This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Staff Market Researcher based in Canada. This role sits at the intersection of research, strategy, and product and marketing decision-making, helping shape how millions of consumers discover, evaluate, and choose services for their homes. You will lead end-to-end mixed-method research initiatives that directly influence brand positioning, messaging, segmentation, and product direction. Operating at a senior, staff level, you will independently design and execute both qualitative and quantitative studies, turning complex data into clear, actionable insights. The environment is fast-paced and highly collaborative, with close partnerships across marketing, product, design, and data science teams. You will act as a key voice for customers and service professionals, ensuring decisions are grounded in real user needs and market realities. This role also emphasizes modern, AI-augmented research practices to increase speed, scale, and analytical depth. It is ideal for someone who thrives in high-autonomy environments and enjoys driving impact across both strategy and execution. \n

Accountabilities: Lead end-to-end mixed-method research studies, independently scoping, designing, fielding, and analyzing both qualitative and quantitative research. Design and execute surveys, including programming, weighting, and statistical analysis to ensure high-quality, reliable insights. Conduct qualitative research such as interviews, focus groups, diary studies, and usability testing to deepen user understanding. Partner closely with marketing, product, design, and data science teams to identify research opportunities and influence strategic decisions. Translate complex research findings into clear, compelling insights that shape product direction, marketing strategy, and brand positioning. Select appropriate methodologies for each business question, balancing qualitative depth with quantitative rigor. Champion customer and market perspectives, ensuring decisions are informed by competitive and user-driven insights. Leverage AI tools across the research lifecycle to accelerate synthesis, analysis, and reporting while maintaining rigor and critical oversight. Requirements: 10+ years of experience in market research within fast-paced, consumer-focused organizations, operating at a senior or staff level. Strong hands-on expertise in both qualitative and quantitative research, including full ownership of survey design, fielding, and analysis. Deep knowledge of advanced research techniques such as segmentation, weighting, response bias, and large-scale data analysis. Proven experience in brand, messaging, positioning, and advertising effectiveness research. High fluency with AI tools applied to research workflows, with strong judgment to validate outputs critically. Strong proficiency with research and analytics tools such as Qualtrics, dScout, SPSS, R, or Python. Ability to independently drive research from ambiguity to decision impact, influencing senior stakeholders and cross-functional teams. Excellent communication, storytelling, and collaboration skills, with the ability to simplify complex findings for diverse audiences. Academic background in Market Research, Psychology, Economics, HCI, Business, or a related field (advanced degree preferred or equivalent experience). Benefits: Competitive salary ranging from $176,800 to $228,800 CAD, depending on experience and location. Comprehensive health, dental, and vision insurance coverage. Flexible remote work options within Canada (Ontario and British Columbia eligible). Opportunity to lead high-impact research shaping product, brand, and marketing strategy at scale. Access to modern AI-powered research tools to accelerate workflows and insights generation. Strong cross-functional collaboration with marketing, product, design, and data science teams. Inclusive, mission-driven environment focused on improving real-world consumer experiences.

\n How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether? Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1