Who you are

• 8+ years of experience in B2B SaaS demand generation, with a strong emphasis on paid media, ABX, and global campaign strategy
• Proven experience leading global marketing teams and driving multi-million dollar pipeline growth
• Deep understanding of modern demand generation practices, attribution models, and full-funnel marketing
• Hands-on experience with tools like Salesforce, 6sense/Terminus/Demandbase, Google Ads, LinkedIn Ads, and other martech platforms
• Excellent cross-functional leadership and communication skills with the ability to influence across marketing, sales, and executive teams
• Strategic thinker with a strong bias for execution, data-driven decision making, and performance optimization

What the job involves

• We’re seeking a strategic and execution-focused Contract Director of Global Demand Generation to lead our demand engine at scale and drive measurable growth across all regions and segments
• This leader will be responsible for building and executing an integrated demand generation strategy that aligns with global pipeline and revenue targets
• You’ll own both the strategy and performance of global paid media, account-based experiences (ABX), and global integrated campaigns, and will lead a high-performing team of specialists to execute programs that engage, convert, and accelerate our pipeline
• This is a high-impact leadership role reporting into the VP of Demand Generation, SDR & Regional Marketing and will partner closely with Sales, SDR, RevOps, Product Marketing, Lifecycle, and Brand teams to align demand generation efforts with business objectives
• This is a full-time, fixed term contract position with a duration of 7 months
• Own quarterly new business pipeline and revenue targets globally, across all segments, ensuring demand programs are predictable and performance-driven
• Lead the ABX (Account-Based Experiences) strategy and execution to deliver MQAs (Marketing Qualified Accounts), deepen engagement, and accelerate pipeline in Commercial B and Enterprise segments
• Drive global integrated campaign strategy, aligning channels, content, and audiences to business priorities and growth goals
• Lead and scale a global team of specialists across paid media, ABX, campaigns, content, and design to drive high-performing, scalable demand generation programs
• Collaborate with regional and shared teams to capacity plan and allocate resources effectively, including content creation and design support
• Oversee global paid media planning and execution, including paid search, paid social, content syndication, display, paid review sites, and emerging performance channels
• Partner with the Brand, Content, and Product Marketing teams to define and manage a strategic content calendar that aligns with campaign needs and buyer journeys
• Partner closely with Sales, SDRs, RevOps, Regional Marketing, Lifecycle, Brand, and Product Marketing to ensure strong alignment, smooth handoffs, and shared accountability for pipeline outcomes
• Develop integrated go-to-market plays and nurture strategies based on persona, segment, and buying stage in coordination with Lifecycle Marketing
• Track, measure, and report on pacing and the performance of campaigns and channels, ensuring continuous optimization and alignment with broader business goals
• Own key demand generation KPIs including MQAs, pipeline contribution, CAC, conversion rates, and ROI

Benefits

• MacBooks for you to do your best work
• Share Options - it’s important to us that everyone is an owner and can share in our success
• Medical insurance - for you and your family so you can feel safe in these uncertain times
• Excellent parental leave and in work support programme, - for those families to be
• Flexible working schedule - where we can, let’s make work, work for you
• Fun and inclusive digital, and (in the future) in-person events
• Work from home opportunities