Top Benefits
About the role
Headquartered in North York, ON, with employees in Canada, the US, China and India, NewAge is an industry- leading manufacturer and distributor of premium home improvement solutions.
Our products are sold through major online retailers such as Lowes, The Home Depot, Costco, Amazon, and Wayfair as well as our own e-commerce site. But what makes us unique is that we provide a truly cohesive customer experience, from free expert assistance designing and planning new spaces to delivery and professional installation.
Our collaborative, inclusive team atmosphere nurtures personal growth, career advancement and job satisfaction, as evidenced by our certification as a Great Place to Work in Canada.
With tremendous pride, we continue to receive a growing number of industry accolades including over 75 unique product patents, awards for our team of expert designers, prominent ranking on the Profit 500 list of Canada’s fastest growing companies, and the naming of our founders to the Top 40 under 40 in Canada by BNN Bloomberg.
We are also proud to be the official jersey emblem partner of the New Orleans Pelicans and have forged strategic partnerships with USA Hockey and Habitat for Humanity. These partnerships reflect our passion for teamwork, excellence, and community involvement.
As our journey to becoming the preferred choice for premium home improvement solutions continues, we’re adding ambitious, driven, passionate members to our team who are inspired to be their best and ready to make a difference.
In this newly created role, the Director, AI Enablement will lead the development and execution of NewAge’s AI strategy. This strategic leader role will work across departments to identify, pilot, and implement high-impact AI initiatives. The role is both strategic and tactical, balancing long-term vision with hands-on experimentation. A dynamic leader who thrives in ambiguity, turning AI challenges into strategic opportunity, the Director will also ensure responsible AI use through governance, training, and vendor evaluation.
KEY RESPONSIBILITIES:
AI Vision and Strategy
- Defines and leads the development of a company-wide AI strategy aligned with NewAge's business goals.
- Identifies high-impact AI opportunities that drive revenue, improve operational efficiency, and enhances customer engagement.
- Translates business challenges into scalable AI/ML solutions and clearly articulate ROI to stakeholders.
- Connects AI capabilities to business outcomes.
- Build a scalable operating model for AI adoption across teams.
- Define a repeatable “Pilot → Scale” process and maintain a portfolio of initiatives.
Team Leadership
- Build and lead a cross-functional AI team. Team may include ML Engineers, Automation Engineers, Prompt Engineers, and Data Analysts.
- Partner with IT, Data, and Security teams to ensure architectural alignment and safe integration of AI into core systems.
Cross-Functional Partnership
- Collaborates with all departments including Product Development, Marketing, Operations, Customer Service, and Sales to identify and support AI opportunities.
- Guides departments on prioritization, workflow enhancements and decision-making using AI.
- Serves as an internal advisor translating technical concepts into business value.
- Translates complex AI topics for business teams.
- Lead the strategy and implementation of organization-wide reporting and analytics frameworks, leveraging AI to automate data extraction, visualization, and insight generation.
Vendor and Tool Evaluation
- Sources, evaluates, and recommends AI tools, platforms, and vendors.
- Pilots tools in partnership with business teams and assess for ROI and scalability.
- Manages relationships with external AI vendors and partners.
Governance and Ethics
- Works with Legal and IT to evaluate and mitigate AI-related risks and ensure compliance with privacy regulations.
Education and Change Management
- Builds AI literacy across the organization through training, workshops, and ongoing education.
- Helps teams understand both the opportunities and limitations of AI, fostering a culture of innovation grounded in realistic expectations.
- Provide frameworks and change management support to move from pilot to scale.
QUALIFICATIONS:
- Bachelor’s or Master’s degree in Computer Science, Data Science, Artificial Intelligence, Engineering, or a related field. MBA is a plus.
- Proven track record leading AI, machine learning, or data science initiatives—from experimentation to scaled deployment.
- Experience partnering with business, product, marketing, customer service, and/or operations teams to deliver AI-powered solutions.
- 8+ years of progressive experience in data, analytics, or AI-related roles, with at least 3–5 years in a leadership position.
- Experience leading automation, process reengineering, or digital innovation initiatives using AI or analytics.
- Strong understanding of AI/ML technologies, data architecture, and cloud platforms (e.g., Azure, AWS, GCP).
- Familiarity with tools such as Python, SQL, Power BI/Tableau, and enterprise data platforms.
- Solid grasp of data governance, model lifecycle management, MLOps, and responsible AI practices.
- Exposure to or involvement in developing frameworks for ethical AI use.
- Led or contributed to upskilling and educating teams on AI literacy, change management, or process adoption.
NEWAGE OFFERS:
- Salary and bonus is based on experience and highly competitive for the right candidate.
- An opportunity within a growing, fast-paced company, well established in its industry.
- Fun! We celebrate successes and hold special events to build strong teams.
- Our teams work under a remote-first Hybrid model, with the ease of having our North York office accessible for collaboration and/or quiet workspace.
HOW TO APPLY:
If you’re intrigued by the job profile described above, we invite you to apply with your resume and cover letter illustrating how you would be an ideal fit with our team. We thank all interested candidates for applying and will contact those who qualify for an interview. No phone calls please . All candidates based in Canada and US are eligible to apply.
NewAge Products is an equal opportunity employer, committed to inclusion and diversity. We provide employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If contacted for an employment opportunity, please advise Human Resources if you require any accommodation.
About NewAge Products Inc.
NewAge Products is an e-commerce, manufacturing and distribution company, leading the Home Improvement Industry with its best-in-class online shopping experience and suite of expertly engineered, premium home organization solutions.
Since 2008, we’ve provided homeowners with a better way to improve their living space with unique, customizable products, designed to the highest standards.
Operating from our Head Office in Toronto, Ontario, the NewAge Canada team is comprised of talented individuals with skills that span many disciplines, working together as a collaborative team with one single goal; to improve the way customers purchase premium products for their home.
In 2017, NewAge California was established to support our logistics and distribution needs, with a 2018 office expansion in Mumbai, India to further scale operations.
In 2016, NewAge Products was ranked 31st in the 28th Annual Profit 500 of Canada’s Fastest- Growing Companies. In 2019, our President and Chief Operating Officer were recipients of Canada’s Top 40 Under 40 Award, recognized for their outstanding work in shaping the landscape of future Canadian businesses.
With no intention of slowing down, NewAge Products’ Vision is to position ourselves as a leader in our industry and a trusted brand in the home improvement market, by offering unique products, better value and a best-in-class buying experience.
Top Benefits
About the role
Headquartered in North York, ON, with employees in Canada, the US, China and India, NewAge is an industry- leading manufacturer and distributor of premium home improvement solutions.
Our products are sold through major online retailers such as Lowes, The Home Depot, Costco, Amazon, and Wayfair as well as our own e-commerce site. But what makes us unique is that we provide a truly cohesive customer experience, from free expert assistance designing and planning new spaces to delivery and professional installation.
Our collaborative, inclusive team atmosphere nurtures personal growth, career advancement and job satisfaction, as evidenced by our certification as a Great Place to Work in Canada.
With tremendous pride, we continue to receive a growing number of industry accolades including over 75 unique product patents, awards for our team of expert designers, prominent ranking on the Profit 500 list of Canada’s fastest growing companies, and the naming of our founders to the Top 40 under 40 in Canada by BNN Bloomberg.
We are also proud to be the official jersey emblem partner of the New Orleans Pelicans and have forged strategic partnerships with USA Hockey and Habitat for Humanity. These partnerships reflect our passion for teamwork, excellence, and community involvement.
As our journey to becoming the preferred choice for premium home improvement solutions continues, we’re adding ambitious, driven, passionate members to our team who are inspired to be their best and ready to make a difference.
In this newly created role, the Director, AI Enablement will lead the development and execution of NewAge’s AI strategy. This strategic leader role will work across departments to identify, pilot, and implement high-impact AI initiatives. The role is both strategic and tactical, balancing long-term vision with hands-on experimentation. A dynamic leader who thrives in ambiguity, turning AI challenges into strategic opportunity, the Director will also ensure responsible AI use through governance, training, and vendor evaluation.
KEY RESPONSIBILITIES:
AI Vision and Strategy
- Defines and leads the development of a company-wide AI strategy aligned with NewAge's business goals.
- Identifies high-impact AI opportunities that drive revenue, improve operational efficiency, and enhances customer engagement.
- Translates business challenges into scalable AI/ML solutions and clearly articulate ROI to stakeholders.
- Connects AI capabilities to business outcomes.
- Build a scalable operating model for AI adoption across teams.
- Define a repeatable “Pilot → Scale” process and maintain a portfolio of initiatives.
Team Leadership
- Build and lead a cross-functional AI team. Team may include ML Engineers, Automation Engineers, Prompt Engineers, and Data Analysts.
- Partner with IT, Data, and Security teams to ensure architectural alignment and safe integration of AI into core systems.
Cross-Functional Partnership
- Collaborates with all departments including Product Development, Marketing, Operations, Customer Service, and Sales to identify and support AI opportunities.
- Guides departments on prioritization, workflow enhancements and decision-making using AI.
- Serves as an internal advisor translating technical concepts into business value.
- Translates complex AI topics for business teams.
- Lead the strategy and implementation of organization-wide reporting and analytics frameworks, leveraging AI to automate data extraction, visualization, and insight generation.
Vendor and Tool Evaluation
- Sources, evaluates, and recommends AI tools, platforms, and vendors.
- Pilots tools in partnership with business teams and assess for ROI and scalability.
- Manages relationships with external AI vendors and partners.
Governance and Ethics
- Works with Legal and IT to evaluate and mitigate AI-related risks and ensure compliance with privacy regulations.
Education and Change Management
- Builds AI literacy across the organization through training, workshops, and ongoing education.
- Helps teams understand both the opportunities and limitations of AI, fostering a culture of innovation grounded in realistic expectations.
- Provide frameworks and change management support to move from pilot to scale.
QUALIFICATIONS:
- Bachelor’s or Master’s degree in Computer Science, Data Science, Artificial Intelligence, Engineering, or a related field. MBA is a plus.
- Proven track record leading AI, machine learning, or data science initiatives—from experimentation to scaled deployment.
- Experience partnering with business, product, marketing, customer service, and/or operations teams to deliver AI-powered solutions.
- 8+ years of progressive experience in data, analytics, or AI-related roles, with at least 3–5 years in a leadership position.
- Experience leading automation, process reengineering, or digital innovation initiatives using AI or analytics.
- Strong understanding of AI/ML technologies, data architecture, and cloud platforms (e.g., Azure, AWS, GCP).
- Familiarity with tools such as Python, SQL, Power BI/Tableau, and enterprise data platforms.
- Solid grasp of data governance, model lifecycle management, MLOps, and responsible AI practices.
- Exposure to or involvement in developing frameworks for ethical AI use.
- Led or contributed to upskilling and educating teams on AI literacy, change management, or process adoption.
NEWAGE OFFERS:
- Salary and bonus is based on experience and highly competitive for the right candidate.
- An opportunity within a growing, fast-paced company, well established in its industry.
- Fun! We celebrate successes and hold special events to build strong teams.
- Our teams work under a remote-first Hybrid model, with the ease of having our North York office accessible for collaboration and/or quiet workspace.
HOW TO APPLY:
If you’re intrigued by the job profile described above, we invite you to apply with your resume and cover letter illustrating how you would be an ideal fit with our team. We thank all interested candidates for applying and will contact those who qualify for an interview. No phone calls please . All candidates based in Canada and US are eligible to apply.
NewAge Products is an equal opportunity employer, committed to inclusion and diversity. We provide employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If contacted for an employment opportunity, please advise Human Resources if you require any accommodation.
About NewAge Products Inc.
NewAge Products is an e-commerce, manufacturing and distribution company, leading the Home Improvement Industry with its best-in-class online shopping experience and suite of expertly engineered, premium home organization solutions.
Since 2008, we’ve provided homeowners with a better way to improve their living space with unique, customizable products, designed to the highest standards.
Operating from our Head Office in Toronto, Ontario, the NewAge Canada team is comprised of talented individuals with skills that span many disciplines, working together as a collaborative team with one single goal; to improve the way customers purchase premium products for their home.
In 2017, NewAge California was established to support our logistics and distribution needs, with a 2018 office expansion in Mumbai, India to further scale operations.
In 2016, NewAge Products was ranked 31st in the 28th Annual Profit 500 of Canada’s Fastest- Growing Companies. In 2019, our President and Chief Operating Officer were recipients of Canada’s Top 40 Under 40 Award, recognized for their outstanding work in shaping the landscape of future Canadian businesses.
With no intention of slowing down, NewAge Products’ Vision is to position ourselves as a leader in our industry and a trusted brand in the home improvement market, by offering unique products, better value and a best-in-class buying experience.