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Top Benefits

Hybrid work arrangement
Permanent employment status
Commitment to diversity and inclusion

About the role

Position Title Manager, Brand Activation, Production and Operations (Partnership Marketing - Media Solutions) (Telework/Hybrid)

Status Of Employment Permanent

Position Language Requirement Language Skills: Work at CBC/Radio-Canada At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.

Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

Unposting Date 2025-07-14 11:59 PM

This role is a hybrid work arrangement. Work schedule to be discussed with the hiring Manager according to the guidelines defined by the department.

Your role

The Manager, Brand Activation, Production and Operations plays a central role in delivering best-in-class content solutions. The role is primarily responsible for pricing all custom production, hiring and managing production teams, and aligning on the creative storytelling that bring campaigns to life. This role also includes leading a team of multi-platform project managers, whose mandate is to execute all elements of a creative media campaign, accompanying the advertiser through all stages of the project.

Specifically, This Includes

  • Support Brand Partnerships Post sale with the best content solutions for clients (offering support with storyboards or client creative solutions)
  • Support the project management team by ensuring an equitable distribution of projects according to territories and individual strengths;
  • Attendproduction shoots with team to support clients with white glove service;
  • Support entire Media Solutions team on Post Production Requirements
  • Put in place and manage efficient processes to facilitate the management of all types of products;
  • Create or provide the tools necessary for the team to function effectively and collaborate with the Media Solutions team and other areas of CBC/Radio-Canada;
  • Develop strategies to help teams build and maintain strong business relationships with Media Solutions clients;
  • Take the lead on management of large scale branded content campaigns;
  • Foster a mindset of collaboration, agility and achievement of objectives set at the beginning of the year by the Media Solutions group.

You will also be responsible for the operations of the Content & Partnership Marketing team, developing and implementing processes that allow the marketing, project management and production teams to work well together and meet advertiser needs. In addition, you will be the point of contact for the B2B team to develop documentation for content parameters and technical specifications for creative products.

You will work closely with the various internal sectors of CBC/Radio-Canada, including the TV, audio and digital program teams, communications, scheduling, the legal department, regulatory affairs and other departments as needed, to deliver projects and establish internal collaboration tools. You will be called upon for your expertise and sense of fairness to ensure the delivery of advertisers' objectives in accordance with CBC/Radio-Canada policies.

We are looking for a candidate with strong leadership and production skills with proven change management skills. You will be a key player in ensuring operational efficiency and continuous process improvement.

We Are Looking For a Candidate With The Following

  • University degree in a field related to the position or equivalent
  • At least seven (7) or more years of experience in custom pricing and production (on location and on set)
  • At least seven (7) or more years of experience in project management and process development for the implementation of Marketing projects, including production
  • Three (3) to five (5) years experience in team management
  • Solid knowledge of digital platforms; social strategy, television and the media industry as a whole
  • Excellent leadership, interpersonal and negotiation skills
  • Ability to work under pressure and manage multiple projects simultaneously
  • Excellent judgment, initiative, self-reliance
  • Demonstrated ability to develop and implement innovative strategies and solutions
  • Adaptability to constant change and demonstrated ability to manage change with teams
  • Bilingualism in French and English is an asset
  • Experience analyzing the success of client advertising campaigns/post analysis
  • Experience gathering research and presentation material(s) to support sales proposals
  • Strong understanding of integrated marketing, digital, social and promotional marketing disciplines
  • Advanced project management skills and ability to thrive under pressure, juggling multiple deadlines. Ability to think and act strategically to ensure the right activities are conducted in support of business objectives.
  • Strong presentation skills are a must!
  • Travel and/or weekend/off hours work may be required for executions of client related activations

Candidates may be subject to skills and knowledge testing.

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

As part of our recruitment process, candidates who advance to the next

step will be asked to complete a background check. This includes:

  • A mandatory Criminal record check.
  • Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to recruitment@cbc.ca.

You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

Primary Location: Broadcast Centre 205 Wellington St. W., Toronto, Ontario, M5V 3G7

Number Of Openings 1

Work Schedule Full time

About CBC/Radio-Canada

Broadcast Media Production and Distribution
10,000+

CBC/Radio-Canada is Canada's national public broadcaster and a strong advocate of Canadian culture.

We offer a unique space and a fresh Canadian perspective with unmatched cultural, musical and documentary programming. We do it in French, English and eight Aboriginal languages.

Our activities promote creative work and contribute to the local economy. In television only, our investments in independent Canadian productions fund more than 10,000 jobs across the country. For a complete list of our current job opportunities, visit cbc.radio-canada.ca/jobs