and recruitment solutions across a wide range of industries. Our team of highly skilled recruiters, sourcers, and subject-matter experts understand exactly how to find world-class candidates that will fit your company’s precise needs. Whether you need skilled professionals ready to deliver results in complex sectors such as banking or technology, or you’re looking to build out your own staffing efforts with a recruiter-for-recruiters (R4R) model, Russell Tobin can make the connections.
Our Bespoke Approach to Connecting Talent With Companies When an organization comes on board as a client, Russell Tobin takes the time to understand the company from the inside out. We work directly with you and your leadership team to create an end-to-end solution capable of handling the full recruitment lifecycle, tailored to your company’s needs and culture. After gathering the critical data we need to seek exactly the right candidates for your hiring strategy, our recruiters take over, using their deep understanding of your industry to build out talent pools and discover game-changing new hires.
A Proud Member of a Decidedly Diverse Network of Companies As part of Pride Global, Russell Tobin serves as one of industry’s only minority-owned payroll and staffing organizations, giving you the opportunity to satisfy Tier 1 diversity spending requirements. We’ve also taken this commitment much further through our Decidedly Diverse initiative, which seeks to create greater diversity, equity, and inclusion across our workforce and workplace, as well as the wider world in which we live. Learn more at https://decidedlydiverse.com.
Top Benefits
About the role
Job title: Field Marketing Specialist
Location: Toronto ON
Duration: 12 Months
Pay rate: C $25/hr – C $28.62/hour
Job description
About the Opportunity
The mission of Field Marketing at *** is to strategically support the prospect and customer go-to-market teams at a regional level through in-person and virtual interactions (quality vs. quantity). Additionally, the Field Marketing team serves as the voice of regional go-to-market teams to the wider marketing team and represents the voice of marketing into the go-to-market teams that the Marketing organization supports to create, accelerate, and expand the sales pipeline with our direct sellers and partner ecosystem.
In this position you’ll have the opportunity to support the planning and execution of programs that generate and accelerate revenue opportunities for the sales team, building our momentum in target regions and accounts.
What you’ll get to do
Within the *** Marketing team, Field Marketing’s goal is to be the most innovative and pipeline centric team in the organization. We strive to use both quantitative data and qualitative insights to make informed decisions while also continuing to invest in ourselves to promote career growth and development opportunities.
Support the Field Marketing Leaders in their teams’ development and execution of strategic and tactical marketing plans, programs, and campaigns, including communicating program details and results to stakeholders.
Work closely with Sales teams and Field Marketing Managers to ensure campaigns effectively support sales objectives and are properly executed.
Work in tandem with Marketing and BDR teams to improve output and funnel results.
Monitor weekly sales metrics, creating tactics to ensure the constant delivery of qualified sales leads for ongoing pipeline creation and program optimization.
Own management and accuracy of financials and procurement for your programs under management.
Research and identify future potential marketing opportunities, such as events, sponsorships, and technology.
All other responsibilities as assigned by reporting manager or sr. marketing leadership.
Willingness to travel (up to 20%)
Skills and experience we value
2-4 years in B2B Marketing; ideally field marketing, event marketing, or demand generation
A self-starter that can work independently or as part of a matrixed marketing environment.
Demonstrated ability to manage multiple priorities/projects and consistently meet deadlines.
Strong analytical skills, and demonstrable experience synthesizing data and making strategic decisions using Salesforce, PowerBI, intent data, etc.
Strong written, verbal, and visual communication skills, with the ability to effectively share ideas and lead discussions with a wide variety of audiences.
What would really make you stand out
Numbers oriented - comfortable having conversations about data and reporting
Demonstrated aptitude for learning, including:
Deep understanding of customer/prospect audiences at the level of company, team, and individual contributor.
Marketing principles and strategies.
Natural storytelling, including ability to create and adapt compelling messaging to marketing deliverables that get prospects and customers to think differently about the challenges they face.
Education:
University/College degree in Marketing, or relevant experience
Benefits Disclosure
“Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.”
About Russell Tobin
Bring Top Talent With Your Company With Russell Tobin Headquartered in New York City with offices throughout the United States, United Kingdom, Ireland, The Netherlands, Brazil, Canada, India, and Singapore, Russell Tobin—a division of Pride Global—offers total staffing and recruitment solutions across a wide range of industries. Our team of highly skilled recruiters, sourcers, and subject-matter experts understand exactly how to find world-class candidates that will fit your company’s precise needs. Whether you need skilled professionals ready to deliver results in complex sectors such as banking or technology, or you’re looking to build out your own staffing efforts with a recruiter-for-recruiters (R4R) model, Russell Tobin can make the connections.
Our Bespoke Approach to Connecting Talent With Companies When an organization comes on board as a client, Russell Tobin takes the time to understand the company from the inside out. We work directly with you and your leadership team to create an end-to-end solution capable of handling the full recruitment lifecycle, tailored to your company’s needs and culture. After gathering the critical data we need to seek exactly the right candidates for your hiring strategy, our recruiters take over, using their deep understanding of your industry to build out talent pools and discover game-changing new hires.
A Proud Member of a Decidedly Diverse Network of Companies As part of Pride Global, Russell Tobin serves as one of industry’s only minority-owned payroll and staffing organizations, giving you the opportunity to satisfy Tier 1 diversity spending requirements. We’ve also taken this commitment much further through our Decidedly Diverse initiative, which seeks to create greater diversity, equity, and inclusion across our workforce and workplace, as well as the wider world in which we live. Learn more at https://decidedlydiverse.com.