Noibu is the leading ecommerce analytics & monitoring platform, purpose-built to help retailers protect and grow online revenue. By unifying site monitoring, experience analytics, and conversion growth opportunities in a single pane of glass, Noibu captures the most important end-to-end shopping data, without the complexity of traditional analytics tools. Noibu surfaces critical site errors, performance issues, and customer journey friction that block conversions, then ties every insight directly to business impact, session replays, and full technical context. This makes it easy for ecommerce teams to understand why things are happening and what to prioritize, without dedicated analytics headcount.

The result: faster decisions, better collaboration across teams, optimized customer experiences, and revenue growth.

Learn more about Noibu at www.noibu.com.

About the team and the role

Noibu is hiring a Head of Finance to own FP&A and accounting as we scale toward $20M ARR. Reporting to the CEO, you'll be a player-coach: hands-on modelling and analysis while building leverage for the leadership team. You'll lean FP&A-heavy with strong strategic instincts and use AI aggressively to drive efficiency across finance and the broader business — building leverage through automation rather than headcount. You'll partner closely with a talented Senior FP&A Analyst and Controller who are already on the team.

What You'll Do

Build and iterate the financial model, monthly actuals vs. budget, and a rolling forecast that leadership can self-serve. Roll out AI inside finance first (close, forecasting, reporting, board prep) and then identify high-ROI AI opportunities across the business. Lead the finance team, partner with outside accountants, run accounting end-to-end, and automate what should be automated. Own metrics, treasury, cash management (payment terms, AR, GICs, FX), tax & audit compliance, and internal controls — without over-torquing on process. Prepare board decks, manage investor updates, own the data room, and maintain the relationship with government funding partners (e.g. IRAP). Partner with the CEO and SLT as a sounding board on pricing, partnerships, ICP, and segment profitability — surfacing strategic insights proactively, not on request. Take on projects that accelerate recurring revenue and make it easier for customers to buy from us. Anticipate what Finance needs next. Identify gaps and white space at each stage of Noibu's lifecycle and build for what's coming, not just what's here today

What You Bring

Director-level finance experience at a SaaS company, ideally helping scale from ~$10M to $30M+ ARR. Strong FP&A foundation — you've owned the operating model, budget vs. actuals, and rolling forecast in a software business. Fluency in SaaS metrics (Rule of 40, burn multiple, NRR, GM, CAC payback, etc.). Proven experience producing strategic insights (e.g. an ICP analysis or similar) that changed business direction. Hands-on modelling skills — you build the spreadsheet yourself before delegating. Experience owning board deck creation and investor communications. A track record of personally using AI to drive efficiency in finance workflows (close, forecasting, board prep, reporting, AR/AP, etc.).

Who You Are

You build the model yourself before delegating, and don't outsource the thinking. You pick up adjacent functions quickly and operate outside your job description without being asked. You move between strategic and tactical in the same day without losing detail — pulling SLT into a pricing conversation in the morning, working through a board model in the afternoon. You drive cross-functional alignment in the open, through shared metrics and direct conversation rather than back-channels. You raise the bar on what's possible with AI in finance, and expect the function to look meaningfully different a year from now because of you.

Why You'll Love Working Here

High-ownership Head of Finance seat with broad scope across FP&A, accounting, treasury, and investor relations. Direct partnership with the CEO and SLT on the decisions that shape the business. A mandate (and the runway) to build an AI-native finance function from the ground up.

Why should you consider Noibu? 🦄 We’re working to be Ottawa’s next Unicorn Noibu is going to impact billions of shoppers. By joining our small team on the ground floor, you have the opportunity to do something amazing with us and grow more than you even realize is possible.

🕰️ Unlimited Time Off & Flexible Working Style In addition to unlimited time off, we enforce an annual minimum of 3 weeks for all employees and have a company-wide holiday shutdown yearly. Our flexible working style means you get to choose the hours that work best for you.

🦷 Benefits from Day 1 Imagine waiting 3 months into your new job to go to the dentist. Never at Noibu. We hired you. We believe in you, and everyone gets access to all benefits, perks, and allowances from their first day with us 🤝

🎉 Fun & Engagement Many companies preach having fun, but we seriously do walk the walk. Think things like Monthly Company-Wide & Team-Specific Socials, frequent post-work Happy Hours, and an annual Holiday Party 🎄 ...Plus much, much more.

If you have experience close to what we outlined but think you might be missing a few things, apply anyway! 🚀 What’s the worst that could happen? Noibu looks for people with exceptional potential, and we know that this takes many forms.

At Noibu, we’re committed to building an environment where every team member feels included, supported, and valued for who they are. We’re proud to be an equal opportunity employer and believe that diverse perspectives fuel better ideas, stronger teams, and a better product.