Digital Content Specialist, Communications
Top Benefits
About the role
Who we are
We are an organization comprised of industry thought leaders who are passionate about health data and want to make a difference in the health care field. We are an independent, not-for-profit organization and together with our partners we provide essential information on Canada's health systems, enabling decisions that lead to healthier Canadians. As a valued member of the CIHI team, you and your work will have a pivotal role in the evolution of Canada's health care systems.
CIHI is recognized as an exceptional place to work that embraces diversity, respect, integrity, collaboration and innovation. Learn about our Equity, Diversity and Inclusion Strategy and the work being done to create a more inclusive and welcoming organization by focusing on how we learn, govern and practise.
At CIHI, we recognize what matters to our employees. Some of the benefits of working at CIHI include
- HOOPP Pension Plan (Defined Benefits Pension)
- Retirement Planning Program
- Generous vacation days for permanent and long-term contracts
- Work-life balance
- Career Planning Program
- Learning and Professional Development Program
- Flexible benefits program from your first day on the job for permanent and long-term contracts
Why is this role important?
The Digital Content Specialist is a role that combines creativity and data-literacy to bring our health information to life for broader public audiences. This role supports the development and execution of digital content strategies around CIHI’s analytic reports and organizational initiatives. The primary focus is to translate complex health data into clear, compelling, and engaging digital content across CIHI’s channels with the goal of helping our audiences better understand the current state of Canada’s health care systems and make informed decisions on how to make critical improvements in the way health care is delivered to Canadians.
Equal parts content producer and storyteller, the Digital Content Specialist role requires a strong understanding of the Canadian health system, excellent writing and digital production skills, and the ability to represent CIHI on-camera in short explainer videos and social content. Fluency in French is required.
What you'll do
-
Translates complex health data into clear, engaging content (in both official languages) that resonates with a general audience while maintaining accuracy and integrity.
-
Advises and collaborates with teams across CIHI to develop and execute digital content strategies for priority analytic products, collaborating with both data and production teams to coordinate materials around analytic releases of varying sizes.
-
Develops and executes digital content strategies to support priority analytic releases, working closely with both analytics and communications teams.
-
Produces high-quality multimedia content, including photographs, videos social posts and web copy for use on social media channels, tailored to CIHI’s key audiences and platforms.
-
Stays on top of latest social media and digital communications trends and brings new ideas to amplify CIHI’s reach and engagement.
-
Works closely with the Digital Communications Lead, the Communications Team and other groups across the organization to provide editorial guidance, ensuring clarity, accessibility, and alignment with CIHI’s voice and tone.
-
Provides advice and assistance to analytical team members around best practices in digital communications, user-centered storytelling, plain language writing, and accessibility.
-
Supports bilingual content delivery where applicable and contribute to a strong, consistent digital presence in both English and French.
-
Provides regular status updates to the Digital Communications Lead.
What you'll bring to the table
• A university degree in Journalism, Communications, Public Health or a related field, or equivalent experience, is required.
• 3+ years’ experience in a communications, journalism or content production role with a strong focus on simplifying complex information for broad audiences.
• Experience and advanced understanding of social media, with expertise on LinkedIn, Facebook, X (formerly known as Twitter), and Instagram and how to optimize content for each.
• Demonstrated understanding of the Canadian health care system and experience working with health data or public health issues.
• Strong on-camera communication skills and ability to represent an organization publicly.
• Advanced writing and storytelling abilities across formats (long-form, short-form, scripts, social copy).
• Experience producing multimedia content for digital platforms — including video, graphics, photography, and audio.
• Understanding of UX, personas and the value of developing content to suit specific user needs.
• Ability to adapt to a continuously and rapidly changing environment.
• Outstanding organizational skills with the ability to multitask.
• Strong collaboration skills, in particular around problem solving.
• Excellent communication skills (oral and written) and engagement skills across all levels of the organization.
• Sound judgment, problem-solving and decision-making skills.
• Strong working knowledge of the Microsoft Office Suite (Word, Excel and PowerPoint), email and Outlook. Experience with design or video editing software is an asset.
• Fluency in both official languages (English and French) is required.
Closing Statement
To find out more about this role and other exciting opportunities visit our website at www.cihi.ca and check out our 'Careers' section.
We thank all those who apply, however, only candidates selected for an interview will be contacted.
As part of CIHI’s applicant screening process, we complete a comprehensive pre-employment background check for all potential hires. This includes a criminal record check, credit report, social media, and education verification.
Employment Equity
At CIHI we are committed to fostering an inclusive, barrier-free and accessible environment. Part of this commitment includes arranging accommodations to ensure an equitable opportunity to participate in the recruitment and selection process. If you require an accommodation, we will work with you to meet your needs.
About Canadian Institute for Health Information
CIHI is an independent, not-for-profit organization that provides essential information on Canada’s health system and the health of Canadians. Our stakeholders use our broad range of health databases, measurements and standards, together with our evidence-based reports and analyses, in their day-to-day decision-making. We protect the privacy of Canadians by ensuring the confidentiality, integrity and availability of our health care information.
Digital Content Specialist, Communications
Top Benefits
About the role
Who we are
We are an organization comprised of industry thought leaders who are passionate about health data and want to make a difference in the health care field. We are an independent, not-for-profit organization and together with our partners we provide essential information on Canada's health systems, enabling decisions that lead to healthier Canadians. As a valued member of the CIHI team, you and your work will have a pivotal role in the evolution of Canada's health care systems.
CIHI is recognized as an exceptional place to work that embraces diversity, respect, integrity, collaboration and innovation. Learn about our Equity, Diversity and Inclusion Strategy and the work being done to create a more inclusive and welcoming organization by focusing on how we learn, govern and practise.
At CIHI, we recognize what matters to our employees. Some of the benefits of working at CIHI include
- HOOPP Pension Plan (Defined Benefits Pension)
- Retirement Planning Program
- Generous vacation days for permanent and long-term contracts
- Work-life balance
- Career Planning Program
- Learning and Professional Development Program
- Flexible benefits program from your first day on the job for permanent and long-term contracts
Why is this role important?
The Digital Content Specialist is a role that combines creativity and data-literacy to bring our health information to life for broader public audiences. This role supports the development and execution of digital content strategies around CIHI’s analytic reports and organizational initiatives. The primary focus is to translate complex health data into clear, compelling, and engaging digital content across CIHI’s channels with the goal of helping our audiences better understand the current state of Canada’s health care systems and make informed decisions on how to make critical improvements in the way health care is delivered to Canadians.
Equal parts content producer and storyteller, the Digital Content Specialist role requires a strong understanding of the Canadian health system, excellent writing and digital production skills, and the ability to represent CIHI on-camera in short explainer videos and social content. Fluency in French is required.
What you'll do
-
Translates complex health data into clear, engaging content (in both official languages) that resonates with a general audience while maintaining accuracy and integrity.
-
Advises and collaborates with teams across CIHI to develop and execute digital content strategies for priority analytic products, collaborating with both data and production teams to coordinate materials around analytic releases of varying sizes.
-
Develops and executes digital content strategies to support priority analytic releases, working closely with both analytics and communications teams.
-
Produces high-quality multimedia content, including photographs, videos social posts and web copy for use on social media channels, tailored to CIHI’s key audiences and platforms.
-
Stays on top of latest social media and digital communications trends and brings new ideas to amplify CIHI’s reach and engagement.
-
Works closely with the Digital Communications Lead, the Communications Team and other groups across the organization to provide editorial guidance, ensuring clarity, accessibility, and alignment with CIHI’s voice and tone.
-
Provides advice and assistance to analytical team members around best practices in digital communications, user-centered storytelling, plain language writing, and accessibility.
-
Supports bilingual content delivery where applicable and contribute to a strong, consistent digital presence in both English and French.
-
Provides regular status updates to the Digital Communications Lead.
What you'll bring to the table
• A university degree in Journalism, Communications, Public Health or a related field, or equivalent experience, is required.
• 3+ years’ experience in a communications, journalism or content production role with a strong focus on simplifying complex information for broad audiences.
• Experience and advanced understanding of social media, with expertise on LinkedIn, Facebook, X (formerly known as Twitter), and Instagram and how to optimize content for each.
• Demonstrated understanding of the Canadian health care system and experience working with health data or public health issues.
• Strong on-camera communication skills and ability to represent an organization publicly.
• Advanced writing and storytelling abilities across formats (long-form, short-form, scripts, social copy).
• Experience producing multimedia content for digital platforms — including video, graphics, photography, and audio.
• Understanding of UX, personas and the value of developing content to suit specific user needs.
• Ability to adapt to a continuously and rapidly changing environment.
• Outstanding organizational skills with the ability to multitask.
• Strong collaboration skills, in particular around problem solving.
• Excellent communication skills (oral and written) and engagement skills across all levels of the organization.
• Sound judgment, problem-solving and decision-making skills.
• Strong working knowledge of the Microsoft Office Suite (Word, Excel and PowerPoint), email and Outlook. Experience with design or video editing software is an asset.
• Fluency in both official languages (English and French) is required.
Closing Statement
To find out more about this role and other exciting opportunities visit our website at www.cihi.ca and check out our 'Careers' section.
We thank all those who apply, however, only candidates selected for an interview will be contacted.
As part of CIHI’s applicant screening process, we complete a comprehensive pre-employment background check for all potential hires. This includes a criminal record check, credit report, social media, and education verification.
Employment Equity
At CIHI we are committed to fostering an inclusive, barrier-free and accessible environment. Part of this commitment includes arranging accommodations to ensure an equitable opportunity to participate in the recruitment and selection process. If you require an accommodation, we will work with you to meet your needs.
About Canadian Institute for Health Information
CIHI is an independent, not-for-profit organization that provides essential information on Canada’s health system and the health of Canadians. Our stakeholders use our broad range of health databases, measurements and standards, together with our evidence-based reports and analyses, in their day-to-day decision-making. We protect the privacy of Canadians by ensuring the confidentiality, integrity and availability of our health care information.